The verdict in three sentences
Becoming a web referral partner in 2026 means earning a commission simply by introducing a client to an agency that builds and delivers the project for you. At Kolonell the scale runs from 15 % on a showcase site (plus 5 % recurring) down to 8 % on an institutional project worth several million FCFA, with zero upfront investment. An active partner bringing 2 to 3 projects a month can target 200,000 to 500,000 FCFA in monthly commissions at cruising speed.
The commission scale by division
Commission depends on the type of project you bring. The higher the ticket, the higher the absolute payout, even if the percentage drops. Here is the Kolonell 2026 scale (order of magnitude; these are the referral program rates).
| Division | Sale commission | Recurring | Typical ticket FCFA | Typical commission |
|---|---|---|---|---|
| Showcase | 15 % | 5 % | 500,000 | 75,000 |
| E-commerce | 12 % | 5 % | 2,000,000 | 240,000 |
| Marketplace | 10 % | — | 5,000,000 | 500,000 |
| Institutional | 8 % | — | 8,000,000 | 640,000 |
| Monthly maintenance | 5 % | yes | 100,000/month | 5,000/month |
Showcase is the easiest to sell (short cycle, accessible price) while institutional needs a real network but pays big on a single signature.
How much you earn by pace
Your income depends on how many projects you bring and which division. Here are three realistic profiles over a typical month.
| Profile | Projects/month | Dominant mix | One-time commission | + Estimated recurring |
|---|---|---|---|---|
| Beginner | 1 showcase | Showcase | 75,000 | 5,000/month |
| Regular | 2 showcase + 1 e-commerce | Mixed | 390,000 | 15,000/month |
| Advanced | 1 e-commerce + 1 marketplace | High ticket | 740,000 | 10,000/month |
| Institutional network | 1 institutional/quarter | Institutional | 640,000/quarter | — |
The secret to stable income: combine easy-to-sign showcase sites for immediate cash and build a recurring portfolio that pays every month.
The Kolonell referral program in practice
Becoming a Kolonell referral partner costs nothing and requires no technical skill. You introduce a prospect who needs a website, an online store or a marketplace; Kolonell takes over the quote, production and delivery. As soon as the client signs and pays, your commission is triggered: 15 % + 5 % recurring on showcase, 12 % on e-commerce, 10 % on marketplace, 8 % on institutional. The 5 % recurring on maintenance turns every referred client into small passive income for as long as the contract lives. You track your referrals and payments, and get paid by Wave or Orange Money.
Need a professional website?
Kolonell builds websites that attract clients, optimized for the Sénégalese market. Free quote in 2 minutes.
Mini case study
Fatou, a teacher in Thies, knows many merchants. In 2026 she brings 3 clients in one month: a beauty salon (Growth showcase at 500,000 FCFA), a restaurant (Premium showcase at 1,200,000 FCFA) and a fashion boutique (Starter e-commerce at 1,200,000 FCFA).
- Growth showcase: 500,000 x 15 % = 75,000 FCFA
- Premium showcase: 1,200,000 x 15 % = 180,000 FCFA
- Starter e-commerce: 1,200,000 x 12 % = 144,000 FCFA
- One-time total: 399,000 FCFA in one month
If all three clients take a maintenance contract at 100,000 FCFA/month, Fatou adds 3 x 5,000 = 15,000 FCFA/month recurring, i.e. 180,000 FCFA over the year with no extra effort.
FAQ
Do I have to pay to become a Kolonell referral partner? No, joining the program is free and with no commitment. You only earn on deals actually closed, with a first payout possible from 75,000 FCFA on a showcase site.
When do I get paid? The commission is triggered as soon as the client signs and pays for the project. Payout is by Wave or Orange Money, usually within a few days of Kolonell receiving payment.
How does the 5 % recurring work? As long as your client keeps their maintenance contract (50,000 to 200,000 FCFA/month), you earn 5 % every month. On 10 clients at 100,000 FCFA/month that is 50,000 FCFA/month of passive income.
Do I manage the site production? No. Your only role is to bring the contact and ease the first conversation. Kolonell handles the quote, design, development and support.
Which division pays fastest? Showcase: short sales cycle, accessible budget (250,000 to 1,200,000 FCFA) and immediate 15 % commission. Institutional pays much more per signature but needs a network of decision-makers.
Let's talk about your project. Join the Kolonell referral program and turn your network into income this month. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
