The verdict in three sentences
For a clinic in Nairobi, the site price is driven by online booking, not by design. In 2026, expect 350,000 FCFA for a medical showcase, 650,000 FCFA with a booking module, and 1,400,000 FCFA with teleconsultation and SMS reminders. Automatic reminders cut the no-show rate by about 35%, which pays back the site in a few months.
The price grid by tier
A clinic has different needs from a restaurant: slot booking and confidentiality matter. Here is the 2026 grid (order of magnitude).
| Tier | Price FCFA | Content | Delivery |
|---|---|---|---|
| Starter | 350,000 | Showcase, specialties, team, contact | 10 days |
| Growth | 650,000 | + online booking + schedules | 12 days |
| Premium | 1,400,000 | + teleconsultation + SMS reminders | 15 days |
| Custom | 1,800,000+ | + patient records + deposit payment | 20 days+ |
The Growth tier is the most requested: online booking relieves the switchboard and fills the calendar even at night.
The impact of reminders on no-shows
No-shows (patients absent without notice) cost a clinic dearly. Here is the estimated effect of automatic reminders in 2026.
| Metric | Without reminder | With SMS reminder |
|---|---|---|
| No-show rate | 22% | 14% |
| Slots lost / month | 66 | 42 |
| Average cost per lost slot | 12,000 FCFA | 12,000 FCFA |
| Monthly loss | 792,000 FCFA | 504,000 FCFA |
| Monthly saving | — | 288,000 FCFA |
Cutting no-shows by about 35% generates a saving of 288,000 FCFA per month here, on a base of 300 monthly appointments.
Health-data compliance
A medical site handles sensitive data. In 2026, the Premium tier includes HTTPS encryption, secure hosting and a compliant privacy policy. Teleconsultation requires an encrypted video link and explicit patient consent. These requirements explain part of the higher Premium price.
Become a Kolonell referral partner
Do you rub shoulders with clinic or practice directors in Nairobi? Become a referral partner and earn a commission on every signed project. Kolonell scale: showcase site 15% + 5% recurring, e-commerce 12%, marketplace 10%, institutional 8%. On a Premium clinic site at 1,400,000 FCFA, the partner earns 210,000 FCFA at signing. Simple introduction, zero investment.
Need a professional website?
Kolonell builds websites that attract clients, optimized for the Sénégalese market. Free quote in 2 minutes.
Mini case study
Dr Awa runs a clinic in Westlands, Nairobi. She picks the Growth tier at 650,000 FCFA with booking and SMS reminders. Her no-show rate drops from 22% to 14%, i.e. 24 slots recovered per month at 12,000 FCFA, so 288,000 FCFA in recovered monthly revenue. The site is paid back in under 3 months, not counting new patients captured online.
FAQ
Why does a clinic site cost more than a classic showcase site?
Because it integrates booking, slot management and health-data security. Starter begins at 350,000 FCFA versus 250,000 FCFA for a restaurant.
Does online booking replace the switchboard?
It does not replace it but greatly relieves it: a large share of appointments is booked online, including outside opening hours. It is included from the Growth tier at 650,000 FCFA.
Do SMS reminders really cut no-shows?
Yes, by about 35% per our 2026 estimates. On 300 monthly appointments, that is around 288,000 FCFA of recovered revenue.
Is teleconsultation secure?
Yes, it uses an encrypted video link with patient consent. It is included in the Premium tier at 1,400,000 FCFA.
How long to go live?
Between 10 and 15 days depending on the tier, security and booking tests included for Premium.
Let's talk about your project. We will quote a compliant medical site and booking within 24h, or onboard you as a referral partner. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
