The verdict in three sentences
A B2B ecommerce platform for a distributor costs between 6 and 18 million FCFA (9,150-27,450 EUR) in 2026, versus 1 to 3 million for a classic showcase site. The gap pays for the business features: per-reseller catalogues, negotiated prices, customer credit and fast reordering. The return comes from the order-processing cost avoided: every order placed online costs 5 to 10 times less than one taken over the phone.
What the price covers in 2026
A B2B distributor does not sell like a consumer shop: it manages differentiated prices per client, quotas, credit lines and a stock sync with its ERP. Here is the 2026 range by tier.
| Tier | Price FCFA | Price EUR | Timeline | Scope |
|---|---|---|---|---|
| Essential | 6,000,000 | 9,150 | 4 months | Catalogue, group pricing, ordering, mobile money |
| Business | 11,000,000 | 16,770 | 6 months | + credit, quotas, stock sync, reseller portal |
| Advanced | 18,000,000 | 27,450 | 8 months | + ERP connected, credit scoring, multi-warehouse |
| Custom | 22,000,000+ | 33,540+ | 10 months | + reseller mobile app, partner API |
Recurring items are budgeted separately: hosting and maintenance from 75,000 to 200,000 FCFA/month, and mobile money fees of 1 to 2 % per transaction collected.
The calculation that justifies the investment
A distributor's hidden cost is the sales time spent keying in orders received by call or WhatsApp. The platform shifts that work to the reseller.
| Item | Without platform | With B2B platform |
|---|---|---|
| Cost to process one order | 3,500 FCFA | 500 FCFA |
| Orders / month | 900 | 900 |
| Monthly processing cost | 3,150,000 FCFA | 450,000 FCFA |
| Data-entry error rate | 6 % | 1 % |
| Average order-taking time | 18 min | 4 min |
| Payout settlement | D+2 | D+1 |
Processing savings reach 2,700,000 FCFA per month, or 32.4 million per year. Even on the high 18-million FCFA assumption, the platform is repaid in under 8 months.
Mini case study
Mr. Sy runs a hygiene-products distributor with 140 active resellers and 900 orders per month. He invests 11,000,000 FCFA in a Business platform. Three months after launch, 62 % of orders come in online. He saves 2,700,000 FCFA/month in processing and cuts billing errors from 6 % to 1.4 %. Over 12 months, the net gain reaches 32.4 million FCFA for an 11-million investment plus 1.8 million in recurring fees: an ROI above 250 % in year one.
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FAQ
What does a B2B platform really cost in 2026?
Between 6 and 18 million FCFA depending on tier. A full Business project with credit and stock sync sits around 11 million, delivered in 6 months.
Can you integrate mobile money for B2B?
Yes, with confirmation webhooks and automatic reconciliation. Fees run around 1 to 2 % per transaction, to factor into your margin.
How is customer credit managed?
The platform applies a credit limit per reseller and blocks orders beyond it. A simple score (payment history) can adjust the limit automatically.
Should I connect my ERP?
Strongly recommended from the Business tier: stock sync prevents stockouts and overselling. The connector represents 1.5 to 3 million FCFA of the budget.
What is a realistic timeline?
Allow 4 months for the essentials, 6 to 8 months for a platform with connected ERP and full reseller portal.
Let's scope your project. Share your number of resellers, monthly order volume and current ERP for a precise quote. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
