The verdict in three sentences
In Calgary, a private jet and yacht charter website built by a local agency costs, as a 2026 ballpark, 15 000 to 60 000 CAD (about 11 000 to 44 000 USD), and more once a live quoting tool or a client portal enters the scope. Kolonell builds the aircraft category pages, the qualified trip request and the safety and legal pages for a fixed 2 900, 4 900 or 8 900 USD, with a bilingual FR/EN site included from Premium. What decides the comparison is the 3-year total cost, how clearly the site states whether you broker or operate the flights, and how fast a request reaches the person on call.
Who buys charter in Calgary, and what does that change for the site?
Calgary has no coastline, so a Calgary charter business sells private aviation first and yacht charters as trips organised elsewhere. The clientele is specific: energy and pipeline executives flying to Houston, Denver or Fort McMurray, family offices and ranching families, partners of the downtown law and engineering firms, and leisure clients heading to Kelowna, Revelstoke, Whistler, Sun Valley or Aspen. Business aviation runs through Calgary International (YYC) and Springbank Airport west of the city, the usual departure point for the Rockies.
The yacht side is real but remote: a Calgary broker arranges crewed charters on the British Columbia coast, in the Caribbean in winter or in the Mediterranean in summer, working with central agents and owners. The site must say so plainly, without suggesting a local marina that does not exist.
Concretely, the site has to:
- qualify the trip in one form: departure airport (YYC, Springbank or other), dates, passengers, luggage, skis or golf bags, pets, flexibility and an indicative budget;
- present aircraft categories rather than a fleet you do not own: turboprops for short mountain strips, light, midsize, super midsize and long-range jets;
- publish empty legs on a page updated by hand, which is often the first thing repeat clients check;
- stay discreet: no client names, no passenger photos, no tail numbers without the operator's consent.
What do Calgary agencies, freelancers and Kolonell charge?
These ranges are prudent ballparks, not official figures. They draw on public rate cards of Alberta agencies, minimum project sizes on Clutch.co profiles, hourly rates published by Calgary studios (often 120 to 180 CAD per hour) and rates visible on Upwork. Conversions use an approximate rate of 0.73 USD per CAD.
| Criterion | Calgary agency | Local freelancer | Kolonell |
|---|---|---|---|
| Build cost, 2026 ballpark | 15 000 to 60 000 CAD (about 11 000 to 44 000 USD) | 4 000 to 15 000 CAD (about 2 900 to 11 000 USD) | 2 900 USD / 4 900 USD / 8 900 USD, fixed |
| Changes outside scope | Often 120 to 180 CAD per hour | Often 70 to 120 CAD per hour | Quoted in writing before any work |
| Usual timeline | 8 to 14 weeks | 4 to 10 weeks | 3 to 4 weeks, Premium usually 4 to 6 |
| Shoot at Springbank or YYC | Often offered | Sometimes | Not included: operator images with permission or a local photographer |
| English and French copy | Copywriting often billed on top | Rarely included | Native copy included, bilingual FR/EN on Premium |
| Support after launch | Separate retainer | Case by case | 3 months, 6 on Premium |
| Ownership | Check the contract | Check the contract | Domain in your name, all access handed over |
Be fair to local freelancers: a good Calgary freelancer can land close to Kolonell Starter. The difference lies in what surrounds the build: a project manager, native copy written for a charter audience, a fixed price and a written handover. Payment is by bank transfer or Wise, 50 % at kickoff and 50 % at delivery. The team is based in Senegal (GMT), six to seven hours ahead of Calgary depending on the season, so the project manager books Google Meet calls in your morning and sends a written update every week. Details on our international website offer.
What does each tier include for a Calgary charter broker?
| Item | Starter 2 900 USD | Growth 4 900 USD | Premium 8 900 USD |
|---|---|---|---|
| Service pages | Private flights and yacht charter on two pages | Separate pages: on-demand flights, empty legs, ski and golf trips, yacht charter abroad | Full structure with destination pages (Rockies resorts, Houston, Caribbean) |
| Aircraft pages | One gallery by category | One page per category with typical range and seats | Detailed category pages and a static comparison |
| Trip request | Short form | Qualified form with airport, dates, passengers, luggage, flexibility | Separate aviation and yacht journeys, call-back slot |
| Status and safety page | Included | Included, broker versus operator explained | Included, with operator selection criteria |
| Bilingual FR/EN site | No | No | Included |
| Timeline | 3 to 4 weeks | 3 to 4 weeks | Written schedule at kickoff, usually 4 to 6 weeks |
| Support after launch | 3 months | 3 months | 6 months |
An instant price calculator, an automated empty-leg feed, an owner portal or a link to charter management software is a custom application, quoted on request. Ongoing search work is quoted on request as well.
