The verdict in three sentences
For an architecture practice in Berlin, a portfolio-driven brochure redesign costs EUR 7,000 to EUR 18,000 in 2026, driven by visual quality and image performance. The central technical challenge is holding a median page weight under 1.2 MB despite high-resolution imagery, or contact enquiries collapse on mobile. Done well, the project targets +30 % contact enquiries within 6 months.
What the quote covers
An architecture practice sells through imagery first. The quote must separate design from the portfolio system, often the most technical part. Here are the 2026 orders of magnitude.
| Line item | 2026 range (EUR) | Detail |
|---|---|---|
| UX / UI design | 2,500 - 5,000 | Art direction, mockups |
| Filterable portfolio | 1,800 - 4,000 | Filters by type, gallery, lazy-load |
| Front-end development | 2,500 - 6,000 | Integration, animations |
| Image optimisation | 600 - 1,500 | AVIF/WebP, responsive formats |
| Content and local SEO | 1,000 - 2,500 | Project copy, Berlin SEO |
| Redesign total | 7,000 - 18,000 | Depending on project count |
Performance isn't an aesthetic detail: it drives ranking and mobile conversion. Here are the technical targets to write into the quote.
| Metric | 2026 target | Impact |
|---|---|---|
| Median page weight | < 1.2 MB | Mobile speed |
| LCP (mobile) | < 2.5 s | Core Web Vitals SEO |
| Lighthouse perf score | > 90 | Google ranking |
| Image format | AVIF / WebP | -40 to -60 % weight |
| EU hosting | EUR 25 - 70/month | Latency + GDPR |
Recurring cost and hosting
After go-live, two recurring items matter: hosting (EUR 25-70/month depending on traffic and CDN) and maintenance (EUR 150-300/month). For a practice publishing 4 to 6 new projects a year, the retainer covers adding references without one-off billing, which prevents the site ageing.
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Mini case study
Helena, associate architect at an 8-person practice in Berlin. Her current site serves 3 MB images, a 4.1 s mobile LCP and converts 1.1 % of visitors. She receives 22 enquiries a year from 2,000 visitors. She invests EUR 11,000: filterable portfolio, AVIF images, LCP down to 2.2 s. Target +30 % conversion, i.e. 1.43 %. Result: about 29 enquiries/year. With a 25 % win rate and an average fee of EUR 22,000 per commission, the 7 extra enquiries theoretically yield 1.75 more commissions, or ~EUR 38,000 in additional fees. Payback on the first commission.
FAQ
How much does a filterable portfolio cost? Allow EUR 1,800 to 4,000 depending on filters (project type, location, year) and reference count. It's the line item that sets an architecture site apart from a standard brochure.
Can you keep high-resolution images without slowing the site? Yes, with AVIF/WebP formats and progressive loading. The target is a median page weight under 1.2 MB while keeping crisp rendering on Retina screens.
What timeline should I expect? 6 to 10 weeks in 2026: duration depends mostly on the volume of projects to integrate and the availability of the practice's copy and visuals.
Do I need EU hosting? Yes, for latency and GDPR compliance of contact data. Allow EUR 25 to 70/month depending on traffic and CDN use.
What contact uplift should I target? A realistic goal is +30 % qualified enquiries, achieved through a clear portfolio, detailed project pages and a form visible on every page.
Let's scope your project. Redesign EUR 7,000-18,000, filterable portfolio, 6-10 week timeline: tell us how many projects to integrate and your target budget. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
