Yacht and private jet charter website cost in Geneva: local agencies vs Kolonell (2026)

The verdict in three sentences

In Geneva, a yacht and private jet charter website built by a local agency costs, as a 2026 ballpark, between 15 000 and 50 000 CHF, and much more with a real-time quoting engine or a client area. Kolonell builds the fleet and destination pages, the qualified flight or charter request form and the legal pages for a fixed price of 2 700, 4 500 or 8 200 CHF, with Premium including a bilingual FR/EN site. The right comparison is the 3-year total cost, how the site presents your status (broker or operator) and how discreet the request journey is.

This version is written for the English-speaking founders and partners of charter brokerages in Geneva, many of whom serve an international client base from the city's private banking and trading community.

What do Geneva agencies, freelancers and Kolonell charge?

These ranges are prudent ballparks, not official figures. They draw on public rate cards of agencies in French-speaking Switzerland, minimum project sizes on Clutch.co profiles, hourly rates commonly published by Geneva agencies (often 130 to 210 CHF per hour) and rates visible on Malt or Upwork. Luxury positioning comes at a price: an agency specialised in prestige brands usually sits in the upper half of the range.

Payment is by bank transfer or Wise, 50 % at kickoff and 50 % at delivery. A project manager works in your time zone, with Google Meet calls at a time that suits you and a written update every week. The team is based in Senegal (GMT), one to two hours behind Geneva depending on the season. Full details on our international website offer.

Which 3-year total cost should you compare?

The table assumes the same maintenance assumption on both sides, since Kolonell maintenance after the support period is quoted on request.

These figures structure the comparison; they do not predict your invoice. Ask every supplier to fill in the same lines.

What does each tier include for a jet and yacht charter broker?

A real-time quoting engine connected to operator availability, a client area with flight history or an empty-leg booking module is a custom application, quoted on request. Ongoing search work is quoted on request too.

What does a Geneva charter site need, and which rules apply?

Geneva gathers a demanding clientele: private banks, wealth managers, commodity traders, international organisations, international families and visitors to the major trade fairs. Geneva Airport is one of the busiest in Europe for business aviation, and the ski seasons (Courchevel, Verbier, Gstaad) and the Mediterranean summer shape demand. On the yacht side, Geneva clients mostly charter in the Mediterranean and the Caribbean, not on Lake Geneva. The site therefore has to:

• build trust in ten seconds: status, address, named contacts, languages spoken (French, English, and often Russian, Arabic or Italian supplied by you);
• qualify the request without asking for sensitive data: no passport copies through a form, those details move later through a secure channel;
• stay discreet: no client names, no passenger photos, no operator logos without permission;
• explain the difference between broker and operator.

On that last point, the facts. The flight is performed by an operator holding an Air Operator Certificate (AOC); in Switzerland, operators are supervised by the FOCA (Federal Office of Civil Aviation, OFAC in French), and in the European Union the framework falls under EASA and national authorities. A broker must not present itself as the operator or show a fleet it does not own as if it were its own. On data, the revFADP has applied since 1 September 2023, and the GDPR applies as soon as you target clients in the European Union. Aim for WCAG 2.1 AA. This is not legal advice.

Which warning signs should you spot in a quote?

• Aircraft or yacht photos without a licence: images from operators and shipyards need written permission.
• An "instant price engine" sold inside a showcase site: that is an application and deserves its own quote.
• A form asking for a passport or date of birth at first contact.
• Copy that implies you operate the flights.
• Hosting or the domain in the agency's name.

Questions to ask: who writes the English, how many revision rounds are included, what a new aircraft sheet costs, and how quickly the site is handed over if you change supplier.

Mini case study

Illustrative example. Laure D. founded a four-person brokerage in Geneva that arranges private flights to Alpine resorts and yacht charters in summer. Her current site is a single-language form. She receives two quotes:

• Geneva agency specialised in luxury: 34 000 CHF, bilingual FR/EN, 14 weeks, shoot included.
• Kolonell Premium: 8 200 CHF, bilingual FR/EN, 4 to 6 weeks, plus a one-day shoot with a Geneva photographer for 2 200 CHF and operator image licences negotiated by Laure at no cost.

Kolonell route: 8 200 + 2 200 = 10 400 CHF, against 34 000 CHF, a gap of 23 600 CHF. In return, Laure handles the art direction of the shoot and the image permissions herself, which the agency would have managed.

FAQ

How much does a private jet and yacht charter website cost in Geneva?

As a 2026 ballpark, a Geneva agency charges 15 000 to 50 000 CHF and up, a freelancer 5 000 to 14 000 CHF. Kolonell charges a fixed 2 700, 4 500 or 8 200 CHF.

Can the site show our partner operators' fleet?

Yes, with their written permission for images and names. Without it, we present aircraft categories (light, midsize, long-range jets) with licensed visuals.

Can Kolonell build a real-time quoting tool?

Yes, as a custom application quoted on request, separate from the 8 200 CHF Premium site. Many brokers start with a qualified form, which is simpler and more discreet.

Can the site be in Russian or Arabic?

Premium includes bilingual FR/EN. Other languages are supplied by you or quoted separately, often 1 000 to 2 000 CHF per language for the key pages.

What is the timeline?

3 to 4 weeks on Starter and Growth, usually 4 to 6 weeks on Premium with a written schedule at kickoff. Support lasts 3 months, 6 months on Premium.

Let's scope your project. Send us your services, your aircraft and yacht categories and your target launch date, and we will confirm a fixed price in CHF with a 3 to 6 week timeline. Request your free quote or see the international offer.