What does a 3-year comparison look like?
Kolonell maintenance after the support period is quoted on request, so the table applies the same maintenance assumption on both sides.
| Item over 36 months | Calgary agency (mid range) | Kolonell Premium |
|---|---|---|
| Bilingual EN/FR site build | 32 000 CAD, about 23 400 USD | 8 900 USD |
| Support included after launch | Depends on contract | 6 months included |
| Maintenance (same assumption) | 150 USD per month over 30 months, 4 500 USD | 4 500 USD, quoted on request |
| 5 new destination pages over 3 years | 10 hours at 150 CAD, about 1 100 USD | Quoted beforehand, assumption 900 USD |
| Half-day photo session | Often included | Local photographer, about 900 USD |
| Indicative total | about 29 000 USD | about 15 200 USD |
These figures structure the comparison; they do not predict your invoice. Ask each supplier to fill in the same lines.
Which rules shape a charter site in Alberta?
The flight is performed by an operator holding an Air Operator Certificate (AOC), issued in Canada by Transport Canada. A broker must not present itself as the operator, show aircraft it does not control as its own fleet, or hide who operates the flight. For trips operated by US carriers, charters fall under the FAA and Part 135, and the US DOT also has rules on how air charter brokers advertise; stay general and check with your adviser. On yachts, the contract and the flag rules depend on where the charter takes place (the MYBA contract is a common example in the Mediterranean), and so does the tax treatment.
Need a professional website?
Kolonell builds websites that attract clients, optimized for the Sénégalese market. Free quote in 2 minutes.
On data, Alberta's PIPA covers private organisations in the province, and federal PIPEDA may apply to cross-border flows. Keep passport numbers and dates of birth out of the first form. Aim for WCAG 2.1 AA. This is not legal advice.
Which warning signs should you spot in a quote?
- Jet photos with no licence: operator and manufacturer images need written permission.
- An instant price engine hidden inside a brochure site budget: it is an application and needs its own quote.
- Copy that says our fleet when you are a broker.
- Hosting and domain registered by the agency.
- No named owner for the empty-leg page: an outdated empty leg costs more trust than none.
Questions to ask: who writes the copy, how many revision rounds, what an extra destination page costs, and how quickly access is handed over if you leave.
Mini case study
Illustrative example. Darren K. runs a three-person brokerage in Calgary that arranges light-jet flights to mountain resorts and a handful of Caribbean yacht charters each winter. His site is six years old and slow on mobile. Three quotes:
- Calgary agency: 38 000 CAD (about 27 700 USD), 12 weeks, photo session included.
- Local freelancer: 9 000 CAD (about 6 600 USD), no copywriting.
- Kolonell Growth: 4 900 USD, plus a half-day shoot at Springbank with a local photographer for 1 200 CAD (about 900 USD).
Kolonell route: 4 900 + 900 = 5 800 USD, against 27 700 USD with the agency, a gap of 21 900 USD. In return, Darren obtains the operator image permissions himself and attends the shoot.
FAQ
How much does a charter website cost in Calgary?
As a 2026 ballpark, 15 000 to 60 000 CAD with an agency (about 11 000 to 44 000 USD) and 4 000 to 15 000 CAD with a freelancer. Kolonell charges a fixed 2 900, 4 900 or 8 900 USD.
Can we sell yacht charters without a marina in Calgary?
Yes, if the site states that charters take place on the BC coast, in the Caribbean or the Mediterranean through partners. Growth at 4 900 USD gives yacht charter its own page.
Can Kolonell build an instant quote calculator?
Yes, as a custom application quoted on request, separate from the 8 900 USD Premium site. Most brokers start with a qualified form and answer within the hour.
Do we need French pages?
Not legally in Alberta, but some clients and partners prefer it. Premium includes a bilingual FR/EN site at 8 900 USD.
What is the timeline?
3 to 4 weeks on Starter and Growth, usually 4 to 6 weeks on Premium with a written schedule. Support lasts 3 months, 6 on Premium.
Let's scope your project. Send us your services, the aircraft categories you sell and your target launch date, and we will confirm a fixed price in USD with a 3 to 6 week timeline. Request your free quote or see the international offer.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.