The verdict in three sentences
Online shops in Dakar and Abidjan need sellers less than they need the person who runs inventory, deliveries and customer service without losses. The e-commerce manager job is largely done remotely, which opens positions to a young graduate in Ziguinchor at 150,000 to 350,000 FCFA a month, as a 2026 order of magnitude. Kolonell Academy's "E-commerce manager: inventory, logistics and customer service" course (30 h, 100,000 FCFA, about 152 EUR or 165 USD) has you build a full operations file to show in interviews.
The job and what it pays in 2026
A shop that sells well quickly runs into the same problems: stockouts on best-sellers, cash tied up in unsold items, parcels refused on delivery, customers left unanswered on WhatsApp. The e-commerce manager fixes these problems day to day. From Ziguinchor, part of the work can be done remotely (inventory sheet, customer service, courier reconciliation), provided you have a computer and a reliable connection.
| Job or assignment | Location | Monthly pay, 2026 order of magnitude | Required profile |
|---|---|---|---|
| E-commerce assistant | Dakar or remote | 100,000 to 150,000 FCFA | Beginner, WhatsApp and Google Sheets |
| E-commerce manager at an SME | Dakar or Abidjan | 150,000 to 350,000 FCFA | Inventory, delivery, customer service |
| Manager at an established brand | Dakar | 300,000 to 400,000 FCFA | Experience and dashboards |
| Freelance operations management | Remote from Ziguinchor | 80,000 to 200,000 FCFA per shop | Written processes, autonomy |
| Local shop in Ziguinchor | Ziguinchor | 75,000 to 150,000 FCFA | Versatility |
These amounts vary with the shop's size and your experience: they are benchmarks, not a salary promise.
The course: content, level and price
The course E-commerce manager: inventory, logistics and customer service is level 4 of the E-commerce and online selling track, intermediate level, 100,000 FCFA. It is taught in French. It has eight modules: the job, managing inventory without stockouts or overstock, purchasing and importing, storing and preparing orders, delivery and cash on delivery, customer service and returns, indicators and dashboard, then entering the job as an employee or freelancer. Level 3 or at least three months working in an online shop is recommended.
| Option | 2026 price | Duration | What you get |
|---|---|---|---|
| Free e-commerce videos | 0 FCFA | Variable | Mostly marketing, almost nothing on local logistics |
| Vocational diploma or degree in logistics | 400,000 to 900,000 FCFA per year | 2 to 3 years | Diploma, little e-commerce practice |
| Unpaid internship at a shop | 0 FCFA, but living costs in Dakar | 3 to 6 months | Experience, depending on the shop |
| Kolonell, level 4 only | 100,000 FCFA (about 152 EUR) | 30 h online | 8 deliverables and an operations file, certificate |
| Kolonell, full 5-level track | 350,000 FCFA instead of 450,000 (about 535 EUR) | Progressive | From WhatsApp selling to running a business |
You leave with a shop audit, an inventory file with ABC ranking and reorder points, an import landed-cost calculation, a picking and packing procedure, a transport plan with courier reconciliation, a customer service kit, an operations dashboard and your operations file. The rest of the track (WhatsApp, e-commerce in Senegal, online store, business steering) is on the E-commerce and online selling track.
The indicators a recruiter will ask about
| Indicator | Common level without a method | Target taught |
|---|---|---|
| Picking errors | 3 to 5 per 100 parcels | Under 1 per 100 parcels |
| Parcels refused on delivery | 15 to 25% | Under 10% |
| Stockouts on A products | Several per month | Reorder point and safety stock |
| WhatsApp customer response time | Several hours | Under 15 minutes in the daytime |
| Cash gap with couriers | Not tracked | Daily reconciliation |
Mini case study
Learn this skill with Kolonell Academy
Short, practical online courses (taught in French), graded exercises, certificate. Pay with Wave or Orange Money.
Souleymane, 24, with a management degree from Assane Seck University in Ziguinchor, already helps a Dakar cosmetics shop remotely for 60,000 FCFA a month. He takes the course (100,000 FCFA, 30 h over six weeks) and presents his operations file to the owner, who hands him inventory and courier reconciliation for 180,000 FCFA a month. His monthly gain is 120,000 FCFA: the course pays for itself in under a month. This scenario is an estimate; it depends on the shop and on the quality of the file presented.
FAQ
Can this job really be done from Ziguinchor?
Largely, yes: inventory, customer service, dashboards and courier reconciliation can be handled remotely. Physical packing stays in Dakar, run by a team you coordinate through written procedures.
Do I need a logistics degree?
No. You need to use Google Sheets for simple formulas and know how an online shop works, through level 3 of the track (75,000 FCFA) or three months of experience.
How long does the course take?
The course lasts 30 h. At 5 h a week, count six weeks, with one deliverable per module.
Is the certificate enough to get hired?
It helps, but what convinces most is your operations file: an inventory sheet, a dashboard and concrete procedures, easy to show in a 15-minute interview.
How do I pay?
By Wave or Orange Money, online: 100,000 FCFA for this level 4, or 350,000 FCFA for all 5 levels of the track instead of 450,000.
Take the next step. Enroll in E-commerce manager: inventory, logistics and customer service: 30 h online (taught in French), 100,000 FCFA (about 152 EUR), operations file and Kolonell Academy certificate. Pay with Wave or Orange Money. Questions? WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
