The verdict in three sentences
A tech freelancer — developer, designer, community manager — constantly meets prospects they can't or won't serve: too big, out of scope, no time. By steering them to Kolonell as a referrer, they turn those lost contacts into 75,000 to 640,000 FCFA per deal, for just 2 to 4 hours of effort and zero delivery risk. It is additive income perfectly compatible with a main activity, paid by Wave or Orange Money.
The ideal profiles and their effort per deal
Some trades naturally cross more web prospects. Here are the profiles that best monetize their network, and the real effort per deal.
| Profile | Prospects crossed/month | Effort per deal | Fit with main activity |
|---|---|---|---|
| Freelance developer | High | 2 – 3 h | Excellent |
| Graphic designer | High | 2 – 4 h | Excellent |
| Community manager | Very high | 2 – 3 h | Excellent |
| Consultant / coach | Medium | 3 – 4 h | Good |
| Event photographer | Medium | 2 – 3 h | Good |
| Printer / repro shop | High | 1 – 2 h | Excellent |
The common thread: these profiles see shop owners and SMEs who need a website they don't equip. Steering them beats a flat refusal.
Payout by project type and monthly total
Income depends on the project type referred. Here are the 2026 payouts per pole and a realistic monthly total at 2-3 deals.
| Project type | Ticket (FCFA) | Commission | Payout (FCFA) |
|---|---|---|---|
| Brochure Starter | 250,000 | 15% | 37,500 |
| Brochure Growth | 500,000 | 15% | 75,000 |
| Brochure Premium | 1,200,000 | 15% | 180,000 |
| E-commerce | 2,000,000 | 12% | 240,000 |
| Marketplace | 5,000,000 | 10% | 500,000 |
| Institutional | 8,000,000 | 8% | 640,000 |
At 2-3 deals a month (say 1 Growth brochure + 1 e-commerce), the realistic total sits around 300,000 to 350,000 FCFA/month in side income — the equivalent of half a mid-level salary for a few hours a week.
Become a Kolonell referrer without leaving your practice
The Kolonell referral program is built for freelancers: no exclusivity, no quota, no production tasks. You stay focused on your craft and steer the prospects you don't serve. The rates are firm — 15% + 5% recurring on a brochure site, 12% on e-commerce, 10% on a marketplace, 8% on institutional — and Kolonell handles quote, build, payment and support. You carry no deadline or bug risk: your only job is the introduction.
Need a professional website?
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Mini case study
Moussa, a freelance designer in Dakar, regularly turns down website requests outside his craft. This month he steers two of them to Kolonell.
- A restaurant wanting a site (Growth brochure, 500,000 FCFA) → 75,000 FCFA
- A creator friend wanting to sell online (e-commerce, 2,000,000 FCFA) → 240,000 FCFA
- Total: 315,000 FCFA of side income
Time invested: about 5 hours in total (two demos, a few messages, one follow-up). Moussa keeps billing his design work in parallel: the referral is net additional income with no conflict with his core business.
FAQ
How long does it really take per deal? Between 2 and 4 hours: a personalized demo, a few exchanges and follow-up to the deposit. Kolonell handles all production afterward.
Is it compatible with my freelance work? Fully. There is no exclusivity or quota. You only steer prospects you don't serve yourself.
How much can I expect per month on the side? At 2-3 deals monthly, expect 300,000 to 350,000 FCFA as an order of magnitude, depending on the project mix.
Is there a risk if a project goes wrong? No. You are not responsible for delivery or support. Your commission is earned once the client's deposit clears.
Which profile earns most easily? Community managers and printers, who cross many shop owners, plus developers who receive out-of-scope requests. A single referred e-commerce build is worth 240,000 FCFA.
Let's talk about your project. Turn the prospects you decline into side income this month. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
