Track E-commerce et vente en ligne · level 2/5
E-commerce: selling online in Senegal and French-speaking Africa
Your first online order paid through Wave within 30 days, with no website and no ad budget
- 12 h
- 6 modules
- 75 exercises
- 2 projects
A WhatsApp store run with the method from this course (10 products, an average order around 15,000 FCFA (about $25), floor prices at a 35% net margin) can handle 20 to 100 orders a month depending on the catalog and the time invested, which means 300,000 to 1,500,000 FCFA (about $500 to $2,500) in monthly revenue and 100,000 to 500,000 FCFA (about $170 to $830) in net margin before tax. The worked example used throughout the course also shows where lost money goes: the anti-dispute process from module 3 brings losses (refused parcels, fake screenshots) down from more than 5% to less than 1% of revenue, and the published delivery rate card from module 4 turns 32,000 FCFA of monthly losses into 1,000 FCFA. These are illustrative orders of magnitude (estimates built for the course, not measured results); results depend on the product, consistency and local competition.
50,000 FCFA · 76 €
View course