The verdict in three sentences
Becoming a referral partner for a web agency means turning your address book into income: you introduce a merchant, the agency delivers the site, you earn a commission. At Kolonell, a showcase-site sale pays you 15 % on signing plus 5 % recurring on maintenance, that is between 40,000 and 180,000 FCFA per project depending on the tier. No investment, no code: you sell the relationship, the agency handles the tech.
How the Kolonell referral program works
The principle is simple: you spot a need (a restaurant with no site, a shop that only sells on WhatsApp), you connect the prospect with Kolonell, and you follow the sale through to signing. The commission is paid as soon as the client's deposit clears, then every month for as long as the client stays on maintenance.
| Division | Signing commission | Monthly recurring | Sales cycle |
|---|---|---|---|
| Showcase | 15 % | 5 % | 1 to 3 weeks |
| E-commerce | 12 % | 5 % | 3 to 6 weeks |
| Marketplace | 10 % | 5 % | 6 to 12 weeks |
| Institutional | 8 % | negotiated | 2 to 4 months |
The showcase site is the best entry point: short cycle, affordable price, quick merchant decision. Larger tickets (e-commerce, marketplace) come next, once you master the pitch.
How much you can earn on a showcase site
Kolonell showcase prices in 2026 range from 250,000 to 1,200,000 FCFA. Here is your earning at a 15 % signing commission.
| Showcase tier | Client price | 15 % commission | Recurring (5 % of 60,000 FCFA/mo) |
|---|---|---|---|
| Starter | 250,000 FCFA | 37,500 FCFA | 3,000 FCFA/mo |
| Growth | 500,000 FCFA | 75,000 FCFA | 3,000 FCFA/mo |
| Premium | 1,200,000 FCFA | 180,000 FCFA | 5,000 FCFA/mo |
A single Premium sale per month is already 180,000 FCFA, more than the Senegalese monthly minimum wage. With two Growth sales and one Starter, you reach about 187,500 FCFA in a single prospecting wave.
What Kolonell provides you
Need a professional website?
Kolonell builds websites that attract clients, optimized for the Sénégalese market. Free quote in 2 minutes.
You are never on your own. The program includes free training (pitch, price grid, demos), a tracking link for your prospects, a dedicated contact for closing, and demos customizable with the prospect's name. You sell the trust; Kolonell guarantees delivery and after-sales service.
Mini case study
Fatou, a hairdresser in Thiès, knows many shopkeepers in her neighborhood. In one month she introduces 8 prospects to Kolonell. Result: 3 sign a Growth showcase site (500,000 FCFA each). Her commission: 3 × 75,000 = 225,000 FCFA on signing, plus 3 × 3,000 = 9,000 FCFA recurring each month. After six months, her recurring portfolio already pays her 45,000 FCFA passively, on top of every new sale.
FAQ
Do I need to know how to code to become a partner? No, not at all. You sell a relationship and a need; Kolonell handles 100 % of the tech, from design to deployment. Your only useful skill is being able to talk to merchants.
How much does joining the program cost? Nothing. The Kolonell referral program is free, with no minimum quota or commitment. You earn only when a sale closes.
When do I get paid? The signing commission (15 % on showcase) is paid as soon as the client's deposit clears, usually within 7 days. The 5 % recurring lands every month for as long as the client stays on maintenance.
Can I combine it with a job? Yes, most partners start part-time. With 5 to 10 contacts per week, earning 100,000 to 200,000 FCFA/month is a realistic order of magnitude by the second month.
What if my prospect doesn't buy right away? The lead stays attributed to you for 90 days. If they sign within that window, the commission is yours, even if the sale takes several follow-ups.
Let's talk about your project. Join the Kolonell referral program and turn your network into recurring income starting this month. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
