The verdict in three sentences
A website with a booking engine for a hotel group in Miami costs between 20,000 and 50,000 USD in 2026, delivered in 10 to 16 weeks. The budget covers the booking engine, channel manager/PMS integration, online payment and multilingual support. By shifting bookings away from OTAs (15-25 % commission) toward direct, payback comes in under 12 months.
What the budget covers in 2026
A hotel group's goal is not just a beautiful site, but reducing dependence on booking platforms that take a heavy commission on every night sold.
| Item | 2026 range (USD) | Detail |
|---|---|---|
| Multi-property site | 20,000 - 50,000 | Premium design, responsive, multilingual |
| Booking engine | 4,500 - 11,000 | Real-time availability, dynamic pricing |
| Channel manager/PMS integration | 3,500 - 9,000 | OTA sync + central inventory |
| Online payment | 1,800 - 4,000 | Card, deposit, pay-on-arrival |
| Multilingual (EN/ES/+) | 2,200 - 5,500 | Content + engine translated |
| Maintenance | 300 - 800 /month | Security, rates, seasonality |
The booking engine and PMS integration are the heart of the project: they turn the site into a profitable sales channel.
OTA commission vs direct booking
Every direct booking avoids a commission that, in Miami, runs from 15 to 25 % of the nightly rate. Here is the economic trade-off.
| Element | Via OTA | Direct booking |
|---|---|---|
| Platform commission | 15 - 25 % | 0 % |
| Online payment fees | included by OTA | 1.4 - 2.9 % |
| Acquisition cost | high, recurring | site + SEO amortized |
| Customer data | not shared | owned by the hotel |
| Upsell (spa, dining) | limited | direct and targeted |
| Net margin/200 USD night | ~155 USD | ~194 USD |
Mini case study
Azur Collection, a group of 3 Miami hotels totaling 140 rooms, invests 38,000 USD in a site with booking engine and PMS integration. Before, about 70 % of bookings came through OTAs at an average commission of 18 %. On lodging revenue of 5 M USD/year, shifting just 10 points of bookings to direct moves 500,000 USD, saving roughly 90,000 USD in commissions per year. The site pays back in under 5 months and the saving is recurring.
FAQ
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What does a hotel website with booking engine cost in 2026?
Between 20,000 and 50,000 USD for a multi-property group. A single hotel can target 14,000-22,000 USD, but a group justifies PMS integration and multilingual support.
How much can you save on OTA commissions?
OTAs take 15 to 25 % per booking. Every point shifted to direct is recovered net margin: on multi-million revenue, that quickly runs into tens of thousands of dollars.
Do I really need a channel manager?
Yes, to avoid overbooking: the channel manager syncs availability in real time between your direct site and the OTAs. Budget 3,500 to 9,000 USD for integration.
What is the timeline for a project this size?
Between 10 and 16 weeks depending on the number of properties, languages and the complexity of PMS/channel-manager integration.
Is multilingual support essential in Miami?
For an international clientele, yes: EN/ES minimum, often + Portuguese, French. Budget 2,200 to 5,500 USD, easily repaid by higher conversion among foreign visitors.
Let's scope your project. Tell us the number of properties, your current PMS and your OTA booking share: we will price a booking engine that takes back control of your margins. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
