The verdict in three sentences
A quality engineer in aerospace, rail or automotive picks a testing laboratory in about three minutes: is the standard covered by the DAkkS accreditation, what is the report lead time, and can the request be sent without a phone call? A website that answers those three questions on every test page converts far better than a corporate brochure. A Kolonell Growth site (1,200,000 to 2,000,000 FCFA, i.e. 1,830 to 3,050 EUR) or Premium site (2,000,000 to 3,500,000 FCFA, i.e. 3,050 to 5,340 EUR), delivered in 6 to 8 weeks, is enough to build that journey.
How industrial clients search for a lab in 2026
The specifier is not a general buyer. It is a materials engineer, a supplier quality manager or a test project lead at a tier 1 or tier 2 supplier, across Berlin, Brandenburg, Saxony and the rail cluster around Hennigsdorf. They type a precise standard ('ISO 6892-1 tensile test', 'DIN EN ISO 9227 salt spray', 'ASTM E466 fatigue') and look for proof of accreditation. The DAkkS scope is public in the DAkkS database, but sending visitors to a 40-page annex loses them. The site should turn each accredited test into a readable page, with a link to the official certificate and annex.
| Engineer's question | Expected answer | Website element |
|---|---|---|
| Is the standard accredited? | Yes or no, with standard version | Test page with DAkkS registration number |
| Report lead time? | 5 to 15 working days by test | Standard and express lead times shown |
| Specimen size? | Dimensions, minimum quantity | Specimen requirements table |
| Can we witness the test? | Client presence possible | Mention plus booking link |
| Confidentiality? | NDA, storage, part disposal | Quality and data security page |
| Who answers? | A technician, not a switchboard | Named contact per test area |
Test prices and average order: what to show
An exact price is rarely possible, but a range per test family filters enquiries and reassures the buyer about the order of magnitude before raising a purchase order.
| Test family | Price, 2026 order of magnitude | Report lead time | Typical clients |
|---|---|---|---|
| Tensile, hardness, impact | 150 to 600 EUR per series | 5 working days | Foundries, machine shops |
| Chemical analysis (spectrometry) | 200 to 900 EUR | 5 to 7 days | Aerospace, rail |
| Corrosion, salt spray | 400 to 2,500 EUR | 10 to 15 days (exposure time) | Automotive, surface treatment |
| Fatigue | 1,500 to 8,000 EUR | 10 to 15 days | Aerospace, medical |
| Failure analysis | 1,200 to 6,000 EUR | 10 days | Insurers, engineering firms |
| Process qualification | 3,000 to 8,000 EUR | 15 days | Tier 1 aerospace |
A well-designed request form asks for the target standard, material, number of specimens, urgency and a drawing file (PDF, STEP). The technician receives a usable request and can quote within 24 to 48 hours instead of three rounds of email.
A Kolonell website for an accredited lab
Kolonell builds the site around a test database: each page (standard, material, lead time, price range, accreditation status) feeds the catalogue, the search and the SEO.
| Option | Price | Content |
|---|---|---|
| Kolonell Starter | 800,000 to 1,200,000 FCFA (1,220 to 1,830 EUR) | 5 pages: lab, test families, accreditation, contact |
| Kolonell Growth | 1,200,000 to 2,000,000 FCFA (1,830 to 3,050 EUR) | Filterable test catalogue, per-standard form, technical blog, analytics |
| Kolonell Premium | 2,000,000 to 3,500,000 FCFA (3,050 to 5,340 EUR) | In-depth SEO per standard, advanced animation, refined conversion journey |
| Kolonell maintenance | 35,000 / 75,000 / 120,000 FCFA per month (53 / 114 / 183 EUR) | Updates and backups |
| Berlin B2B agency | 2026 order of magnitude: 15,000 to 40,000 EUR | Premium equivalent |
A client portal to track test progress and download reports is a custom application: simple, 2,500,000 to 4,000,000 FCFA (3,810 to 6,100 EUR), depending on volume and LIMS integration. Languages are set in the quote, which matters for a lab serving German and international OEMs. Details on our web applications page.
Mini case study
Need a professional website?
Kolonell builds websites that attract clients, optimized for the Sénégalese market. Free quote in 2 minutes.
Jonas, sales manager at a 35-technician lab in Berlin, receives 12 test requests a month, half of them incomplete. He chooses Premium, budgeted at 5,340 EUR, plus Standard maintenance at 114 EUR a month (1,368 EUR a year). First-year cost: 6,708 EUR.
Target: 18 requests a month thanks to per-standard pages, 72 extra requests a year. With a 30% conversion rate and an average order of 1,800 EUR, that is 21.6 orders and 38,880 EUR of extra revenue. At a 35% margin, the gain is 13,608 EUR, about twice the cost. Time saved counts too: 6 fewer incomplete requests a month, at 45 minutes of follow-up each, free 54 technician hours a year.
FAQ
Can we display the DAkkS mark on the website?
Yes, within DAkkS rules for the accreditation symbol, always alongside the registration number and the scope. A bare logo without a link to the certificate is not advisable.
Should test prices be published?
A range per family is enough, for example 150 to 600 EUR for tensile tests. It removes roughly a third of out-of-budget enquiries.
How do we receive confidential drawings securely?
The form sends files to encrypted storage with access limited to technicians, hosted in the EU for GDPR. A downloadable standard NDA reassures aerospace primes.
How long does the project take?
Allow 6 to 8 weeks, including 2 weeks writing 30 to 60 test pages with your technicians.
Can the site target international OEMs?
Yes, languages are set in the quote. English test pages open the door to Nordic, Dutch and UK buyers searching by standard number.
Let's scope your project. A per-standard test catalogue, a technical request form and accreditation pages, scoped with your technicians and delivered in 6 to 8 weeks. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
