The verdict in three sentences
Construction (BTP) is the sector with the highest referral tickets in the Kolonell program: a job-site tracking app or a CMMS sells for 3,000,000 to 9,000,000 FCFA, which earns the referrer 150,000 to 450,000 FCFA per deal. Even at the 8% institutional rate on very large projects, the absolute amount beats a dozen showcase sites. The cycle is longer — 1 to 3 months — but each signing often comes with a recurring maintenance contract that feeds your 5%.
Construction opportunities and their commission
A construction firm can buy anything from simple to sophisticated. Here are the products and the matching referrer commission (2026 order of magnitude).
| Product | Ticket FCFA | Pole / rate | Referrer commission |
|---|---|---|---|
| Construction firm showcase site | 500,000 | Showcase 15% | 75,000 |
| Corporate site + project portfolio | 1,200,000 | Showcase 15% | 180,000 |
| Job-site tracking app (mobile) | 3,000,000 | Institutional 8% | 240,000 |
| CMMS / equipment maintenance mgmt | 6,000,000 | Institutional 8% | 480,000 |
| Construction tender platform | 9,000,000 | Institutional 8% | 720,000 |
| Maintenance + hosting (recurring) | 150,000 /mo | 5% recurring | 7,500 /mo |
Note: for apps and platforms the 8% institutional rate applies, but the high ticket keeps the absolute commission strong.
What a construction portfolio earns
A construction referrer signs less often than in showcase, but each deal is heavy. Projection on a realistic mix.
| Referrer profile | Deals / year | Annual direct commission | Recurring (month 12) |
|---|---|---|---|
| Occasional (BTP showcases) | 6 | 450,000 | 22,500 /mo |
| Regular (sites + 2 apps) | 10 | 1,380,000 | 45,000 /mo |
| Specialized (apps + CMMS) | 8 | 2,400,000 | 60,000 /mo |
| Pro network (1 platform + apps) | 6 | 3,000,000+ | 75,000 /mo |
A single large CMMS project at 6,000,000 FCFA earns 480,000 FCFA — the equivalent of 5 showcase sites, for one introduction.
Mini case study
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Ibrahima, a works supervisor in Thiès, mixes with a network of about twenty construction firms. He spots an SME wasting huge time tracking job sites on WhatsApp and paper. He introduces it to Kolonell, which signs a job-site tracking app at 3,000,000 FCFA. Ibrahima's commission: 8% × 3,000,000 = 240,000 FCFA. The firm takes maintenance at 150,000 FCFA/month: 7,500 FCFA recurring per month. One introduction earns him over 330,000 FCFA in the year — a local monthly salary for a few calls.
FAQ
Why is the rate 8% and not 15% on construction apps?
Job-site apps and CMMS fall under the institutional/custom pole, whose referrer rate is 8%. But on a 6,000,000 FCFA ticket, 8% = 480,000 FCFA, far more than a showcase site at 15%.
Is the long sales cycle a problem?
It requires patience: 1 to 3 months from contact to signing. In return, the ticket and recurring are the highest in the program. Better to track 3 big prospects than chase 30 small ones.
Do I need to know the software technically?
No. You bring the contact and the business need; Kolonell scopes, prices and builds. Your value is your credibility in the construction network.
Is the recurring guaranteed?
It is paid each month as long as the client keeps its maintenance contract (often 150,000 FCFA/month in construction, i.e. 7,500 FCFA for you). On 5 maintained clients that is 37,500 FCFA per month passive.
Let's talk about your project. Become a Kolonell construction business referrer and turn your job-site contacts into five-figure commissions. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
