The verdict in three sentences
In Lucerne, a property management company website built by a local agency costs, as a 2026 order of magnitude, about 15 000 to 60 000 CHF, with the top of the range reserved for custom owner portals and listing feeds connected to the management software. Kolonell builds the owner pages, the management request, the available units section and the repair request flow for a fixed price of 2 700, 4 500 or 8 200 CHF, written natively in English or French. The real question in Lucerne is German: if your owners and tenants read German first, compare the total cost including a professional translation, or pick an agency that writes in German.
What do Lucerne agencies, freelancers and Kolonell charge?
These ranges are cautious orders of magnitude, not official figures. They draw on public rate cards from central Swiss agencies, minimum project sizes listed on Clutch.co profiles, hourly rates that agencies in the region publish (often 140 to 200 CHF an hour) and rates visible on Malt and Upwork.
| Criterion | Lucerne agency | Local freelancer | Kolonell |
|---|---|---|---|
| Build cost, 2026 order of magnitude | 15 000 to 60 000 CHF | 5 000 to 15 000 CHF | 2 700 / 4 500 / 8 200 CHF, fixed price |
| Out-of-scope changes | Often 140 to 200 CHF an hour | Often 90 to 140 CHF an hour | Quoted before any work starts |
| Usual timeline | 8 to 16 weeks | 5 to 10 weeks | 3 to 4 weeks, Premium usually 4 to 6 |
| German version | Written natively, usually included | Depends on the profile | Supplied by your translator or quoted separately |
| English or French version | Often extra | Varies | Native copywriting included, FR/EN from Premium |
| Post-launch support | Separate retainer | Case by case | 3 months, 6 on Premium |
| Ownership | Check the contract | Check the contract | Domain in your name, every access handed over |
Payment is by bank transfer or Wise: 50 % at kickoff, 50 % on delivery. A project manager works on your hours, through Google Meet calls and a written update every week; the team is based in Senegal (GMT), one or two hours behind Lucerne depending on the season. Kolonell does not visit buildings or take photos on site: a Lucerne photographer handles that. The full scope is on our international website offer.
What does the site cost over three years?
The example below assumes an English and German site for a mid-sized firm. Kolonell quotes maintenance after the support period separately, so the table uses the same maintenance assumption on both sides.
| Item over 36 months | Lucerne agency (mid-range) | Kolonell Growth |
|---|---|---|
| English site build | Included in 32 000 CHF | 4 500 CHF |
| German version | Included in 32 000 CHF | Professional translator, about 2 500 CHF |
| Maintenance (same assumption) | 4 500 CHF | 4 500 CHF, maintenance quoted separately |
| Units embedded from the management software | 12 hours at 160 CHF, 1 920 CHF | Included when the software provides an embed code |
| Building and unit photos | Local photographer, about 1 800 CHF | Same photographer, 1 800 CHF |
| Indicative total | About 40 220 CHF | About 13 300 CHF |
Use the table as a frame, not a forecast. Ask each supplier to fill in the same lines, including the cost of every new page in German.
What does each Kolonell plan include for a property manager?
| Item | Starter 2 700 CHF | Growth 4 500 CHF | Premium 8 200 CHF |
|---|---|---|---|
| Owner pages (management, what the fee covers) | One services page | Pages by owner type (investment building, condominium, private owner) | Full owner section with a step-by-step onboarding page |
| Management or rent estimate request | Simple form | Qualified form (address, unit count, current status) | Qualified form routed to the right manager |
| Available units | Link to Homegate or ImmoScout24 | Units embedded from your software | Embedded units with pages by municipality |
| Tenant area | Link to your tool | Tenant page with FAQ and portal link | Tenant section with guides and portal link |
| Repair requests | Contact form | Dedicated form with photo upload | Form with urgent and non-urgent paths |
| French and English site | No | No | Included |
| Post-launch support | 3 months | 3 months | 6 months |
A custom owner portal (statements, documents, ticket tracking built for you) is an application quoted separately, and so is ongoing SEO. Most firms link the portal of their management software instead, which keeps the site budget inside a fixed plan.
What does a Lucerne property manager need from its site?
Lucerne's rental stock mixes very different profiles: investment buildings owned by pension funds and insurers, private owners with a few flats in Kriens, Emmen, Horw or Ebikon, condominium ownership (Stockwerkeigentum) to administer, students at the University of Lucerne and the Lucerne University of Applied Sciences, and international employees working towards Zug or Rotkreuz who want a furnished flat. A site that wins mandates should:
- Explain management in plain terms: letting, rent collection, upkeep, service charge statements, and what the fee covers.
- Keep the mandate request short: address, number of units, current situation.
- Show vacant units from your software or your Homegate and ImmoScout24 listings, so the site never shows a flat that is already let.
- Serve tenants without phone calls: portal link, repair form, emergency number.
- Speak German first, then English for international employees.
On compliance, facts only. The revised Federal Act on Data Protection (nFADP) has applied since 1 September 2023: your mandate form and repair form should link to an up-to-date privacy notice. Tenancy law sits in the Code of Obligations, and a rent increase is notified on the official form approved by the canton: do not publish a home-made template that suggests otherwise. If you manage short stays in the old town, check the current municipal rules before promoting them. For accessibility, WCAG 2.1 AA is the technical reference. This is not legal advice.
How do you compare quotes, and what are the red flags?
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- A custom owner portal quoted by default when your software already provides one.
- A free German version produced by machine translation with no review.
- A units page typed by hand: it goes stale within weeks.
- No written list of pages and forms in the quote.
- A domain or hosting account in the agency's name.
- A repair form with no routing, landing in a shared inbox nobody reads at weekends.
We have delivered a multilingual property site before: Orven Properties, an off-plan property advisory in Dubai serving international investors, runs in French, English and Arabic with project pages and investor guides.
Mini case study
Illustrative example. Martina K., managing director of a family firm with 240 flats across Lucerne, Kriens and Emmen, receives two proposals. A Lucerne agency quotes 34 000 CHF for a German and English site with a custom owner portal, over 12 weeks. Kolonell proposes Growth at 4 500 CHF for an English site linking her software's portal, plus 2 500 CHF for the German version handled by her usual translator, so 7 000 CHF.
Build gap: 27 000 CHF. Martina then sizes what she controls: one new mandate on a 12-flat building at 2 000 CHF monthly rent, at her fee of 4.5 % of rent collected, brings 12 960 CHF a year. The site guarantees no mandate; it makes the request easier to send.
FAQ
How much does a property management website cost in Lucerne in 2026?
With a local agency, plan on roughly 15 000 to 60 000 CHF; a freelancer often asks 5 000 to 15 000 CHF. Kolonell charges 2 700, 4 500 or 8 200 CHF fixed.
Does Kolonell write in German?
No: we write natively in English and French. The German version comes from your translator, often 2 000 to 3 000 CHF for a 15-page site, or is quoted separately.
Can you connect our management software?
If your software or listings portal provides an embed code, we integrate it on Growth and Premium. A custom data feed is quoted separately.
Who photographs the buildings?
Your team or a local photographer, often 1 200 to 2 500 CHF for a set of buildings. We brief the photographer on the formats the site needs.
How long does it take?
Starter and Growth go live in 3 to 4 weeks. Premium follows a written plan set at kickoff, usually 4 to 6 weeks, with 6 months of support.
Let's scope your project. Send us your unit count, your management software and the languages you need, and we will reply with a fixed-price plan delivered in 3 to 6 weeks. Request your free quote or see the international offer.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.