The verdict in three sentences
In Berlin, a B2B corporate website redesign is priced at EUR 5,000 for starter, EUR 10,000 for growth and EUR 17,000 for premium in 2026. Add 20 % if you migrate a large legacy content base and budget EU hosting at EUR 25-60/month, VAT 19 % on top. The expected ROI of a well-run redesign is around +25 % leads within 6 months, which makes the growth tier the most profitable for a professional firm.
The three tiers compared
Berlin agencies structure almost all their offers into three tiers. The difference plays out on page count, design customisation and SEO depth. Here is the typical 2026 grid.
| Criterion | Starter | Growth | Premium |
|---|---|---|---|
| Price EUR | 5,000 | 10,000 | 17,000 |
| Page count | 5-6 | 8-10 | 12-18 |
| Design | Custom template | Bespoke | Bespoke + animation |
| Blog & CMS | Optional | Included | Included + workflow |
| SEO | Basic technical | Technical + 5 pages | Technical + 12 pages + strategy |
| Timeline | 3-4 weeks | 5-7 weeks | 8-11 weeks |
| Maintenance/yr EUR | 1,000 | 2,000 | 3,300 |
For most consultancies and service SMEs in Berlin, the growth tier at EUR 10,000 offers the best value: bespoke design, integrated blog and enough SEO to generate leads without blowing the budget.
Total cost of ownership over 3 years
The purchase price does not tell the whole story. Over 3 years, hosting, maintenance and editorial SEO weigh heavily. Here is the total cost of ownership (TCO) per tier, ex-VAT.
| Item over 3 years | Starter EUR | Growth EUR | Premium EUR |
|---|---|---|---|
| Initial redesign | 5,000 | 10,000 | 17,000 |
| Content migration (+20 %) | 1,000 | 2,000 | 3,400 |
| EU hosting (36 months) | 1,080 | 1,620 | 2,160 |
| Maintenance (3 years) | 3,000 | 6,000 | 9,900 |
| Editorial SEO (option, 3 yrs) | 0 | 15,120 | 30,240 |
| TCO 3 years (with SEO) | 10,080 | 34,740 | 62,700 |
| TCO 3 years (no SEO) | 10,080 | 19,620 | 32,460 |
Editorial SEO is optional but decisive: it turns the site into a lead engine. A firm aiming for growth should factor it in from the start of its budget decision.
Mini case study
Sophie runs a 12-person HR consultancy in Berlin and compares three quotes. She picks the growth tier at EUR 10,000 plus an SEO retainer of EUR 400/month. Her first-year investment therefore reaches 10,000 + 4,800 = EUR 14,800.
Her old site generated 6 leads/month. With the expected +25 % post-redesign plus the cumulative SEO effect, she reaches about 11 leads/month after 6 months. At a 20 % conversion rate and an average engagement of EUR 6,500, that is one extra client per month, i.e. EUR 6,500 in additional monthly revenue. Her annual investment is recouped in just over 2 months of new contracts.
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FAQ
Why the EUR 5,000 to 17,000 gap between tiers?
Starter relies on a custom template and 5-6 pages; premium ships a fully bespoke design, 12-18 pages, animation and a complete SEO strategy. Production time rises from 8 days to over 30 days, hence the gap.
Is content migration really +20 %?
Migrating a large legacy site (301 redirects, article transfer, images) adds around 20 % to the quote. On a EUR 10,000 growth project, that is EUR 2,000, but it preserves the ranking you have earned.
Which hosting should I choose in 2026?
Managed EU hosting at EUR 25-60/month is enough for a corporate site: it guarantees GDPR compliance, speed and backups. Avoid EUR 5/month shared plans that wreck Core Web Vitals.
How soon do you see ROI?
A well-designed redesign delivers +25 % leads within 6 months thanks to better usability and clean technical SEO. Editorial SEO starts paying off from month 4 and amplifies afterwards.
Can we start at starter then upgrade?
Yes, if the agency builds on an evolvable base (Next.js, headless CMS). Moving from starter to growth then costs less than a full redesign, because the technical foundation is reused.
Let's scope your project. Tell us the target tier (starter, growth or premium), your budget and your deadline, and we will benchmark the options objectively. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
