The verdict in three sentences
A custom reseller extranet for a hardware vendor in Toronto costs 42,000 to 78,000 EUR in 2026, delivered in 11 to 15 weeks, at a day rate of 500 to 680 EUR. The PIM/ERP connector adds 10,000 to 16,000 EUR to sync channel pricing, stock and product data. Against a packaged PRM portal at 15-40 EUR per user per month, custom wins once the configurator and multi-channel pricing get complex.
Detailed pricing
Key functions of a B2B hardware reseller extranet and their budget weight in 2026.
| Module | Function | 2026 cost (EUR) |
|---|---|---|
| Discovery + UX/UI | Reseller journey, mockups | 6,000 - 10,000 |
| Channel pricing | Grids, discounts, terms | 8,000 - 14,000 |
| Product configurator | Options, compatibility, quotes | 12,000 - 22,000 |
| RMA / returns | Request, tracking, warranty | 7,000 - 13,000 |
| Technical docs | Sheets, datasheets, firmware | 5,000 - 9,000 |
| PIM/ERP connector | Sync pricing, stock, products | 10,000 - 16,000 |
| QA + rollout | Testing, training, prod | 4,000 - 7,000 |
Indicative total: 42,000 to 78,000 EUR. Maintenance runs 12 to 18 % of the build per year, i.e. 5,000 to 14,000 EUR/year.
Build vs packaged PRM portal
A SaaS PRM bills per user; custom has an entry cost but no per-reseller fee. Comparison over 3 years for 80 active resellers.
| Scenario | Year 1 | Year 2 | Year 3 | 3-year total |
|---|---|---|---|---|
| Custom (build 60,000 + maint. 9,000/yr) | 69,000 | 9,000 | 9,000 | 87,000 |
| PRM 80 users at 25 EUR/mo | 24,000 | 24,000 | 24,000 | 72,000 |
| PRM 80 users at 40 EUR/mo | 38,400 | 38,400 | 38,400 | 115,200 |
| PRM 150 users at 25 EUR/mo | 45,000 | 45,000 | 45,000 | 135,000 |
Reading: at 80 resellers at 25 EUR/mo, the two options cross around year 3-4. Beyond 40 EUR/user or 150 resellers, custom becomes clearly cheaper, with a configurator built for your products.
Mini case study
Marc, sales director of a Toronto hardware vendor (80 resellers, 1,200-SKU catalog), had his reps spend ~9 hours/week each (3 people) building configured quotes and answering compatibility questions. With an extranet at 58,000 EUR (configurator + PIM connector, maintenance 9,000 EUR/year), 60 % of configured quotes became self-service. Gain: ~16 hours/week combined = ~730 hours/year at 45 EUR = ~33,000 EUR/year of sales time redirected to selling. Build payback in ~2 years.
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FAQ
How long for this reseller extranet?
Expect 11 to 15 weeks. A release 1 (channel pricing + documentation) ships in 6 to 8 weeks for 22,000-30,000 EUR, with the configurator in release 2.
Is the configurator really worth it?
Yes: it's the module that frees the most sales time. In our case it shifted 60 % of quotes to self-service and paid back its cost (12,000-22,000 EUR) in under 18 months.
Do we need to connect PIM and ERP?
For reliable channel pricing and up-to-date stock, yes. The PIM/ERP connector costs 10,000 to 16,000 EUR and prevents price/availability errors.
Won't a packaged PRM do?
It handles access and documents well, but deeptech configurators and complex multi-channel pricing often need custom work, which inflates the SaaS cost.
What maintenance budget?
Maintenance runs 12 to 18 % of the build per year, i.e. 5,000 to 14,000 EUR, for product changes, new channels and configurator updates.
Let's scope your project. Give us your catalog size, reseller count and pricing rules: we scope a fast release 1 then the high-ROI configurator. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
