The verdict in three sentences
In Edinburgh, a yacht and private jet charter website built by a local agency costs, as a 2026 order of magnitude, between 8 000 and 30 000 GBP, and more if the brief includes a live availability engine or an empty-leg feed. Kolonell builds the destination pages, fleet pages and a qualified quote request form at a fixed price: 2 300, 3 900 or 6 900 GBP, delivered in 3 to 4 weeks for Starter and Growth. The decision really turns on the three-year total cost, on who produces the aircraft, yacht and destination imagery (a Scottish agency can send a film crew to Leith or to the apron, Kolonell cannot), and on how each proposal handles the broker versus operator distinction.
What do Edinburgh agencies, freelancers and Kolonell charge for a charter website?
The ranges below are cautious orders of magnitude, not official figures. They draw on public price pages of Scottish digital agencies, on minimum project sizes shown on Edinburgh and Glasgow agency profiles on Clutch.co, on day rates published by UK studios (hourly equivalents often 70 to 120 GBP outside London) and on rates visible on Upwork and PeoplePerHour. Scope moves them a lot: number of destinations, fleet categories, languages, and whether a booking or pricing engine is expected.
| Item | Edinburgh agency | Scottish freelancer | Kolonell |
|---|---|---|---|
| Build, 2026 order of magnitude | 8 000 to 30 000 GBP and more | 2 500 to 8 000 GBP | 2 300 / 3 900 / 6 900 GBP, fixed price |
| Out-of-scope changes | Often 70 to 120 GBP per hour | Often 35 to 70 GBP per hour | Quoted before any work starts |
| Usual timeline | 8 to 14 weeks | 5 to 10 weeks | 3 to 4 weeks, Premium usually 4 to 6 |
| Filming aircraft, yachts, lounges | Often offered as an add-on | Sometimes, via a partner | Not included: your footage or a local photographer |
| Copywriting for routes and fleet | Often billed separately | Rarely included | Native English or French copy included |
| Support after launch | Separate retainer | Case by case | 3 months, 6 in Premium |
| Ownership | Check the contract | Check the contract | Domain in your name, every access handed over |
Payment is by bank transfer or Wise: 50 % at kick-off, 50 % on delivery. A project manager works in your time zone, with Google Meet calls at an hour that suits the desk and a written update every week. The team is based in Senegal (GMT), so there is no gap with Edinburgh in winter and one hour in summer. The full packages are on our international websites page.
Which three-year cost should a charter broker compare?
The build price is only the first line. A charter business also pays for hosting, upkeep, new destinations each season and new imagery when the fleet changes. The table assumes the same maintenance budget on both sides, because Kolonell maintenance after the support period is quoted separately.
| Line over 36 months | Edinburgh agency (mid-range) | Kolonell Growth |
|---|---|---|
| Website build | 15 000 GBP | 3 900 GBP |
| Support included after launch | Depends on contract | 3 months included |
| Maintenance (same assumption) | 120 GBP a month over 33 months, 3 960 GBP | 3 960 GBP, maintenance quoted separately |
| Six new destination pages over three years | 6 hours at 95 GBP, 570 GBP | Quoted before work, assumption 500 GBP |
| Professional photography or drone footage | Agency add-on, 1 200 GBP | Local photographer booked by you, 1 200 GBP |
| Indicative total | 20 730 GBP | 9 560 GBP |
These figures structure the comparison, they do not predict your invoice. Ask every supplier to fill in the same table.
What does each Kolonell package include for a charter company?
| Element | Starter 2 300 GBP | Growth 3 900 GBP | Premium 6 900 GBP |
|---|---|---|---|
| Destination pages | Main regions (Highlands, islands, Mediterranean) | One page per destination or route | Full structure by season and region |
| Fleet pages | Aircraft and yacht categories | One page per category with cabin and capacity details | Detailed category pages, comparison blocks |
| Quote request form | Included | Included, split by jet, helicopter or yacht | Multi-step, dates, passengers, luggage, cruising area |
| Events and seasonal pages | Not included | Festival and golf season pages | Event calendar pages and landing pages |
| Bilingual FR/EN | No | No | Included |
| Timeline | 3 to 4 weeks | 3 to 4 weeks | Written plan at kick-off, usually 4 to 6 weeks |
| Support after launch | 3 months | 3 months | 6 months |
A live pricing engine, an empty-leg database connected to operators, or a client portal with trip documents are custom applications, quoted separately. Ongoing SEO work is also quoted separately.
