The verdict in three sentences
A yacht charter broker in Cork should hire a Cork agency when the website depends on on-the-water shoots in Cork Harbour and regular meetings in person; most other briefs are well served by a remote studio. The real decision turns on who coordinates imagery, who writes copy that a sailor in Crosshaven would trust, and whether the domain, hosting and code are in your name from day one. Kolonell builds the remote option at a fixed €4,500 (Growth), delivered in 3 to 4 weeks with 3 months of support.
Which scenarios favour a Cork agency, and which a remote studio?
Rather than a generic scorecard, start from your situation. Each row is a common case for a broker who arranges sailing trips, coastal cruises and the occasional private flight from Cork Airport.
| Your situation in 2026 | Better fit | Why |
|---|---|---|
| You need a drone and on-board shoot in Cork Harbour | Cork agency | Someone local must handle weather windows, boat access and the photographer on the day |
| Your partner operators already supply licensed images | Remote studio | No on-site work left, so a fixed price and 3 to 4 weeks make sense |
| You want a launch before the May sailing season and it is already March | Remote studio | Typical Cork agency timelines of 8 to 12 weeks miss the date |
| Your board will only sign off after face-to-face reviews | Cork agency | Video reviews will slow approval more than distance saves money |
| You sell to French visitors arriving on the Roscoff ferry | Either, if copy is native | Premium (the multilingual tier, languages set in the quote) or a local agency with a French writer |
| Budget for the build is under €5,000 | Remote studio or freelancer | Cork agency quotes for 8 to 12 pages usually start higher |
What should the site of a Cork Harbour charter broker include?
- A plain statement that you are a broker: charters are arranged on vessels certified for commercial use, and flights with operators who hold the air operator certificate. Never present yourself as the operator.
- Trip pages: Cork Harbour day sails, West Cork coastal cruises, skippered charters, private flights from Cork Airport for event weekends.
- An inquiry form limited to dates, route, departure marina or airport, number of guests and contact preference. GDPR's data minimisation principle applies, and you rarely need more before quoting.
- No client names or tail numbers, and only images you hold a licence for (from the operator or a third-party photographer).
- Pages light enough to load on a phone signal at the marina.
How do costs and effort compare over three years?
Build figures are a 2026 ballpark from typical Cork agency and freelancer quotes, excluding VAT. Maintenance uses one market assumption of €120 a month for every column after the first three months; Kolonell maintenance itself is on quote.
| Line | Cork agency | Cork freelancer | Kolonell Growth |
|---|---|---|---|
| Build, 8 to 12 pages | €6,000 to €15,000 (midpoint €10,500) | €2,500 to €6,000 (midpoint €4,250) | €4,500 fixed |
| Year 1 maintenance, months 4 to 12 | €1,080 | €1,080 | on quote (€1,080 assumed) |
| Year 2 maintenance | €1,440 | €1,440 | on quote (€1,440 assumed) |
| Year 3 maintenance | €1,440 | €1,440 | on quote (€1,440 assumed) |
| 3-year total at midpoints | €14,460 | €8,210 | €8,460 |
| Your time in workshops | about 12 hours, travel included | about 8 hours | about 6 hours on video |
| Typical delivery | 8 to 12 weeks | 6 to 10 weeks | 3 to 4 weeks |
The freelancer looks cheapest, but check who covers holidays, security updates and handover if they stop trading. A 5-page site starts at €2,700 (Starter); Premium is €8,200. See the international offer for what each tier contains.
What should you ask each type of provider?
To a Cork agency: Will you transfer the domain, hosting account and source code to us at the end? Is the on-water shoot included or quoted separately, and who holds the image licence? Who writes the copy, and have they worked with a broker before?
To a remote studio: Who is our project manager, and what hours do they keep in Irish time? (Kolonell's team works on GMT, the same clock as Cork in winter.) Is the copywriting native English? What exactly is in the 3 months of support, and how is maintenance priced afterwards?
To both: Where is form data stored and for how long? Will the site be tested against WCAG 2.1 or 2.2 AA, with an accessibility statement?
On the legal side, inquiry data falls under the GDPR and the Data Protection Act 2018, supervised by the Data Protection Commission. The European Accessibility Act has applied since June 2025 to certain consumer services; check whether your online booking flow is in scope, and treat WCAG AA as the practical target anyway. This is not legal advice.
Mini case study
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*Illustrative example.* Niamh Barry is a yacht charter broker based in Crosshaven. In early March she decides she wants a new site live by 1 May. Her partner operators have sent licensed images, but she wants a few shots of her own office and the harbour from a third-party photographer.
Working back from 1 May:
- Cork agency: 2 weeks to gather content plus a 10-week build means starting by early February. She is already late.
- Kolonell Growth: 2 weeks of content plus a 4-week build means starting by 20 March. Feasible.
Cost in year one: Kolonell €4,500 plus a local photographer at €900 = €5,400. The agency midpoint (€10,500) plus the same photographer = €11,400. The difference is €6,000, but the deciding factor for Niamh is the date. If she had needed an organised on-board shoot with a drone, the Cork agency would have been worth the extra cost and a later launch.
FAQ
Is a Cork agency always more expensive than a remote studio?
Not always: some small Cork studios quote close to €6,000 for 8 pages. Compare scopes line by line, including support months and handover, not just the headline figure.
Can a remote studio organise a shoot in Cork Harbour?
It can brief and approve the shoot, but the photographer is a local third party you pay directly, typically €700 to €1,400 a day in 2026. If you want someone on the quay managing it, a local agency is the better fit.
Do we need a cookie banner?
If you use analytics or advertising cookies, yes: the ePrivacy rules require consent for non-essential cookies. It takes about a day to configure within a 3 to 4 week build.
What if we also want a French version?
Premium at €8,200 is the multilingual tier, with languages set in the quote. Native French copy matters if you target visitors coming over from Brittany.
Who owns the site if we part ways?
Whoever the contract says. Insist that the domain, the hosting account and the code are in your company's name before you pay the first milestone; then request a free quote to compare.
Let's scope your project. Send us your trip types, languages and target launch date, and we will confirm the tier, the fixed price in EUR and a 3 to 4 week plan. See the international offer or request a free quote: detailed reply within 48 hours.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.