The verdict in three sentences
Redesigning a website for a multi-location restaurant group runs between 10,000 and 24,000 GBP in London in 2026, with online booking, dynamic menus and click&collect, over an 8 to 12 week timeline. The real stake is not the site's cost but disintermediation: every direct booking or order escapes the 20 to 30% commission charged by platforms. At constant volume, the site pays for itself within months.
The redesign budget, module by module
A multi-location site shares the design but multiplies the location pages, menu inventories and booking integrations. Here is the 2026 breakdown.
| Module | Price | Duration |
|---|---|---|
| Design + multi-site architecture | 3,500 - 7,000 GBP | 3 - 4 weeks |
| Online booking system | 2,500 - 5,500 GBP | 2 - 3 weeks |
| Dynamic menus per location | 1,500 - 3,500 GBP | 2 weeks |
| Click & collect + payment | 2,000 - 5,000 GBP | 2 - 3 weeks |
| Multi-city local SEO + integration | 1,500 - 3,000 GBP | ongoing |
| Total redesign | 10,000 - 24,000 GBP | 8 - 12 weeks |
Add a maintenance plan at 250 GBP/month to keep booking, menus and payment operational.
Direct booking vs platform commissions
This is the calculation that justifies the investment. Booking and delivery platforms take a heavy commission; the direct site removes it.
| Channel | Commission | Cost on 100,000 GBP revenue | Customer data |
|---|---|---|---|
| Delivery platform | 25 - 30% | 25,000 - 30,000 GBP | No (owned by platform) |
| Booking platform | 5 - 8% or per-cover fee | 5,000 - 8,000 GBP | Shared |
| Direct site (click&collect + booking) | ~2% (payment fees) | 2,000 GBP | Yes (100%) |
Bringing even a third of orders in-house represents five-figure annual savings, plus ownership of the customer data.
Mini case study
James, director of a 4-restaurant group in London, made 40% of revenue through delivery platforms at 28% commission, on 180,000 GBP of platform revenue/year, i.e. 50,400 GBP in commissions. He invests 17,000 GBP in a multi-location redesign with click&collect and direct booking, plus 250 GBP/month maintenance (3,000 GBP/year). By repatriating 40% of orders to direct, he saves roughly 19,500 GBP in commissions in year one and recovers his customers' details for direct marketing. The site pays for itself in just over a year, then generates pure savings.
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FAQ
Why does a site cost more for a multi-location group?
Because you must manage several location pages, menus, inventories and booking slots while sharing the design. The premium comes from multi-site logic, not duplication.
Is direct booking really cheaper?
Yes: instead of 20 to 30% platform commission, you only pay payment fees (~2%). On 100,000 GBP of revenue, the gap exceeds 20,000 GBP.
How long does the redesign take?
Between 8 and 12 weeks depending on the number of locations and modules (booking, click&collect, payment). A sprint plan delivers critical functions first.
Does click&collect require online payment?
Recommended but not mandatory. Online payment secures the order and reduces no-shows; on-site payment can remain an option.
Is dedicated maintenance needed?
Yes: menus, slots and payment must stay operational. A maintenance plan at 250 GBP/month covers updates, security and monitoring.
Let's scope your project. Tell us the number of locations, desired modules (booking, click&collect) and your current volume: we price the redesign between 10,000 and 24,000 GBP. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
