Off-Plan Property Developer Website in Tunis: Selling to Locals and the Diaspora 2026

The verdict in three sentences

For an off-plan developer, the website must replace the sales gallery for a buyer abroad: live unit availability, a 3D tour, a payment plan simulator and video meeting booking are the four blocks that turn a visitor into a qualified lead. An investor in London committing AED 2 million wants to see what is left, on which floor, at what price, and how the instalments work. Kolonell delivers this site for 800,000 to 3,500,000 FCFA (1,220 to 5,340 EUR) depending on the Starter, Growth or Premium tier, in 8 to 10 weeks, whether the project is in Dubai or Tunis.

The market: what an overseas buyer compares

Foreign investors make up a large share of off-plan purchases in Dubai, especially in Business Bay, Jumeirah Village Circle and Dubai Creek Harbour. They compare price per square foot across communities and want transparency: displayed prices, a clear payment plan, an escrow account registered with the land department, a construction timeline.

For 3 towers and 180 units at AED 1,800 to AED 3,200 per sq ft, an average 1,100 sq ft apartment is worth AED 2 to 3.5 million. At that ticket size, every qualified lead matters. The same logic holds in Tunis, where the brief originated: 3,500 to 6,000 TND per m² at Berges du Lac, sold largely to Tunisians abroad.

The features that convert, and what they cost

The availability grid is the most viewed page: floor plan, status (available, reserved, sold), size, view, price. It is connected to a sheet kept by the sales team, so nobody calls about a unit sold yesterday. The payment plan simulator shows the instalments: booking, sales agreement, construction-linked payments, handover (often 60/40 or 70/30 post-handover in Dubai). A 3D tour of the show apartment and video booking with slots adapted to London, Mumbai and Riyadh time zones complete the journey.

Producing the 3D tour itself (scan or modelling) is done by a specialist, often AED 8,000 to AED 25,000 per show unit at a 2026 order of magnitude. Languages are set in the quote.

What the site must say about the legal framework

Overseas buyers ask precise questions: escrow protection, RERA registration, freehold zones, transfer fees, visa eligibility thresholds. A clear page reviewed by the developer's legal team reassures more than a brochure and cuts repetitive calls to sales. In Tunis the equivalent topics are off-plan sale guarantees, the notary's role and foreign currency transfers.

Mini case study

Omar Khalil, sales director of the Dubai developer, picks the Premium tier at 3,000,000 FCFA with standard maintenance at 75,000 FCFA a month. Before the site, the team received 40 overseas enquiries a month, 10 % of which became meetings. With the grid and simulator, enquiries rise to 55 and the meeting rate to 20 %: 11 meetings instead of 4. At 1 sale per 8 meetings, that is nearly 1 extra sale a month. On a 1,100 sq ft unit at AED 2,200 per sq ft, or AED 2.42 million, a single sale covers the site's annual cost many times over.

FAQ

Should prices be shown on the site?

For overseas buyers, yes: a “from” price per unit type filters leads. Developers who show prices usually get fewer enquiries, but about 2 times better qualified.

Who updates the availability grid?

The sales team, from a simple sheet. A status change goes live in under a minute, avoiding double bookings.

Is the simulator binding?

No, it shows an indicative plan with a clear disclaimer, for example 10 % at booking, 50 % during construction and 40 % at handover.

How long does launch take?

8 to 10 weeks, including 2 weeks to gather plans, renders and the price list. The site can open as soon as plans are frozen.

Can the site handle several towers?

Yes, each tower has its page, grid and renders. Adding a fourth tower requires no rebuild.

Let's scope your project. Send us your plans, unit list and target markets, and we will map the overseas buyer journey and an 8 to 10 week plan. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.