The verdict in three sentences
In Copenhagen, a property management company website built by a local agency costs, as a 2026 ballpark, about 60 000 to 250 000 DKK, roughly 8 000 to 33 500 EUR, and more if a custom tenant portal is included. Kolonell builds the landlord pages, the management valuation request, the available units list and the repair request form for a fixed price of 2 700, 4 500 or 8 200 EUR, in English or French, delivered in 3 to 4 weeks. The real comparison is the 3-year cost, Danish copywriting (which Kolonell does not do) and how each quote connects your existing property software.
What do Copenhagen agencies, freelancers and Kolonell charge?
These ranges are prudent and indicative. They rest on public rate cards of Danish agencies, minimum project sizes shown on Clutch.co profiles, hourly rates published by Copenhagen agencies (often 900 to 1 400 DKK per hour, about 120 to 190 EUR) and rates visible on Upwork and Malt. Conversion used: about 7.46 DKK to 1 EUR.
| Criterion | Copenhagen agency | Local freelancer | Kolonell |
|---|---|---|---|
| Build price, 2026 ballpark | 60 000 to 250 000 DKK (8 000 to 33 500 EUR) | 20 000 to 60 000 DKK (2 700 to 8 000 EUR) | 2 700 / 4 500 / 8 200 EUR, fixed |
| Changes outside scope | 900 to 1 400 DKK per hour | 500 to 900 DKK per hour | Quoted before any work |
| Usual timeline | 8 to 16 weeks | 6 to 10 weeks | 3 to 4 weeks, Premium usually 4 to 6 |
| Danish copywriting | Native | Usually native | Supplied by you or quoted separately |
| English copywriting | Often offered | Depends on the profile | Native, included |
| Building photos | Often an option | Rarely | Not included: your images or a local photographer |
| Ownership | Check the contract | Check the contract | Domain in your name, all access handed over |
The project manager books Google Meet calls at your hour and sends a written update every week. The team is in Senegal (GMT), 1 to 2 hours behind Copenhagen depending on the season. Payment by bank transfer or Wise, 50 % at kickoff and 50 % at delivery. Everything is detailed on our international website offer.
Which 3-year total cost should you compare?
A property manager also pays for hosting, maintenance, new pages (a new building under management, a new service) and translations. The table uses the same maintenance assumption on both sides, since Kolonell maintenance after the support period is quoted on request.
| Item over 36 months | Copenhagen agency (mid range) | Kolonell Growth |
|---|---|---|
| Website build | 140 000 DKK, about 18 800 EUR | 4 500 EUR |
| Danish version | Included | Company's translator, assumption 1 500 EUR |
| Support after launch | Depends on contract | 3 months included |
| Maintenance (same assumption) | 160 EUR per month over 33 months, 5 280 EUR | 5 280 EUR, maintenance quoted on request |
| New pages over 3 years | 6 hours at 160 EUR, 960 EUR | Quoted beforehand, assumption 700 EUR |
| Indicative total | 25 040 EUR | 11 980 EUR |
These figures structure the decision; they do not predict your invoice. Ask every supplier to fill in the same table.
What does each Kolonell tier include for a property manager?
| Item | Starter 2 700 EUR | Growth 4 500 EUR | Premium 8 200 EUR |
|---|---|---|---|
| Landlord pages | One services page | Pages per mandate type (rental buildings, cooperatives, single units) | Full structure per client type |
| Management valuation request | Simple form | Qualified form (number of units, address, property type) | Journey per owner type |
| Available units | Link to your listings portal | Feed or embed of your tool | Polished integration with filters |
| Tenant area | Link to your software | Embedded access to your software | Embedded access; custom portal quoted on request |
| Repair requests | Form with photo | Form sorted by urgency | Journey per building |
| Bilingual FR/EN site | No | No | Included |
| Support after launch | 3 months | 3 months | 6 months |
A custom tenant or landlord portal with documents, payments and ticket tracking is an application quoted on request. So is ongoing search work.
What does a Copenhagen property manager need online?
Copenhagen's rental stock mixes private buildings, cooperative housing (andelsboliger) and properties held by investors, some of whom do not speak Danish. Employers in life sciences, tech and shipping also bring many international tenants. In practice:
- Two distinct audiences: owners, who compare mandates and fees, and tenants, who look for a unit or report a fault.
- Cooperative administration, if you offer it, with a page aimed at cooperative boards.
- A clear repair request form, with photo and urgency level, connected to your ticketing tool.
- Danish and English at a minimum: English by Kolonell, Danish by you or quoted separately.
- Exact statements: if the company also acts as an estate agent, show the real title and registration, without stretching them.
On compliance, the facts. Tenant and owner data falls under the GDPR, supervised by the Danish Datatilsynet: forms, cookies and hosting must be documented. Danish tenancy law is detailed and disputes can go to the local rent tribunal (huslejenævn), a good reason to publish no promises about rents. The European Accessibility Act, applicable since 28 June 2025, may concern some online services depending on their nature. This is not legal advice.
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How do you compare quotes, and which red flags matter?
- A tenant portal described as included with no detail: check whether it is a link to your software or real development.
- The domain in the supplier's name.
- No line on the Danish version: who writes it, at what price?
- Repair forms sent to a generic mailbox, with no tracking.
- Mandatory maintenance with no exit.
Mini case study
Illustrative example. Mikkel H. runs a 14-person property management firm handling about 1 100 rental units and the administration of 9 housing cooperatives. A Copenhagen agency proposes 140 000 DKK, about 18 800 EUR, in Danish and English, over 12 weeks. Kolonell proposes Growth at 4 500 EUR in English, with the Danish version handled by the firm's translator for 1 500 EUR.
With the same maintenance on both sides (5 280 EUR over 33 months) and a few new pages, the 3-year total reaches 25 040 EUR with the agency versus 11 980 EUR with Kolonell, a 13 060 EUR gap. If Mikkel wanted a custom tenant portal, he would have that module quoted separately by both suppliers.
FAQ
How much does a property management website cost in Copenhagen in 2026?
With a local agency, expect 60 000 to 250 000 DKK, about 8 000 to 33 500 EUR, and 20 000 to 60 000 DKK with a freelancer. Kolonell charges a fixed 2 700, 4 500 or 8 200 EUR.
Does Kolonell write in Danish?
No. Kolonell writes native English or French; Danish is supplied by the company or quoted separately. Bilingual FR/EN is included from Premium.
Can my property software be connected to the site?
Yes, through a link or an embed of the existing access, from Growth at 4 500 EUR. A custom portal is an application quoted on request.
Who photographs the buildings?
The company supplies its images or books a Copenhagen photographer, often 4 000 to 8 000 DKK for half a day based on published rates.
What is the timeline?
3 to 4 weeks on Starter and Growth; on Premium, a written schedule is shared at kickoff, usually 4 to 6 weeks, with 6 months of support.
Let's scope your project. Send us your mandate types, your property software and your languages, and we come back with a fixed-price tier and a 3 to 4 week timeline. Request your free quote or see the international offer.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
