The verdict in three sentences
A factory or hotel director in Dubai does not sign a solar plant on a nice photo: they want to see their DEWA bill drop in figures, with a credible payback. A website at AED 25,000 to 50,000 (about EUR 5,800 to 11,600), with a production and payback simulator (AED 6,500 to 13,000) and 12 costed case studies, does this pre-qualification work. It can generate 15 to 25 qualified study requests a month after a 7 to 10 week project.
What the industrial decision maker must find in 2 minutes
The audience is narrow and demanding: technical directors of plants in Jebel Ali and Dubai Industrial City, CFOs of food processing groups, hotel general managers. They compare three or four EPC contractors and drop those who prove nothing.
| Decision maker's question | Site answer | Content to produce |
|---|---|---|
| How much will I save? | Simulator: connected load, consumption, roof or ground | Dubai irradiation assumptions, about 1,700 kWh per kWp per year |
| How fast is payback? | Payback calculation of 4 to 7 years | Indicative cost per installed kWp |
| Have you built a plant like mine? | 12 case studies filterable by sector and size | Photos, kWp, savings, build time |
| Purchase, lease or PPA? | Comparison of financing models | Terms of each formula |
| Who handles O&M? | Operations and remote monitoring page | Availability commitments |
| How do we start? | Study form with DEWA bill upload | Response time shown |
Detailed 2026 budget in AED
The ranges below are a 2026 order of magnitude for an English and Arabic site, useful for local groups and government-linked clients.
| Item | Range (AED) | Note |
|---|---|---|
| Scoping, sitemap, mock-ups | 3,500 to 6,500 | Workshops with sales and engineering |
| Corporate site, 12 to 18 pages, EN and AR | 8,500 to 16,000 | Solutions, sectors, financing, references |
| Production and payback simulator | 6,500 to 13,000 | DEWA tariff slabs, editable assumptions |
| 12 costed case studies | 3,500 to 8,500 | Writing, layout, client-validated data |
| SEO and sector pages | 3,000 to 6,000 | Industry, hospitality, food, healthcare |
| Total project | 25,000 to 50,000 | 7 to 10 weeks |
| Hosting and maintenance | 150 to 330 per month | Tariff and simulator updates |
The simulator must stay honest: it shows a range, states that results depend on the site survey and lets your engineers edit assumptions (kWh price, cost per kWp, self-consumption rate) from the back office, without a developer. Shams Dubai net metering rules should be explained on a dedicated page.
The form that sorts prospects
An EPC contractor wastes a lot of time on 5 kWp requests for villas. The study form therefore asks for connected load, average monthly bill and available area. Below a threshold you set, for example AED 9,000 of monthly bill, the request is routed to a residential partner. Above it, it goes straight to the sales director with a summary and a size estimate. Uploading DEWA bills as PDF or phone photos is essential: most decision makers fill in the form on mobile.
Mini case study
Ibrahim, sales director of a solar EPC contractor in Dubai, signs about 6 plants a year averaging 400 kWp, with a gross margin of roughly AED 430 per kWp. Each plant therefore brings in about AED 172,000 of margin. Today he receives 6 qualified requests a month. With the site, he targets 18 a month; at a constant 8% signing rate that means about 17 signatures a year instead of 6, and even at a degraded 4% rate he signs 2 to 3 extra plants. A single extra plant repays four to five times a AED 35,000 site plus AED 2,400 of yearly hosting.
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FAQ
What budget for a solar EPC contractor website in Dubai in 2026?
Plan AED 25,000 to 50,000 with simulator and case studies. Hosting and maintenance then cost AED 150 to 330 per month.
Can the simulator use DEWA tariffs?
Yes, tariff slabs are entered in the back office and updated by your team at each revision. Building the simulator costs AED 6,500 to 13,000.
Do we need an Arabic version?
Yes if you target government-linked entities or local family groups. It adds about 15 to 20% to the content budget and requires right-to-left layout.
How many case studies do we need at launch?
Six at minimum, twelve ideally, covering at least three sectors. Each study shows kWp, annual savings and build time.
How many requests can we expect?
With sector SEO and a targeted LinkedIn campaign, 15 to 25 qualified requests a month is a realistic order of magnitude after 4 to 6 months.
Let's scope your project. Send us your references and calculation assumptions: we price a site with simulator from AED 25,000, delivered in 7 to 10 weeks. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
