Yacht and private jet charter website cost in Zug: local agencies vs Kolonell (2026)

The verdict in three sentences

In Zug, a business aviation and yacht charter brokerage website built by an agency in the Zug and Zurich area costs, as a 2026 ballpark, between 15 000 and 45 000 CHF, often with German included. Kolonell builds the service pages, the qualified flight request, the broker status page and the sheets per aircraft category for a fixed price of 2 700, 4 500 or 8 200 CHF, with German supplied by you or quoted separately. After an acquisition or a brand merger, what matters is the 3-year total cost and a clean takeover of the old site.

What do Zug agencies, freelancers and Kolonell charge?

These ranges are prudent. They draw on public rate cards of agencies in central Switzerland and Zurich, minimum project sizes shown on Clutch.co, hourly rates published by agencies in the region (often 130 to 200 CHF per hour) and rates visible on Upwork or Malt. Proximity to Zurich pushes prices up.

Native copywriting in English or French, bilingual FR/EN site from Premium. Payment by bank transfer or Wise, 50 % at kickoff and 50 % at delivery. Your project manager calls you on Google Meet at a time that suits you and sends a written update every week; the team is based in Senegal (GMT), one to two hours behind Zug depending on the season. Kolonell does not run on-site photo or video shoots and does not hold in-person meetings. Details on our international website offer.

What does a private aviation site need in Zug?

Zug has no coastline and Lake Zug is not a yacht charter destination: a Zug broker therefore arranges flights from Zurich Airport, about half an hour by road, and charters elsewhere, in the Mediterranean or the Caribbean, for a local clientele. That clientele mixes commodity traders, holding companies, firms from the Crypto Valley and families drawn by cantonal taxation. They expect:

• discretion: no client names, no passenger photos, a sober form;
• a fast answer: a qualified flight request (route, dates, passengers, luggage, departure airport, flexibility, indicative budget) and a same-day call-back;
• German and English on the key pages, often some French;
• a clear status: who is the broker, who operates.

The regulatory facts, without going into detail. A commercial flight is performed by an operator holding an AOC (Air Operator Certificate); in Switzerland the authority is the FOCA, and in the European Union the framework falls under EASA and national authorities. A broker must not present itself as the operator and must state who operates the flight. For yachts chartered abroad, flag and local rules apply, the MYBA standard contract is common in the Mediterranean and VAT depends on where the charter takes place. On data, the revFADP has applied since 1 September 2023; the GDPR adds to it if you target German or other EU clients. Aim for WCAG 2.1 AA. This is not legal advice.

Which 3-year total cost after an acquisition?

Kolonell maintenance after the support period is quoted on request, so the table uses the same assumption on both sides, over 33 months since Growth includes 3 months of support.

These figures structure the comparison; they do not predict an invoice.

What does each tier include for a business aviation broker?

A client area with flight history, instant quoting or a link with charter software is a custom application, quoted on request. Ongoing search work as well.

Which warning signs should you spot in a quote?

• No redirect plan for the old domain after an acquisition.
• German copy not reviewed by a native speaker.
• A fleet shown as yours when you act as a broker.
• Jet visuals taken from the web, with no licence.
• A domain registered in the agency's name.

Ask about: who writes, how many revision rounds, the price of an extra route page, and how quickly access is handed over.

Mini case study

Illustrative example. Stefan K. has acquired a small Zurich brokerage and is moving the new entity to Zug. He must merge two brands and launch an English and German site. Two quotes:

• Zug agency: 36 000 CHF, English and German, brand workshop included, 14 weeks.
• Kolonell Growth: 4 500 CHF in English, 3 to 4 weeks, plus a German translation by a Lucerne translator at 2 000 CHF and a team portrait session by a local photographer at 1 200 CHF.

Kolonell route: 4 500 + 2 000 + 1 200 = 7 700 CHF, against 36 000 CHF, a gap of 28 300 CHF. In return, Stefan runs the brand workshop by video call and reviews the German himself.

FAQ

How much does a yacht and private jet charter website cost in Zug?

As a 2026 ballpark, 15 000 to 45 000 CHF with an agency and 5 000 to 14 000 CHF with a freelancer. Kolonell charges a fixed 2 700, 4 500 or 8 200 CHF.

Can you handle the takeover of the old site after an acquisition?

Yes, the redirect plan is quoted before kickoff, often a few hundred francs. The acquired domain stays in your name.

Is German included?

No. Native copywriting covers English and French; German is supplied by you or quoted separately, often 1 500 to 2 500 CHF.

Can we show yachts when we are based in Zug?

Yes, provided the site says charters take place in the Mediterranean or elsewhere, through partner owners and managers. Yacht sheets are included from Growth at 4 500 CHF.

What is the timeline?

3 to 4 weeks on Starter and Growth, usually 4 to 6 weeks on Premium. Support of 3 months, 6 months on Premium.

Let's scope your project. Send us your services, your languages and the address of the old site to take over, and we will confirm a fixed price in CHF with a 3 to 6 week timeline. Request your free quote or see the international offer.