The verdict in three sentences
The showcase division is the most profitable for a beginner partner: short sales cycle, accessible price and immediate 15 % commission. Across Kolonell's three tiers (Starter 250,000, Growth 500,000, Premium 1,200,000 FCFA), the one-time commission runs from 37,500 to 180,000 FCFA per site sold. Add the 5 % recurring on maintenance and a portfolio of showcase sites becomes a monthly annuity that grows with each signature.
Commission by showcase tier
Each tier has a list price and therefore a different referral commission. The table below gives the exact 15 % math for the initial sale.
| Showcase tier | Price FCFA | 15 % commission | Price EUR | Commission EUR |
|---|---|---|---|---|
| Starter (5 pages) | 250,000 | 37,500 | 380 | 57 |
| Growth (+ blog + analytics) | 500,000 | 75,000 | 760 | 114 |
| Premium (animations + SEO) | 1,200,000 | 180,000 | 1,830 | 274 |
| Mixed average basket | 650,000 | 97,500 | 990 | 148 |
One Premium signature is worth almost five Starter signatures in commission: aiming for the top tier makes a real difference to income.
One-time deal vs recurring portfolio
The sale commission is one-shot, but the 5 % recurring on maintenance builds lasting income. Let's compare a partner doing only one-time deals with one building a portfolio.
| Scenario | Showcase/year | Sale commission | Recurring maintenance | Year 1 total |
|---|---|---|---|---|
| Pure one-time (Growth) | 12 | 900,000 | 0 | 900,000 |
| Portfolio (Growth + maint. 100k) | 12 | 900,000 | 5,000/month cumulative | 1,290,000 |
| Premium mix (6 Premium) | 6 | 1,080,000 | 7,000/month cumulative | 1,356,000 |
| Cautious beginner | 4 Starter | 150,000 | 2,000/month cumulative | 202,000 |
Recurring looks small at first, but it stacks month after month: by year-end the gap exceeds 300,000 FCFA even at a modest pace.
The Kolonell referral program
This math only works because Kolonell pays the partner a real share: 15 % on the showcase sale and 5 % recurring on maintenance, with no cap on the number of clients. You bring the contact, Kolonell quotes, builds and delivers. You front no costs, you code nothing, and you are paid by Wave or Orange Money once the client pays. For other divisions the scale stays attractive: 12 % on e-commerce, 10 % on marketplace, 8 % on institutional. Showcase remains the ideal entry point to start.
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Mini case study
Ousmane, a real-estate agent in Dakar, meets many SMEs with no website. In 2026 he signs 2 showcase sites a month for 6 months: one Growth (500,000) and one Starter (250,000) each month.
- Growth: 500,000 x 15 % = 75,000 FCFA/month
- Starter: 250,000 x 15 % = 37,500 FCFA/month
- Monthly one-time total: 112,500 FCFA
- Over 6 months: 675,000 FCFA in sale commissions
If half the clients take maintenance at 80,000 FCFA/month, Ousmane also accumulates 6 x 4,000 = 24,000 FCFA/month recurring by the end of the half-year, i.e. nearly 290,000 FCFA over the following year with no new sale.
FAQ
What is the exact commission on a Starter showcase? On a Starter at 250,000 FCFA, the 15 % referral commission pays 37,500 FCFA per sale. It is the easiest ticket for a beginner to sign.
Is commission calculated before or after discount? It is calculated on the amount actually invoiced and received by Kolonell. If a discount is granted, commission follows the final price paid by the client.
How long does the 5 % recurring last? As long as the client keeps their maintenance contract. On maintenance at 100,000 FCFA/month, you earn 5,000 FCFA/month for the life of the contract.
Can I stack several showcase sites? Yes, there is no cap. Two Growth sites a month is 150,000 FCFA in one-time commissions, plus the recurring that adds on top.
Do I need a registered business to get paid? No, payout is by Wave or Orange Money to your account. A formal status only becomes useful at high volumes, for accounting.
Let's talk about your project. Sign your first showcase site and collect 37,500 to 180,000 FCFA in commission. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
