The verdict in three sentences
For a corporate law firm in London, the website is the first due diligence of a general counsel or an overseas firm looking for a correspondent: it must be sober, precise on practice areas and backed by verifiable rankings. London agencies charge 25,000 to 80,000 GBP in 2026, while Kolonell Premium (2,000,000 to 3,500,000 FCFA, 3,050 to 5,340 EUR) covers a full site with practice pages and publications. The main constraint is not technical: it is compliance with SRA rules on publicity and price transparency.
What international clients look for
A fund investing in the UK or a foreign firm seeking a London partner compares 3 to 5 firms online before the first call. It wants to grasp quickly who does what.
| Page | Client expectation | Common mistake |
|---|---|---|
| Practice areas | M&A, private equity, banking, disputes, regulatory | List of 25 areas with no detail |
| People | Partners, admissions, languages, sector focus | Headshots with no background |
| Insights | Notes on regulation, case law, deal trends | Nothing new in 2 years |
| Rankings | Legal 500, Chambers UK tiers with years | Badges without verifiable link |
| Contact | Direct partner email, phone, response time | Generic contact form only |
| Regulatory info | SRA number, complaints procedure | Missing SRA digital badge |
Practice area pages do most of the commercial work: 400 to 700 words each, with the legal framework, typical matters and sectors covered, never naming a client without consent.
What a law firm site costs in London in 2026
The ranges below are 2026 London market estimates for a firm of 5 to 20 lawyers.
| Provider | Budget | Timeline | Typical scope |
|---|---|---|---|
| Freelancer | 5,000 to 12,000 GBP | 4 to 8 weeks | Template site, limited content structure |
| Legal sector agency | 25,000 to 80,000 GBP | 12 to 20 weeks | Custom design, people directory, insights |
| Top-tier brand agency | 100,000 GBP and up | 6 to 9 months | Rebrand and multi-office site |
| Kolonell Growth | 1,830 to 3,050 EUR (1,200,000 to 2,000,000 FCFA) | 3 to 5 weeks | Practice pages, people, blog |
| Kolonell Premium | 3,050 to 5,340 EUR (2,000,000 to 3,500,000 FCFA) | 5 to 8 weeks | Premium design, insights hub, advanced SEO, subtle motion |
Add maintenance (at Kolonell 35,000, 75,000 or 120,000 FCFA a month, about 50 to 180 EUR) and, to rank for queries such as 'corporate law firm London', an Essential SEO package at 100,000 FCFA a month or Growth at 200,000 FCFA.
Compliance: what the site can and cannot say
The SRA Code of Conduct and Transparency Rules govern solicitors' publicity. The points below are general guidance to confirm with your compliance officer (COLP).
| Practice | Generally acceptable | To avoid |
|---|---|---|
| Describing expertise | Yes, factual | Unsupported claims like 'best firm in London' |
| Naming clients | With written consent | Client logos without permission |
| Matter outcomes | Anonymised descriptions | Promised results or win rates |
| Fees | Required price info for certain services (e.g. some employment, immigration, debt recovery work) | Misleading headline prices |
| Insights and articles | Yes, encouraged | Personal advice in public comments |
| Rankings | Directory tiers with year and source | Paid awards presented as independent |
Need a professional website?
Kolonell builds websites that attract clients, optimized for the Sénégalese market. Free quote in 2 minutes.
Mini case study
Illustrative example: Rebecca, partner at a 10-lawyer corporate firm in the City, handles about 30 international matters a year at 40,000 GBP average fees. Rather than a 60,000 GBP agency build, she invests about 4,600 GBP (Kolonell Premium at 3,500,000 FCFA, roughly 5,340 EUR), plus 75,000 FCFA a month of maintenance and 100,000 FCFA a month of Essential SEO, so about 7,400 GBP in year one. If the site and English-language insights bring one extra international matter, the firm earns 40,000 GBP, more than 5 times the investment in year one.
FAQ
Do we need rankings on the site?
If you are ranked in Legal 500 or Chambers UK, yes: general counsel use them as a shortlist filter. Show the tier, practice area and year, linked to the source.
Must we publish prices online?
The SRA Transparency Rules require price and service information for certain services, mainly consumer and small business work. Pure corporate M&A is generally outside that list, but the SRA badge and complaints procedure are mandatory.
How many insights do we need to be visible?
Two to four notes a month of 800 to 1,200 words on regulatory or deal topics are often enough to rank on niche queries within 6 to 12 months.
How long to launch?
From 5 to 8 weeks for a Premium site, the limiting factor being partner sign-off on copy. Plan 2 to 3 hours of review per partner.
Let's scope your project. Tell us your practice areas, offices and target markets, and we will price a Premium site from 2,000,000 to 3,500,000 FCFA with launch in 5 to 8 weeks. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
