The verdict in three sentences
A partner who chases only one-off sales starts from zero every month, whereas recurring income builds an annuity. The strategic choice is clear: stack one-shot commissions vs build a recurring maintenance portfolio. With the Kolonell program, 5% on maintenance of 50,000 to 200,000 FCFA/month turns twenty clients into 200,000 to 400,000 FCFA of near-passive income.
One-shot or recurring: two income models
The sale commission is immediate and comfortable, but it ends. Recurring income is smaller per unit but stacks month after month.
| Criterion | One-shot commission | Recurring commission |
|---|---|---|
| Basis | 15% of 500,000-1,200,000 FCFA | 5% of 50,000-200,000 FCFA/month |
| Unit amount | 75,000-180,000 FCFA | 2,500-10,000 FCFA/month |
| Duration | One-time | As long as the client stays |
| Compounding | None | Strong |
| Monthly effort | Constant prospecting | Light upkeep |
| Predictability | Low | High |
A sale commission pays this month; a recurring portfolio pays every following month with no new selling effort.
A 24-month portfolio projection
| Month | Cumulative recurring clients | Monthly recurring (FCFA) |
|---|---|---|
| 3 | 3 | 22,500 |
| 6 | 7 | 52,500 |
| 12 | 14 | 105,000 |
| 18 | 20 | 150,000 |
| 24 | 28 | 210,000 |
Assumption: a bit over one recurring client added per month, with an average maintenance of 100,000 FCFA/month at 5%, i.e. 5,000 FCFA per client. A portfolio of 20 clients already generates 100,000 to 200,000 FCFA/month, and up to 400,000 FCFA if the maintenance contracts are premium. This annuity adds to sale commissions still earned in parallel.
Mini case study
Fatou starts as a partner in January. In year one she signs a bit over one client per month. At 5% on average maintenance of 100,000 FCFA, each client earns her 5,000 FCFA/month recurring. End of year one: 14 clients = 70,000 FCFA/month recurring, on top of her sale commissions. Two years in, with 28 clients, her recurring income reaches 140,000 FCFA/month of passive income, paid whether or not she prospects that month. One-shot deals funded the start; recurring income built the annuity.
FAQ
Need a professional website?
Kolonell builds websites that attract clients, optimized for the Sénégalese market. Free quote in 2 minutes.
Why favor recurring over one-shot?
Because one-shot ends after each sale while recurring stacks. Twenty clients at 5,000 FCFA/month recurring is 100,000 FCFA paid every month with no new sale.
How many clients for a comfortable annuity?
With 20 clients under maintenance, expect 200,000 to 400,000 FCFA/month depending on contract level. It is achievable in 18 to 24 months at a pace of one client per month.
Is recurring paid even if the client never contacts the agency?
Yes. As long as the client keeps their monthly maintenance contract, the partner earns their 5%, regardless of new exchanges.
What happens if a client cancels maintenance?
That client's recurring income stops, which is why building a broad portfolio matters. A diversified portfolio absorbs departures without collapsing total income.
Can I combine one-shot sales and a recurring portfolio?
Yes, and it is the optimal model: sale commissions fund the present while recurring builds the future. Both incomes add up every month.
Let's talk about your project. Build a recurring portfolio with the Kolonell partner program and turn every client into monthly income. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