What does a charter website in Edinburgh actually need?
Edinburgh demand is seasonal and event driven. August brings the festivals and a surge of arrivals into Edinburgh Airport; golf around St Andrews and East Lothian draws groups in spring and summer; finance and energy executives fly between Edinburgh, London and Aberdeen; and the west coast, from Oban to the Hebrides, attracts yacht weeks for families and corporate groups. Many clients are American, Gulf or continental visitors who book from a phone, often late in the evening their time.
- Fast quote requests: route, dates, number of passengers, luggage, pets, one-way or return for flights; dates, guests, cruising area and budget band for yachts.
- Clear category pages: light jet, midsize, heavy jet, helicopter, motor yacht, sailing yacht, with typical capacity and range, never a promised price.
- Seasonal landing pages for the festivals, golf events and island cruising.
- Discretion: no client names, no tail numbers or yacht names without written consent, a short privacy notice.
- A desk reachable at odd hours: phone and email visible on every page.
On compliance, stay factual. In UK aviation, the operator holds the Air Operator Certificate issued under the UK Civil Aviation Authority regime; a broker arranges the flight and should not present itself as the operator, and it is good practice to name the operating carrier on each quote. Commercially operated yachts in UK waters fall under Maritime and Coastguard Agency rules, which the vessel operator handles. Enquiry forms collect personal data under the UK GDPR and the Data Protection Act 2018, cookies and analytics require consent under PECR, and the Equality Act 2010 makes WCAG 2.2 AA a sensible technical reference. Passport details should not travel through a basic web form. This is not legal advice.
Need a professional website?
Kolonell builds websites that attract clients, optimized for the Sénégalese market. Free quote in 2 minutes.
Which warning signs should you look for in a quote?
- A price with no written scope: ask for the list of pages, forms and integrations.
- A promise of live pricing or empty legs without saying which operator feeds the data.
- Copy that calls you an airline or operator when you are a broker.
- Imagery from operators or image libraries used without checking the licence.
- A domain registered in the agency's name.
- A long mandatory retainer with no handover clause.
Mini case study
Illustrative example. Ewan D. runs a three-person charter brokerage in Leith arranging jets out of Edinburgh and yacht weeks on the west coast and in the Mediterranean. An Edinburgh agency quotes 17 500 GBP plus 2 000 GBP for a video day, delivered in 11 weeks. Kolonell proposes Premium at 6 900 GBP, bilingual EN/FR because a third of his enquiries come from French and Swiss clients, with a local photographer booked separately for 1 200 GBP.
Build and imagery: 19 500 GBP against 8 100 GBP, a gap of 11 400 GBP. With the same maintenance assumption of 120 GBP a month for the 30 months after Premium support (3 600 GBP each side), the three-year totals are 23 100 GBP and 11 700 GBP. Ewan keeps the agency in mind for a brand film once the business adds a second office.
FAQ
How much does a charter website cost in Edinburgh in 2026?
With a local agency, plan on 8 000 to 30 000 GBP as an order of magnitude, more with a pricing engine. A freelancer often charges 2 500 to 8 000 GBP. Kolonell charges 2 300, 3 900 or 6 900 GBP at a fixed price.
Can Kolonell connect live empty-leg availability?
Not in the standard packages. A feed from operators or a third-party marketplace is a custom application, quoted separately. Growth at 3 900 GBP can display an editable list of featured routes updated by your team.
Who provides the aircraft and yacht photos?
You do, from operators who grant a licence, or a local photographer you book; budget around 1 200 GBP for a day. Kolonell does not shoot on site and checks image rights before launch.
Is the time difference a problem?
No in practice: Senegal is on GMT, so there is no gap with Edinburgh in winter and one hour in summer. Calls are booked at your hour and you get a written update every week.
Can the site be in French and English?
Yes, from Premium at 6 900 GBP. Other languages such as German or Arabic are supplied by you or quoted separately.
Let's scope your project. Send us your destinations, fleet categories and quote form fields, and we will reply with a fixed-price package delivered in 3 to 4 weeks. Request your free quote or see the international offer.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.