The verdict in three sentences
For a London asset manager with GBP 1.5 billion under management and 14 funds, a compliant redesign costs GBP 21,500 to 38,500 excluding VAT, plus GBP 6,000 for a document library (600 files) and GBP 4,300 for country and investor-type gating. Plan for 14 weeks and support of GBP 350 to 700 per month, with UK hosting. The challenge is not visual: it is proving to the FCA and the depositary that every published document is the right one, at the right time, for the right audience.
The obligations that shape the site architecture
An asset manager's website is a regulated channel. It distributes KIDs and KIIDs, prospectuses, monthly factsheets, annual reports, voting and engagement policies, and sustainability disclosures (SDR in the UK, SFDR for EU-distributed funds). FCA rules require financial promotions to be clear, fair and not misleading, and funds not registered for distribution in a country must not be shown to retail investors there.
In practice, the redesign must include:
- an entry disclaimer with remembered country and investor-type choice (retail, professional);
- a document library indexed by fund, share class, ISIN, language and date, with version archiving;
- performance figures displayed according to presentation rules (periods, benchmark, warnings);
- an audit trail: who published which document, when, and approved by whom;
- hosting in the UK or EU, with encryption and tested backups.
2026 redesign budget by item
| Item | Range excl. VAT | Detail |
|---|---|---|
| Scoping and compliance audit of current site | GBP 2,150 to 3,450 | Page and document inventory, FCA gaps |
| Design and UX | GBP 4,300 to 7,700 | Fund, ESG, team, investor pages |
| Development and CMS with workflow | GBP 12,900 to 24,000 | Two-level approval before publishing |
| Data integrations (NAVs, performance) | GBP 2,150 to 3,350 | Daily feed from the valuation tool |
| Redesign subtotal | GBP 21,500 to 38,500 | |
| Document library of 600 files | GBP 6,000 | ISIN indexing, versions, search |
| Country and investor-type gating | GBP 4,300 | 8 countries, 2 profiles, rules per fund |
| Project total | GBP 31,800 to 48,800 | Delivered in 14 weeks |
Custom build or specialist platform
| Criterion | Custom website | SaaS fund-docs platform | Generic brochure site |
|---|---|---|---|
| Upfront excl. VAT | GBP 31,800 to 48,800 | GBP 8,500 to 17,000 | GBP 7,000 to 13,000 |
| Annual cost | GBP 4,200 to 8,400 (support) | GBP 13,000 to 30,000 (licence) | GBP 1,300 to 2,600 |
| Country and profile gating | Rules per fund and share class | Standard, hard to adapt | Missing or manual |
| Publishing audit trail | Native | Yes | No |
| UK hosting | Yes | Depends on vendor | Variable |
| 5-year cost | GBP 52,800 to 90,800 | GBP 73,500 to 167,000 | GBP 13,500 to 26,000, compliance risk |
The generic site is cheaper but will not survive a regulatory review. The SaaS platform suits very large multi-country groups; beyond 3 years, custom becomes more economical for a 14-fund manager.
14-week schedule
| Weeks | Stage |
|---|---|
| 1 to 2 | Scoping, document mapping, country and profile rules approved by compliance |
| 3 to 5 | Design and disclaimer drafting with the compliance officer |
| 6 to 11 | Development, approval workflow, valuation integration |
| 9 to 12 | Migration and indexing of the 600 documents |
| 13 | Compliance acceptance and security testing |
| 14 | Go-live, redirects, team training |
Mini case study
Need a professional website?
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James, head of compliance at a London asset manager, currently spends 6 hours a week manually checking online documents and fixing links to outdated KIDs. At a loaded cost of GBP 75 per hour, that is GBP 23,400 a year. He chooses a GBP 41,000 project and support at GBP 500 per month, GBP 47,000 in year one. With automatic indexing and two-level workflow, checks drop to 1.5 hours a week: annual savings of GBP 17,550 pay back the project in under 3 years, before counting the avoided risk of a regulatory finding.
FAQ
How much does an asset manager website redesign cost in 2026?
The redesign alone costs GBP 21,500 to 38,500 excluding VAT. With a 600-document library (GBP 6,000) and country and profile gating (GBP 4,300), the total reaches GBP 31,800 to 48,800.
Is country gating mandatory?
It is strongly recommended as soon as a fund is not registered for distribution in every country where the site is accessible. Gating usually covers 5 to 10 countries and two profiles, retail and professional.
How do we avoid publishing an outdated KID?
Each document carries a validity date and version; the CMS replaces the old file automatically and archives the history. A weekly report flags documents older than 12 months.
Why host in the UK?
UK hosting simplifies UK GDPR compliance and meets the requirements of many depositaries and institutional investors. The extra cost is small, around GBP 40 to 130 per month.
What does GBP 350 to 700 per month of support cover?
Corrective maintenance, security updates, monitoring and 3 to 6 hours of changes, such as adding a fund or a distribution country.
Let's scope your project. Tell us your number of funds, distribution countries and documents: we will price a compliant redesign between GBP 31,800 and 48,800 excluding VAT, delivered in 14 weeks. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
