The verdict in three sentences
For a wealth management firm or family office in Lausanne, a website redesign costs CHF 15,000 to 60,000 with a local agency in 2026, while Kolonell's fixed grid runs from CHF 2,700 (Starter) to CHF 8,200 (Premium), delivered in 3 to 4 weeks once content is ready. The main risk sits elsewhere than the budget: losing your regulatory pages (status, complaints procedure, fee information) and the search rankings your market commentary has earned. A complete URL inventory and a 301 redirect map signed off by your compliance officer before go-live solve most of the problem.
Which signals show that a redesign is due?
In Ouchy, the Flon or on avenue de Rumine, many independent managers built their sites before FinIA came into force on 1 January 2020. Since then, portfolio managers need FINMA authorisation and are monitored by a supervisory organisation, while FinSA sets the rules of conduct towards clients. A site that still describes the old status, or buries mandatory information in a 2018 PDF, sends the wrong message to a family doing its due diligence.
Other common signals:
- the site renders poorly on mobile, although many prospects check it between meetings;
- the privacy notice has not been reviewed since the revised Federal Act on Data Protection (nLPD) came into force on 1 September 2023, and mentions neither purposes nor retention periods;
- English-speaking families around Lake Geneva find no English version, or a machine translation;
- the contact form asks for asset levels or the name of the custodian bank, which has no place in a public form;
- the CMS is no longer updated and nobody at the firm dares to touch it.
What budget should you plan in Lausanne in 2026?
The ranges below are 2026 ballpark figures based on typical agency quotes and public agency rate pages for a redesign of 15 to 40 pages.
| Option | 2026 ballpark | What the price covers | Typical timeline |
|---|---|---|---|
| Generalist Lausanne agency | CHF 15,000 to 30,000 | design, build, partial migration | 8 to 12 weeks |
| Finance specialist agency (Lake Geneva region) | CHF 30,000 to 60,000 | brand strategy, copywriting, compliance support | 10 to 16 weeks |
| Independent freelancer | CHF 5,000 to 15,000 | theme-based build, migration left to the firm | 6 to 10 weeks depending on availability |
| Kolonell Starter | CHF 2,700 | focused site covering the essential pages | 3 to 4 weeks |
| Kolonell Growth | CHF 4,500 | full site with an insights section | 3 to 4 weeks |
| Kolonell Premium | CHF 8,200 | the multilingual tier, languages set in the quote | 3 to 4 weeks |
All three Kolonell tiers include a project manager reachable in the Swiss time zone, native English or French copywriting, delivery in 3 to 4 weeks and 3 months of support. After that, maintenance is on quote. Tier details are on the international offer page.
URL inventory and 301 map: how do you lose nothing?
This is the step that separates a controlled redesign from one that drains inbound enquiries for six months. Start by extracting every existing URL (sitemap, Search Console export, full crawl), PDFs included. Each URL gets a category and a destination. Regulatory pages come first: they must stay reachable from the footer, at a stable address.
| Old URL | New URL | Category | Check before go-live |
|---|---|---|---|
/mentions-legales.html | /legal-notice | Regulatory | 301 tested, text approved by compliance |
/statut | /about/regulatory-status | Regulatory | link present in the footer |
/reclamations | /about/complaints-ombudsman | Regulatory | ombudsman named, contact details current |
/docs/frais-2021.pdf | /documents/fee-information.pdf | Fee information | new PDF live, old link redirected |
/blog/2019/perspectives | /insights/outlook-2019 | Insights archive | original date preserved |
/en/team.html | /en/our-team | Team | bios reviewed and approved |
| /contact.php?lang=en | /en/contact | Form | new minimal form |
After the switch, submit the new sitemap in Search Console and review 404 errors every week for at least six weeks, which falls within the 3 months of included support.
Timeline and risks: what happens week by week?
| Phase | Kolonell side | Family office side | Duration |
|---|---|---|---|
| Scoping and URL inventory | crawl, draft 301 map | access to CMS, Search Console, DNS | week 1 |
| Mockups | key pages and regulatory footer | approval by the partners | weeks 1 to 2 |
| Build and migration | insights, bios, documents | final regulatory texts | weeks 2 to 3 |
| Compliance review | corrections as they come | sign-off on every page | week 3, allow 3 to 10 internal days |
| Testing and go-live | redirects, form tests, DNS switch | final check | week 4 |
Risks to address in the quote:
- Search ranking loss: covered by the inventory, the 301 map and Search Console monitoring.
- Insights archive migration: decide what is kept, merged or retired, and add a date notice on older commentary.
- Integrations: list and test links to the client portal and custodian banks.
- Downtime: switch outside office hours, DNS TTL lowered 48 hours before.
- Financial communication: no copy promises returns, no performance is shown without compliance approval, in line with FinSA's general rules. This is not legal advice.
On quote: the client portal itself, any custodian connection, a booking tool linked to the CRM and market data feeds.
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Which questions to ask, and when is a local agency the better choice?
Ask who produces the 301 map and in what format, how the compliance review works, where form data is hosted, who holds the domain name and access rights, and what is included after go-live. Kolonell built the website of TR Signing Group, a signing services company in New Jersey.
A Lausanne agency remains the better choice if your compliance team requires weekly on-site workshops, if the redesign includes a complete new brand identity with several photo shoots, or if the project involves a client portal connected to several custodians. In those cases, a budget of CHF 30,000 and above is consistent.
Mini case study
Illustrative example. Claire Morand is a partner in an independent multi-family office near Ouchy. Her 2016 site has 160 URLs: 22 regulatory pages and PDFs, 74 insights, 18 team pages and 46 miscellaneous pages. She picks Premium for French and English.
- Kolonell Premium: CHF 8,200
- Local photographer for portraits (third-party cost): CHF 1,500
- Total: CHF 9,700, against a local agency quote of CHF 34,000, a CHF 24,300 difference.
Schedule: 2 weeks of text preparation at the firm, then 4 weeks of project work, 6 weeks overall. The 301 map has 160 lines, including 12 merged insights and 9 retired pages redirected to their section.
FAQ
How much does a family office website redesign cost in Lausanne?
Expect CHF 15,000 to 60,000 with a local agency depending on the level of support, 2026 ballpark. Kolonell's grid is fixed: CHF 2,700, 4,500 or 8,200.
How long does a redesign take?
Kolonell delivers in 3 to 4 weeks once content is ready. Add 3 to 10 internal days for compliance sign-off.
Must regulatory pages keep the same address?
Not necessarily, but every old URL must 301 redirect to the new one. On a 160-URL site, the redirect map takes 2 to 3 days to prepare.
Is the client portal included in the fixed price?
No. The site shows access links to the portal and custodians, but the portal itself is on quote, like any integration.
Do we need an English version?
If part of your client families are international, yes. It sits in the Premium tier at CHF 8,200, the multilingual tier, languages set in the quote.
Let's scope your project. A redesign with URL inventory, 301 map and compliance review, from CHF 2,700 to 8,200, delivered in 3 to 4 weeks. See the international offer or request a free quote: detailed reply within 48 hours.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
