The verdict in three sentences
A physiotherapy clinic website in Dublin costs between 5,500 and 13,000 EUR in 2026, with the range driven mainly by online booking and data hosting. Note: professional advertising rules (CORU) limit misleading commercial claims, so the site must stay sober, informative and compliant. Budget 4 to 7 weeks of production and 90 to 210 EUR/month in maintenance.
Professional constraints: what is allowed or not
Regulatory bodies frame how physiotherapists communicate. A poorly designed site can trigger a compliance warning.
| Element | Allowed | To avoid |
|---|---|---|
| Qualifications and specialties | Yes | Superlatives ("best", "#1") |
| Published standard fees | Yes | Guaranteed outcomes |
| Online booking | Yes | Comparison with peers |
| Named patient testimonials | Not recommended | Misused medical claims |
| Paid search (SEA) | Regulated | Misleading advertising |
Modules and health-data hosting
As soon as a site collects health data (appointment reason, history), certified hosting becomes a strong GDPR requirement.
| Module | 2026 range | Note |
|---|---|---|
| Compliant showcase site | 5,500-7,500 EUR | Starter base |
| Online booking (Cliniko, Jane...) | 850-2,100 EUR | Integration/embed |
| Certified health-data hosting | 40-130 EUR/month | If sensitive data |
| GDPR-secure contact form | 650-1,300 EUR | Encryption + consent |
| Specialty pages (sport, geriatrics...) | 160-260 EUR/page | SEO content |
Content, maintenance and patient acquisition
| Item | 2026 range | Frequency |
|---|---|---|
| Specialty page copywriting (x8) | 850-1,700 EUR | One-off |
| Clinic and equipment photos | 550-1,300 EUR | One-off |
| Local SEO "physio Dublin + area" | 950-2,100 EUR | One-off |
| Maintenance (security, updates, GDPR) | 90-210 EUR | Monthly |
| Patient acquisition cost via SEO | 3-8 EUR | Recurring |
Mini case study
Mathieu, physiotherapist running a 3-practitioner clinic in Dublin, invests 8,000 EUR in a compliant Growth site with booking integration and specialty pages. His goal: capture the heavily searched sports-physio demand. Within 4 months, the site generates 35 new enquiries/month, of which 12 new patients convert. At an average value of 250 EUR per patient over a care cycle, that is 3,000 EUR/month in extra revenue. SEO acquisition cost works out at about 5 EUR/patient, far below a paid campaign.
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FAQ
How much does a physiotherapy clinic website cost in Dublin in 2026?
Between 5,500 EUR for a compliant showcase and 13,000 EUR with online booking, specialty pages and secure hosting. Most clinics land around 7,500-8,500 EUR.
Are there specific rules to follow?
Yes: advertising codes prohibit misleading claims, superlatives and guaranteed outcomes. The site must stay informative and sober, without comparison to peers.
Do I need certified health-data hosting?
As soon as you store identifiable health data, certified hosting is required under GDPR. Budget 40 to 130 EUR/month depending on volume.
Third-party booking or a native module?
Both work. A tool like Cliniko needs only a link or embed (850-1,300 EUR), while a native module offers more control but costs 1,600-2,100 EUR.
What delivery timeline should I expect?
From 4 weeks for a showcase site to 7 weeks for a full site with booking and specialty pages. Content approval drives the schedule.
Let's scope your project. Tell us your number of practitioners, your specialties and whether you collect health data online. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
