The verdict in three sentences
A private school website costs between 450,000 and 1,500,000 FCFA in 2026, and its real role isn't decorative: it's to fill classrooms at the start of term. A showcase informs, but online enrollment and fee payment via Wave or Orange Money turn a visitor into an enrolled pupil without a trip to the front desk. A 300-pupil school that digitizes enrollment cuts application handling from 3 days to 20 minutes and captures 25% more leads, including beyond its own neighborhood.
The 3 levels of school website
A school sells an educational project to parents who compare several establishments, often on mobile, before term starts. Here are the three levels and what they bring.
| Criterion | Showcase + programs | + Online enrollment | + Payment & parent portal |
|---|---|---|---|
| Price | 450,000 FCFA | 800,000 FCFA | 1,500,000 FCFA |
| School presentation | Yes | Yes | Yes |
| Programs & levels | Yes | Yes | Yes |
| Enrollment form | No | Yes | Yes |
| Visit booking | No | Yes | Yes |
| Wave/OM fee payment | No | No | Yes |
| Parent portal (grades, info) | No | No | Yes |
| Bilingual FR/EN | No | Option | Yes |
| Delivery time | 10 days | 14 days | 18 days |
These figures are the 2026 rates applied for a private school, middle school or high school.
The concrete impact on enrollment
Digitization isn't measured in pages but in applications processed and pupils won. Here are the estimated gains from going digital.
| Indicator | Before (paper) | After (1,500,000 FCFA site) |
|---|---|---|
| Application handling | ~3 days | ~20 minutes |
| Leads captured at term start | Baseline | +25% |
| Geographic reach | Neighborhood | Whole city and diaspora |
| Fee payment | Front desk only | Wave / OM online |
| Follow-up on incomplete files | Manual | Automatic by email/SMS |
Mini case study
Les Palmiers school, 300 pupils in Dakar, average tuition 400,000 FCFA/year. Before, the office handled each application in 3 days and lost impatient families. With the 1,500,000 FCFA tier, enrollment and the first deposit happen online in 20 minutes. Estimated result: 25% more leads, i.e. ~15 extra enrollments per term. At 400,000 FCFA in fees, that's 6,000,000 FCFA in additional revenue: the site pays for itself in the very first term.
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FAQ
Is online tuition payment secure?
Yes. Payment runs through Wave and Orange Money, with instant confirmation and an automatic receipt. Every transaction is traced and attached to the pupil's file, which simplifies the school's accounting.
Can parents follow schooling online?
Yes, with the 1,500,000 FCFA tier. The parent portal gives access to key information, school communications and payment history, from a mobile phone.
Does the site attract families beyond the neighborhood?
Yes. A site well-ranked on "private school Dakar" or "middle school Mbour" extends reach far beyond local word of mouth, and also captures diaspora families enrolling their children remotely.
Can it be live before term starts?
Yes, provided you start in time: the full tier is delivered in 18 days. We recommend launching the project at least 2 months before the enrollment campaign.
Let's talk about your project. Send us your school's name and enrollment size and we'll prepare a costed proposal before the next term. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
