The verdict in three sentences
User acceptance testing is the last barrier before launch: for a 60-page website, plan 120 to 250 checkpoints and 5 to 10 working days. The top priority is not design but 301 redirects, forms and cookie consent compliance, because those are what cost traffic, leads or a fine. Rank every defect as blocking, major or minor and only sign the acceptance report once blocking defects are fixed.
The test plan by area
A marketing manager working alone cannot test everything to the same depth. The trick is to allocate effort by risk. Here is a standard acceptance grid for a 60-page B2B website in 2026.
| Area | Number of checks | Examples | Estimated time | Risk if skipped |
|---|---|---|---|---|
| Redirects and SEO | 60 to 80 | Every old URL in 301, title and meta tags, canonical, sitemap, robots.txt | 1.5 to 2 days | Up to 40% traffic loss |
| Forms and conversions | 15 to 30 | Submission, email receipt, CRM, confirmation message, anti-spam | 0.5 to 1 day | Leads lost unnoticed |
| Legal compliance | 10 to 20 | Legal notice, privacy policy, cookie banner with refusal as easy as consent | 0.5 day | Regulator sanction (CNIL in France) |
| Compatibility | 20 to 40 | 6 browsers (Chrome, Safari, Firefox, Edge, iOS Safari, Android Chrome), 3 screen sizes | 1 to 2 days | Broken pages for 30% of visitors |
| Content | 20 to 50 | Typos, broken links, missing images, leftover test copy | 1 to 2 days | Damaged image |
| Performance and accessibility | 10 to 20 | LCP under 2.5 s, image weight, contrast, alt text | 0.5 day | SEO and accessibility penalised |
| Tracking and analytics | 5 to 10 | Analytics tag, conversion events, Search Console | 0.5 day | Flying blind |
The total ranges from 140 to 250 checks depending on the number of forms and the size of the migration. On a redesign, the redirects block weighs most: every page of the old site must point to its equivalent, not to the homepage.
Ranking defects to decide fast
Without a ranking rule, every comment becomes a debate. Set the grid in the contract or the test plan, with the fix times expected from the agency.
| Level | Definition | Example | Expected fix time | Blocks launch |
|---|---|---|---|---|
| Blocking | Prevents a core function or creates legal risk | Quote form sends nothing, cookies set without consent | 24 to 48 h | Yes |
| Major | Severely degrades use or SEO | 15 missing redirects, menu broken on iPhone | 3 to 5 days | Yes if more than 5 |
| Minor | Visible flaw without functional impact | Uneven margin, slightly blurry image | Before warranty ends | No |
| Change request | New request outside the specification | Add a calculator | Separate quote | No |
That last row matters: acceptance testing is not the time to add features. Log change requests in a separate list; they will be quoted after launch.
Running 7 days of testing on your own
Day 1: export every URL of the old site (with a crawler or from Search Console) and check the redirect map. Days 2 and 3: walk through the 60 pages on desktop with the content grid. Day 4: mobile and browser tests, starting with iOS Safari, which often concentrates defects. Day 5: forms, analytics, cookies. Day 6: agency returns fixes. Day 7: retest blocking and major defects, then sign the acceptance report. Use a simple shared spreadsheet with one row per defect, a screenshot and the URL concerned. It halves the back-and-forth with the agency.
Mini case study
Camille, marketing manager at an IT services SME in Bordeaux, signs off a redesigned 60-page site alone. The old site receives 9,000 organic visits a month and generates 35 contact requests. She spends 7 days on acceptance testing, about EUR 2,100 of internal time (EUR 300 per loaded day).
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She finds 22 old URLs with no redirect, including the 5 pages that bring 38% of organic traffic. Without a fix, the estimated loss would have been 3,400 visits and about 13 contact requests a month. With a 25% conversion rate and an average contract of EUR 4,000, that is EUR 13,000 of potential monthly revenue preserved, for a EUR 2,100 investment.
FAQ
How long should acceptance testing take for a 60-page site?
Between 5 and 10 working days, including fixes and retesting. A migration with many old URLs needs closer to 8 to 10 days. Build this time into the contractual schedule, not at the very end.
Do I need to test every browser?
Test at least 6 configurations: Chrome, Safari, Firefox and Edge on desktop, iOS Safari and Android Chrome on mobile. Over 55% of B2B traffic still comes from desktop, but decision makers often look on mobile first.
Why are 301 redirects so critical?
Because they pass on the SEO history of old pages. A redesign without a redirect plan can lose up to 40% of organic traffic for several months. Every old URL must point to its equivalent page.
What should I check for cookie consent compliance?
No analytics or advertising cookie may be set before consent, and the "Reject all" button must be as visible as "Accept all". The French regulator CNIL has issued fines of several million euros on this point. Check with the browser's developer tools.
Who should sign the acceptance report?
The client, once blocking defects are fixed. Signature often triggers payment of 30 to 40% of the price and starts the warranty, usually 3 months. Never sign with an open blocking defect.
Let's scope your project. We deliver every website with a 150-point test plan, a complete redirect map and a 3-month warranty, for an indicative budget of EUR 6,000 to 25,000 depending on page count. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
