The verdict in three sentences
In Luxembourg, an aesthetic clinic or cosmetic medicine practice website costs, as a 2026 ballpark, 7 000 to 35 000+ EUR with a local agency, with the capital at the top of eurozone ranges. Kolonell fixes the price at 2 700, 4 500 or 8 200 EUR, with a project manager, native English or French copywriting and 3 months of support (6 on Premium). What moves quotes up or down is the treatment pages, how before and after photos are handled and the integration of your booking tool.
How much do Luxembourg agencies charge an aesthetic clinic?
The ranges below are prudent and indicative: they reflect public rate cards of agencies in the Greater Region, freelance platform rates (Malt, Upwork) and minimum project sizes shown on Clutch agency profiles. They vary widely with the number of treatments presented and the level of photo production.
| Option | 2026 ballpark | Typical lead time | Photos and visuals | Support |
|---|---|---|---|---|
| Local agency (Luxembourg City, Kirchberg, Esch) | 7 000 to 35 000+ EUR | 6 to 12 weeks | Photo shoot often extra | Monthly maintenance |
| Greater Region freelancer | 2 500 to 9 000 EUR | 4 to 10 weeks | Images supplied by the clinic | Varies |
| Kolonell Starter | 2 700 EUR | 3 to 4 weeks | Your photos, careful layout | 3 months included |
| Kolonell Growth | 4 500 EUR | 3 to 4 weeks | Galleries per treatment | 3 months included |
| Kolonell Premium | 8 200 EUR | 4 to 6 weeks, written schedule | Galleries, motion, bilingual EN/FR | 6 months included |
| Custom patient area or back office | Quoted on request | Depends on scope | Not applicable | Quoted on request |
The domain is registered in the clinic's name and all access is handed over at delivery. Payment by bank transfer or Wise, 50 % to start, 50 % at delivery. Plan details: our international website offer.
What should an aesthetic clinic website in Luxembourg include?
Luxembourg's patients are multilingual, many are cross-border commuters and a large share are English-speaking expats working in finance and EU institutions. The site has to reassure before it converts.
| Element | Starter 2 700 EUR | Growth 4 500 EUR | Premium 8 200 EUR |
|---|---|---|---|
| Clinic, practitioners and their qualifications | Yes | Yes | Yes |
| Treatment pages (injectables, laser, facials, body) | Single page | One page per treatment | One in-depth page per treatment |
| Before and after gallery with written consent | No | Yes | Yes |
| Online booking through your existing tool | Link | Simple embed | Simple embed |
| Indicative price list or price on consultation | Yes | Yes | Yes |
| Full English or French version | No | No | Yes, bilingual EN/FR |
The rules specific to aesthetics
- Health advertising: cosmetic medicine falls under the medical ethics rules that apply in Luxembourg, including on advertising; the practitioner must check them before going live. The site promises no results and the copy stays informative.
- Before and after photos: only with patients' written consent, documented retention and sober captions.
- Health data: an appointment request can contain health data, a special category under the GDPR. Forms ask for the minimum, and medical documents are exchanged through a secure tool.
- Accessibility: the European Accessibility Act has applied since 28 June 2025 to certain services; check whether it covers your activity. WCAG 2.1 AA remains a useful reference.
- Languages: English and French written natively by Kolonell; German, Luxembourgish or Portuguese supplied by the clinic or quoted separately.
This article is not legal advice.
How do you compare two quotes?
Check that each treatment has a named page, that the before and after gallery includes consent management, that the booking tool is identified, that the photo shoot is clearly included or excluded, and that the domain will be in your name. Be wary of numeric ranking promises: ongoing search work is priced separately, quoted on request at Kolonell. To compare on the same basis, request a free quote with your list of treatments.
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Mini case study
Illustrative example: Dr Laura, a cosmetic physician in Kirchberg, receives a local quote of 18 000 EUR with maintenance at 170 EUR per month, i.e. 18 000 + 36 × 170 = 24 120 EUR over three years. With bilingual Kolonell Premium at 8 200 EUR, a German version handled by her translator (assumption: 2 200 EUR) and 1 500 EUR per year for changes in years 2 and 3, she reaches 8 200 + 2 200 + 3 000 = 13 400 EUR. The gap, about 10 720 EUR, can pay for a professional shoot of her treatment rooms.
FAQ
Can treatment prices be shown on the site?
Yes, as indicative prices or price on consultation, depending on the ethics rules the practitioner must check. The price list is included from Starter at 2 700 EUR.
Are before and after photos allowed?
They are only published with patients' written consent and in line with the rules on medical advertising. The dedicated gallery is included from Growth at 4 500 EUR.
Can I keep my current booking tool?
Yes, we embed or link it from Growth. A custom booking back office is quoted on request.
Will the site be available in German?
Kolonell writes in English and French, bilingual from Premium at 8 200 EUR. German and Luxembourgish are supplied by the clinic or quoted separately.
How quickly does the site go live?
In 3 to 4 weeks for Starter and Growth. Premium gets a written schedule, usually 4 to 6 weeks.
Let's scope your project. A Luxembourg aesthetic clinic site with treatment pages, a consented before and after gallery and integrated booking, on Growth or Premium, live in 3 to 6 weeks. Request your free quote or see the international offer.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.