The verdict in three sentences
For a leadership assessment consultancy, the website is not a brochure: it is the proof of method and confidentiality that an HR director checks before signing. Using our Abidjan benchmark, the realistic 2026 budget sits between 2,000,000 and 4,000,000 FCFA (about 3,050 to 6,100 EUR), depending on whether you add a secure candidate area for report delivery; a comparable build by a London studio typically runs 12,000 to 30,000 GBP. Plan 5 weeks of production and 50,000 FCFA per month (about 76 EUR) for maintenance, hosting and backups included.
What HR directors look for on your site
Assessment buyers are HR directors and talent leads at banks, telecom operators, agribusiness groups and international firms. Whether they sit in Abidjan or London, they compare a local firm with global players. Their questions are precise: which psychometric tools do you use (personality questionnaires, aptitude tests, simulations)? Are your consultants certified? Where are reports stored? Can you assess in English for a regional leadership team?
A site that converts answers these questions before the first call. It presents your methods (assessment centres, development centres, skills reviews, 360-degree feedback), anonymised case studies with quantified outcomes, consultant profiles and a compliance page citing the applicable data protection law (Côte d'Ivoire law no. 2013-450 and ARTCI registration, or UK GDPR in London).
2026 price grid by tier
| Tier | Content | 2026 price (FCFA) | Timeline |
|---|---|---|---|
| Essential | 8 to 10 pages, methods, team, contact, one language | 1,200,000 to 1,800,000 | 3 weeks |
| Professional | + second language, 4 case studies, blog, LinkedIn integration | 2,000,000 to 2,800,000 | 4 weeks |
| Complete | + online session booking, secure candidate area | 3,000,000 to 4,000,000 | 5 weeks |
| HR portal option | Assessment campaign tracking per client | + 1,500,000 to 3,000,000 | + 3 weeks |
| Maintenance | Hosting, backups, updates, support | 50,000 per month | Ongoing |
The Complete tier is what we recommend to a firm billing executive assessments between 800,000 and 2,500,000 FCFA (about 1,220 to 3,810 EUR) per candidate: a single mandate won through the site covers a large share of the investment.
The candidate area: the module that makes the difference
Emailing assessment reports as attachments is the number one leak risk. A secure candidate area lets the candidate, then the authorised HR director, read the report online, with separate access rights and an audit trail.
| Secure area feature | Value for the firm | Indicative cost (FCFA) |
|---|---|---|
| Magic link login plus SMS code | No password for the candidate to manage | 250,000 to 400,000 |
| Encrypted PDF report upload | End of email attachments | 300,000 to 500,000 |
| Separate candidate and HR rights | Contractual confidentiality respected | 200,000 to 350,000 |
| Access log | Evidence in a dispute or client audit | 150,000 to 250,000 |
| Automatic expiry at 12 months | Data minimisation, regulatory compliance | 100,000 to 200,000 |
| Session booking with calendar | Fewer back-and-forths with candidates | 250,000 to 450,000 |
Hosting runs on a European server or cloud with encryption at rest; registering the processing with the data protection authority remains the firm's responsibility, and we supply the technical documentation.
Mini case study
Need a professional website?
Kolonell builds websites that attract clients, optimized for the Sénégalese market. Free quote in 2 minutes.
Mariam, founder of an assessment firm in Abidjan (5 consultants), runs about 120 executive assessments a year at 950,000 FCFA on average. She picks the Complete tier at 3,400,000 FCFA. The candidate area saves her 3 hours per file on reminders, sending and report versions, or 360 hours a year. Valued at 15,000 FCFA per consultant hour, that is 5,400,000 FCFA of time freed. If the site and English version bring just 4 extra mandates from English-speaking subsidiaries, additional revenue reaches 3,800,000 FCFA. The site pays for itself in under 6 months, including 600,000 FCFA per year of maintenance.
FAQ
Why a bilingual site for an assessment firm?
A growing share of regional leadership teams work in English, especially in banking and telecoms. The second language adds about 400,000 to 600,000 FCFA to the budget and opens tenders from regional headquarters.
Can candidates take psychometric tests directly on the site?
Test publishers usually require their own licensed platform. The site sends candidates there with a unique link, then retrieves the report into the secure area, which avoids a build of 5,000,000 FCFA or more.
How long does it take to rank on Google?
On local queries such as "assessment centre Abidjan", competition is low: 3 to 6 months is enough with 2 articles a month. In London the field is crowded, so a LinkedIn campaign of 150,000 FCFA (about 230 EUR) per month speeds up HR director contact.
What does the 50,000 FCFA monthly maintenance cover?
Hosting, SSL certificate, daily backups, security updates and 2 hours of changes per month. New features are quoted separately.
Can we pay in instalments?
Yes, the usual schedule is 40 % on order, 40 % on design sign-off and 20 % at launch, by bank transfer, Wave or Orange Money.
Let's scope your project. Describe your services, target clients and expected confidentiality level: we will propose a scope between 2,000,000 and 4,000,000 FCFA and a launch within 5 weeks. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.