The verdict in three sentences
In Neuchâtel, a private clinic website costs, as a 2026 ballpark, 8 000 to 30 000 CHF or more with a local agency and 3 000 to 9 000 CHF with a freelancer, slightly below Geneva or Zurich levels. Kolonell offers three fixed prices, Starter 2 700 CHF, Growth 4 500 CHF and Premium 8 200 CHF, with native English or French copywriting, a project manager you can reach in your time zone and 3 months of support included (6 on Premium). For an English-speaking founder or partner running a small or mid-sized clinic in Neuchâtel, the most useful comparison is often a local freelancer against Growth, at equal scope.
Agency, freelancer or remote studio: what is each option worth in Neuchâtel?
The ranges below are prudent and wide. They come from the public rate cards of agencies in French-speaking Switzerland, Clutch agency profiles that mention minimum project sizes, and rates visible on Malt and other freelance platforms. Swiss digital agencies often publish hourly rates of 120 to 200 CHF. Real scope can make the price vary threefold.
| Option | Build price (2026 ballpark) | Strengths | Risks to watch |
|---|---|---|---|
| Neuchâtel agency | 8 000 to 30 000 CHF or more | On-site meetings, multidisciplinary team | Uncapped hourly billing, mandatory maintenance |
| Local freelancer | 3 000 to 9 000 CHF | Flexibility, contained cost | Availability, continuity if the freelancer stops |
| Kolonell Starter | 2 700 CHF | Fixed price, 5 written pages | One language only |
| Kolonell Growth | 4 500 CHF | 10+ pages, integrated booking, blog | One language only |
| Kolonell Premium | 8 200 CHF | Bilingual English and French, unlimited pages | 4 to 6 week schedule |
A local freelancer remains a serious option for a group practice, but copywriting, form compliance and post-launch follow-up are rarely included. At Kolonell these points are described in every package on our international website offer. The team works on GMT, one to two hours behind Neuchâtel, and calls run on Google Meet at a time that suits you, with a written update each week.
Which page plan comes with each package?
| Page or feature | Starter 2 700 CHF | Growth 4 500 CHF | Premium 8 200 CHF |
|---|---|---|---|
| Home and clinic overview | Yes | Yes | Yes |
| Specialties | One shared page | One page per specialty | Pages per specialty and per patient journey |
| Doctors and team | One team page | One profile per doctor with languages spoken | Detailed profiles, specialty filters |
| Insurance, fees, self-pay | Section within a page | Dedicated page | Dedicated page in English and French |
| Preparation and access | Contact section | Dedicated pages | Dedicated bilingual pages |
| Appointments | Request form | Integration of your third-party tool | Advanced integration, back office quoted on request |
| Health news and analytics | No | Blog and analytics | Included |
The domain is registered in the clinic's name, all access is handed over, and payment is by bank transfer or Wise, 50 % to start and 50 % at delivery. A German version, useful for patients from the German-speaking part of the canton of Bern, is supplied by the clinic or quoted separately.
What makes a Neuchâtel private clinic different
A Neuchâtel clinic sees patients from the canton, executives from the watchmaking and microtechnology industries, international students and researchers, plus cross-border workers and patients from neighbouring France. The site should explain specialties simply, present each doctor with qualifications and languages, detail accepted insurance (semi-private or private supplementary cover, self-pay, foreign patients), set out preparation before an exam and show access and parking.
Health data is sensitive personal data under the revised Federal Act on Data Protection (revFADP), in force since 1 September 2023. If the clinic actively targets patients living in France, the GDPR may also cover some processing: have your adviser check this point. The appointment form keeps fields to a minimum, relies on secure hosting, collects explicit consent and is backed by processor agreements. No advertising trackers on patient pages. Cantonal health laws and professional conduct rules restrict medical advertising: no guaranteed outcomes, no misleading claims, and testimonials or before and after images are often restricted. Your medical director approves the content. This passage is general information, not legal advice.
Mini case study
Illustrative example: Dr Julien B., co-founder of a five-doctor sports medicine centre in Neuchâtel, is weighing a local freelancer against Kolonell. He applies the same maintenance assumption, 120 CHF a month, to both options to compare over three years.
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| Cost line | Local freelancer | Kolonell Growth |
|---|---|---|
| Build | 6 000 CHF | 4 500 CHF |
| Copywriting | 1 200 CHF (external writer) | Included |
| Included support | None | 3 months |
| Maintenance at 120 CHF/month | 36 × 120 = 4 320 CHF | 33 × 120 = 3 960 CHF |
| Three-year total | 11 520 CHF | 8 460 CHF |
The estimated gap is 3 060 CHF, with a fixed 3 to 4 week timeline on top. These amounts are illustrative: the real maintenance quote will depend on how often the centre updates its content.
FAQ
What budget for a private clinic website in Neuchâtel?
As a 2026 ballpark, 8 000 to 30 000 CHF or more with an agency and 3 000 to 9 000 CHF with a freelancer. Kolonell offers 2 700, 4 500 or 8 200 CHF at a fixed price.
Is medical copywriting included?
Yes, Kolonell writes natively in English or French in every package, from 2 700 CHF. Your medical director reviews and approves every page before publication.
Can the site serve English-speaking patients?
Premium at 8 200 CHF delivers a bilingual English and French site. With Starter or Growth, the site is in one language.
What timeline should I expect?
Starter and Growth go live in 3 to 4 weeks. Premium follows a written schedule set at kickoff, usually 4 to 6 weeks.
How is the project paid?
By bank transfer or Wise, 50 % to start and 50 % at delivery. For Growth, that is 2 250 CHF at each step.
Let's scope your project. A Neuchâtel medical centre with doctor profiles, an insurance page and integrated booking fits Growth at 4 500 CHF, live in 3 to 4 weeks. Request your free quote or see the international offer.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.

