The verdict in three sentences
In Dublin, a management consultancy website built by a local agency costs, as a 2026 ballpark, 8 000 to 40 000 EUR, while Kolonell delivers a fixed scope for 2 700 EUR, 4 500 EUR or 8 200 EUR. A Dublin agency is the best choice if you are redoing your brand identity at the same time, want to film your partners for a content series or connect the site to marketing automation run every month; a remote studio fits when your identity already exists and the job is to explain your expertise, case studies and partners clearly. Since the time zone is almost the same (0 to 1 hour of difference), the real question is scope, not distance.
Dublin agency, freelancer or Kolonell: how do you decide?
The ranges are prudent 2026 orders of magnitude, based on public rate cards of Dublin agencies, minimum project sizes shown on Clutch.co profiles, hourly rates published by Irish agencies (often 80 to 150 EUR per hour) and rates visible on Upwork and Malt.
| Criterion | Dublin agency | Dublin freelancer | Kolonell |
|---|---|---|---|
| Build cost, 2026 ballpark | 8 000 to 40 000 EUR | 2 500 to 8 000 EUR | 2 700 EUR / 4 500 EUR / 8 200 EUR, fixed |
| In-person brand workshops | Yes | Sometimes | No: Google Meet calls at your hour |
| Brand identity overhaul | Often offered | Sometimes | No: the site builds on your existing identity |
| Partner video and portraits | Often offered | Rarely | No: your images or a local photographer |
| Time difference | None | None | 0 hours in winter, 1 hour in summer |
| Usual timeline | 8 to 14 weeks | 4 to 10 weeks | 3 to 4 weeks, Premium usually 4 to 6 |
| Expertise page copywriting | Often extra | Varies | Native English or French, included |
| Domain and access ownership | Check the contract | Check | Domain in your name, all access handed over |
An experienced Dublin freelancer can deliver a simple site at the level of our Starter tier. What Kolonell adds: a project manager reachable at your hour, native copywriting, a fixed price and a handover of all access. The team is based in Senegal (GMT), so on the same clock as Dublin in winter. Tier details are on our international offer.
When is a Dublin agency worth its price?
To be frank, a local agency is preferable in these cases:
- You are changing your name or positioning: workshops with partners, brand platform, new logo. Kolonell tiers build the site on your existing identity; a rebrand is a separate project.
- You want a filmed content series (partner interviews, round tables) shot in your offices in the Docklands or on St Stephen's Green.
- You connect the site to marketing automation (HubSpot or similar) with lead scoring and campaigns managed every month by the agency.
- Your firm has more than 50 people and several committees that want to sign off in a room.
When does a remote studio like Kolonell fit?
It fits a firm of 3 to 30 consultants, often founded by alumni of large firms, that needs a credible site in front of multinational executives and public buyers: expertise by sector, case studies, partner profiles, insight articles and a careers page.
| Item | Starter 2 700 EUR | Growth 4 500 EUR | Premium 8 200 EUR |
|---|---|---|---|
| Expertise pages | Service families | One page per expertise: strategy, operations, transformation, HR | Expertise crossed with client sectors |
| Case studies | 3 case studies | Up to 8, filterable by sector | Library filterable by sector and expertise |
| Partner and consultant profiles | Simple list | Detailed profile per partner | Detailed profiles with publications |
| Insight articles | Simple section | Section with categories | Section with categories and author pages |
| Careers page | One page | Page with openings | Page with openings and hiring journey |
| Bilingual FR/EN site | No | No | Included |
| Support after launch | 3 months | 3 months | 6 months |
Other languages (German, Irish, Spanish) are supplied by you or quoted separately. A client area or deliverables extranet is a custom application quoted on request, as is ongoing search engine work.
What must a Dublin consultancy show, and which rules apply?
The Dublin consulting market serves specific buyers: European headquarters of technology groups around the Docklands, the funds and financial services industry at the IFSC, pharmaceutical and medtech sites spread across the country, Irish companies supported by Enterprise Ireland, and public bodies buying through tenders published on eTenders. These buyers read the site before the meeting: they look for precise expertise, verifiable references and proof that the firm understands their sector.
Case studies are the most-read and most delicate content. Publish only what the client has authorised, anonymise where needed, and never invent an improvement percentage: a well-described qualitative result beats a figure you cannot defend in a tender presentation. For public tenders, a page presenting the company, its policies (data protection, accessibility) and its real certifications saves buyers time.
Compliance, factually. GDPR applies, supervised in Ireland by the Data Protection Commission: a minimal contact form, a clear privacy policy, and cookie consent without pre-ticked boxes. The European Accessibility Act, applicable since 28 June 2025, mainly targets certain consumer-facing products and services; a B2B consultancy site is usually not its main target, but WCAG 2.1 AA remains a sound reference, and public buyers often ask about it. This is not legal advice.
Which questions should you ask before choosing?
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- Does the quote include a rebrand? If so, compare like with like.
- Who writes the case studies, and who gets approval from the clients named?
- What does an added case study cost after launch?
- Are the domain, hosting and analytics accounts in your name?
- Is the agency pushing you to display result figures you cannot prove? Red flag.
- Can your consultants update the site without going back to the agency?
Mini case study
Illustrative example. Ciarán D. is managing partner of a 7-consultant firm specialised in operations and change management, based near Grand Canal Dock. His visual identity is two years old and still works. A Dublin agency quotes 24 000 EUR, brand refresh included, over 10 weeks. He compares it with Kolonell Growth at 4 500 EUR.
| Item over 36 months | Dublin agency | Kolonell Growth |
|---|---|---|
| Website build | 24 000 EUR, brand included | 4 500 EUR, existing identity |
| Partner portraits | Included | Local photographer, 700 EUR |
| Copywriting of 6 case studies | Included | Included |
| Maintenance (same assumption) | 130 EUR per month over 33 months, 4 290 EUR | 4 290 EUR, quoted on request |
| Indicative total | about 28 290 EUR | about 9 490 EUR |
The gap of about 18 800 EUR is not fully comparable: part of the agency quote pays for brand work Ciarán D. does not need. If he did need it, the local agency would be the logical choice. These figures support the comparison of quotes; they do not predict an invoice.
FAQ
Can you write our case studies without client figures?
Yes, we structure them as context, approach and qualitative results, based on a 45-minute interview per case. Figures are published only if your client authorises them.
Does a consultancy site in Dublin need to be bilingual?
Rarely: English is enough in most cases. If you work with French or Belgian clients, bilingual FR/EN is included in Premium at 8 200 EUR.
Is the time difference with Senegal a problem?
No, the gap is 0 hours in winter and 1 hour in summer. Calls happen during your office hours and a written update arrives every week.
Can we connect HubSpot?
Yes for the forms and tracking code supplied by the vendor, from Starter at 2 700 EUR. Automation workflows and their monthly management stay with you or a specialist agency.
How does payment work?
By bank transfer or Wise, 50% at kickoff and 50% at delivery. The domain stays in your name and 3 months of support are included, 6 months in Premium.
Let's scope your project. Send us your areas of expertise, two or three approved case studies and your brand guidelines: we reply with a fixed-price tier and delivery in 3 to 4 weeks. Request your free quote or see the international offer.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.