The verdict in three sentences
In Geneva, a redesign of a management consultancy website is priced between CHF 15,000 and 90,000 with an agency in 2026, while Kolonell offers a fixed grid of CHF 2,700, 4,500 or 8,200. The danger in a poorly scoped project lies less in the budget than in the migration: the insights archive, author pages and sector pages often hold visibility built over years. With a URL inventory, a 301 map and a review of case studies with written client consent, the redesign fits in 3 to 4 weeks once content is ready.
Which signals justify a redesign?
| Signal | What it costs the firm | Answer in the redesign |
|---|---|---|
| Service pages no longer reflect current engagements | Off-target enquiries, time lost qualifying | Pages per practice and per sector rewritten |
| The insights archive holds 100+ unsorted articles | Lost visitors, useful content hidden | Topic taxonomy, author pages, search |
| Partners have no up-to-date profile page | Weaker position in tenders | Profiles with expertise, languages, publications |
| The site exists only in French or only in English | Part of the Geneva market poorly served | Premium (the multilingual tier, languages set in the quote) |
| The form asks for budget, org chart and attachments | Drop-offs, unnecessary data stored | Minimal form: name, organisation, need, contact |
| Careers pages are two years old | Few consultant applications | Recruitment pages by level and practice |
International organisations and NGOs around the Nations district, commodity traders, private banks and watchmakers often look at a firm's website before inviting it to a tender. They want profiles, expertise and policies (data protection, ethics) that are easy to find.
What budget over three years?
A 2026 ballpark from typical agency quotes and public rate pages in Geneva, not a survey. Market maintenance amounts are assumptions.
| Option | Build | Maintenance over 3 years | Indicative total |
|---|---|---|---|
| Full-service Geneva agency | CHF 30,000 to 90,000 | Market assumption: CHF 300 to 600 a month, i.e. CHF 10,800 to 21,600 | CHF 40,800 to 111,600 |
| Studio in Plainpalais or Eaux-Vives | CHF 15,000 to 35,000 | Market assumption: CHF 150 to 350 a month, i.e. CHF 5,400 to 12,600 | CHF 20,400 to 47,600 |
| Freelancer | CHF 6,000 to 18,000 | Market assumption: variable | CHF 6,000 and up |
| Kolonell Starter | CHF 2,700 | 3 months included, then on quote | CHF 2,700 plus maintenance on quote |
| Kolonell Growth | CHF 4,500 | 3 months included, then on quote | CHF 4,500 plus maintenance on quote |
| Kolonell Premium | CHF 8,200 | 3 months included, then on quote | CHF 8,200 plus maintenance on quote |
Every Kolonell tier includes a project manager reachable in your time zone, native English or French copywriting and delivery in 3 to 4 weeks. On quote: gated content (white papers behind a form), events management, CRM integration, client area and search work beyond the migration. Details on the international websites page.
How do you migrate the insights archive without losing visibility?
Start by exporting from Search Console every page with clicks over 16 months. Then classify each URL: keep as is, merge into a close article (301), or retire (301 to its category). Author pages keep their URL where possible, since conference sites and professional profiles often link to them. After cutover, track coverage, 404 errors and clicks on the top 20 pages weekly for 6 weeks.
Risks to cover in parallel:
- Case studies: published only with the client's written consent, anonymised otherwise. No figures without a source approved by the client.
- Awards and rankings: only those actually received, with the year.
- Forms: the nLPD (in force since 1 September 2023) applies, with the FDPIC as authority; the GDPR may apply if you target EU residents. Privacy notice and list of processors updated.
- Downtime: DNS switch outside tender deadlines, email checked.
- Compliance review before go-live: result claims, client mentions, recruitment copy. This is not legal advice.
When is a Geneva agency the better choice?
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When the redesign comes with a full repositioning and in-person partner workshops, when you want a gated content platform with CRM in one contract, or when the agency already knows your institutional clients. Kolonell fits when the strategy is set and the firm wants a fixed price and a short schedule. Questions to ask: who writes the 301 map? How many weeks of monitoring? Who approves case studies? Which integrations fall outside the fixed price?
Mini case study
Illustrative example: Rhône Stratégie Conseil (an invented name), eight consultants in Geneva, French-only site, 140 published insights and 8 author pages.
- Geneva studio quote: CHF 26,000, 12 weeks.
- Kolonell Premium (the multilingual tier, languages set in the quote, here French and English): CHF 8,200, plus CHF 1,500 for an independent photographer (third-party cost) for portraits. Total CHF 9,700, a gap of CHF 16,300.
- Archive: 40 insights with clicks keep their URL, 70 are merged with 301s, 30 redirect to their category (40 + 70 + 30 = 140).
- CRM integration: a line on quote, after go-live.
FAQ
How much does a consultancy website redesign cost in Geneva?
Between CHF 15,000 and 90,000 with a local agency or studio in 2026. With Kolonell, CHF 2,700, 4,500 or 8,200 depending on the tier.
Should we keep the whole insights archive?
Not necessarily. Keep pages that get clicks, merge duplicates with 301s and delete nothing without a redirect; allow about 1 minute per URL for the map.
Can we name our clients?
Only with their written consent. Without it, an anonymised case study (sector, challenge, approach) in 2 to 3 paragraphs still helps.
What timeline should we expect?
3 to 4 weeks once content is ready, then 6 weeks of Search Console monitoring.
Let's scope your project. Tell us your languages, the size of your archive and your CRM tools, and we will come back with a fixed price and a migration plan. See the international offer or request a free quote: detailed reply within 48 hours.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
