The verdict in three sentences
In Boston, a yacht or private aviation charter website built by a local agency costs a 2026 ballpark of 15 000 to 70 000 USD, more if the agency organises shoots at the harbor or on the ramp. Kolonell builds the fleet or destination pages, the qualified quote request form and the trust pages for a fixed price of 2 900 USD, 4 900 USD or 8 900 USD, with native English copywriting. The most sensitive point is not price: it is describing your role correctly, broker or operator, because federal rules frame what each may say.
What do Boston agencies, freelancers and Kolonell charge?
The ranges below are prudent. They draw on minimum project sizes of Boston and New England agencies on Clutch.co, hourly rates published by local studios (often 125 to 200 USD per hour) and rates visible on Upwork for WordPress or Webflow developers.
| Criterion | Boston agency | Local freelancer | Kolonell |
|---|---|---|---|
| Website, 2026 ballpark | 15 000 to 70 000 USD | 4 000 to 15 000 USD | 2 900 USD / 4 900 USD / 8 900 USD, fixed |
| Luxury specialist agencies | Often above 50 000 USD | Rare | Not applicable |
| Changes outside scope | Often 125 to 200 USD per hour | Often 75 to 125 USD per hour | Quoted before any work |
| Usual timeline | 8 to 14 weeks | 5 to 10 weeks | 3 to 4 weeks, Premium usually 4 to 6 |
| On-site photo and video | Often an option | Rarely | Not included: your images, operators' images or a local photographer |
| Copywriting | Often billed separately | Rarely included | Native English or French included |
| Support after launch | Separate maintenance contract | Case by case | 3 months, 6 on Premium |
Payment is by bank transfer or Wise: 50 % to start, 50 % at delivery. The team is based in Senegal (GMT), 4 to 5 hours ahead of Boston depending on the season; the project manager schedules Google Meet calls at your hours and sends a written update every week. Details are on our international website offer.
Which 3-year total cost should you compare?
The season is short in New England: a charter site must be updated before summer (Cape Cod, Nantucket, Martha's Vineyard) and before winter (Caribbean, Florida, ski trips). The table assumes the same maintenance budget on both sides, since Kolonell maintenance after the support period is quoted on request.
| Item over 36 months | Boston agency (mid range) | Kolonell Growth |
|---|---|---|
| Website build | 30 000 USD | 4 900 USD |
| Support included after launch | Depends on contract | 3 months included |
| Maintenance (same assumption) | 200 USD per month over 33 months, 6 600 USD | 6 600 USD, maintenance quoted on request |
| Seasonal updates (6 over 3 years) | 6 x 4 hours at 160 USD, 3 840 USD | Quoted beforehand, assumption 2 400 USD |
| Photos (image rights, shoot) | Often an option, 3 000 USD | Local photographer booked separately, 3 000 USD |
| Indicative total | 43 440 USD | 16 900 USD |
These figures structure the comparison; they do not predict your invoice. Ask every supplier to fill in the same table.
What does each tier include for a yacht or jet charter broker?
| Item | Starter 2 900 USD | Growth 4 900 USD | Premium 8 900 USD |
|---|---|---|---|
| Offer | Yacht and jet pages, main categories | One page per aircraft or boat category, and per destination | Full structure, seasons, itineraries, events |
| Quote request | Simple form | Qualified form: dates, route, passengers, luggage, pets | Separate yacht and jet journeys, sent to your existing CRM |
| Trust pages | About, contact | Broker role explained, safety, operator partners (with consent) | Detailed pages, regulatory FAQ, press |
| Discretion | Privacy notices | Minimal form, no client list | Private-link access to proposals, quoted if custom |
| Bilingual FR/EN site | No | No | Included |
| Timeline | 3 to 4 weeks | 3 to 4 weeks | Written schedule, usually 4 to 6 weeks |
A booking engine with live availability, a client area or a connection to operators' scheduling software are custom applications, quoted on request.
What does Boston specifically need, and which rules apply?
Boston clients include biotech and finance executives, visiting academics, families who spend the summer on the islands and international visitors. Flights often leave from Logan or the region's business aviation airfields, yachts from Boston Harbor or Cape marinas. The site must answer fast on mobile: where, when, how many passengers, which contact person.
- Broker or operator: in the United States, the air carrier holds the certificate and operates under FAA Part 135 rules. A broker must not present itself as the operator, and the Department of Transportation sets rules on how air charter brokers communicate; be precise about your role and name the operator where required.
- Yachts: the US Coast Guard regulates captain licensing and vessels carrying paying passengers; publish only what your partners confirm.
- Data: the Massachusetts data security regulation (201 CMR 17.00) requires a written security program from businesses holding residents' personal data. Passports and passenger lists do not go through a plain form.
- Accessibility: aiming for WCAG 2.1 or 2.2 AA is a reasonable precaution against ADA risk.
This is not legal advice.
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Which red flags should you watch for in quotes?
- Stock photos presented as your fleet.
- Copy that says "our fleet" when you are a broker.
- "From" prices published without operator approval.
- A domain registered in the agency's name.
- A form asking for passports at first contact.
- Mandatory long-term maintenance with no way to take back control.
Mini case study
Illustrative example. Thomas K., founder of a 4-person brokerage in Back Bay, sells private flights all year and yacht charters in summer. A Boston agency proposes 34 000 USD plus a 3 000 USD shoot, over 12 weeks. Kolonell proposes Premium at 8 900 USD, bilingual FR/EN for his European clients, in 5 weeks, with a local photographer at 3 000 USD and visuals supplied by partner operators.
Build and photos: 37 000 USD versus 11 900 USD, a 25 100 USD gap. Delivered in May, the site is ready for island season instead of July.
FAQ
How much does a yacht and private jet charter website cost in Boston in 2026?
As a ballpark, 15 000 to 70 000 USD with a local agency and 4 000 to 15 000 USD with a freelancer. Kolonell charges a fixed 2 900, 4 900 or 8 900 USD.
Can we display flight prices?
Yes, if your operators approve them and you state what they include. Many brokers prefer indicative ranges and a quote within 24 hours.
Does Kolonell organise a shoot at the harbor?
No. You supply your images, operators' images with their consent, or you book a Boston photographer, often 1 500 to 3 500 USD per day based on published rates.
Is a bilingual English and French site possible?
Yes, included in Premium at 8 900 USD. A Spanish or Portuguese version is supplied by you or quoted separately.
How long does it take?
3 to 4 weeks on Starter and Growth, usually 4 to 6 weeks on Premium. Plan a March or April start to be ready before Memorial Day.
Let's scope your project. Send us your role (broker or operator), your aircraft and boat categories and your destinations, and we come back with a fixed-price tier and a 3 to 4 week timeline. Request your free quote or see the international offer.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
