The verdict in three sentences
In Geneva, an aesthetic clinic website built by a local agency typically costs 8 000 to 40 000+ CHF in 2026 (ballpark), and the city sits at the top of the Swiss range, with agency hourly rates often between 120 and 200 CHF. Kolonell builds this site at a fixed 2 700, 4 500 or 8 200 CHF, written natively in English or French, with a bilingual English and French site available on Premium, delivery in 3 to 4 weeks and 3 months of support (6 on Premium). A Geneva agency remains the better fit for on-site shoots, in-person workshops and very large budgets; for a clear scope in English and French, a remote studio covers the essentials for a fraction of the price.
What does an aesthetic clinic website cost in Geneva in 2026?
If you run an aesthetic clinic in Geneva and work mainly in English, you have probably received French-language quotes that are hard to compare. They vary a lot because they do not cover the same things: number of treatment pages, photo shoot, copywriting, booking integration, number of languages. The ranges below rely on sources you can check: rate cards and hourly rates commonly published by Swiss digital agencies, Clutch.co agency profiles listing minimum project sizes, and freelance platform rates (Malt, Upwork). They are wide 2026 ballpark figures, vary with scope and are not official.
| Option | Price, 2026 ballpark | Typical timeline | Usually included | Support after launch |
|---|---|---|---|---|
| Geneva freelancer or platform | 3 000 to 10 000 CHF | 4 to 10 weeks | Design and build, copy often supplied by the clinic | Hourly |
| Geneva studio | 12 000 to 25 000 CHF | 8 to 12 weeks | Design, build, French copywriting | Maintenance contract |
| Full-service health or luxury agency | 25 000 to 40 000+ CHF | 10 to 16 weeks | Strategy, shoot, FR/EN copy, integrations | Monthly retainer |
| Kolonell Starter | 2 700 CHF | 3 to 4 weeks | Native copywriting, project manager in your time zone | 3 months |
| Kolonell Growth | 4 500 CHF | 3 to 4 weeks | Same base, wider scope agreed in the quote | 3 months |
| Kolonell Premium | 8 200 CHF | Written schedule at kickoff, usually 4 to 6 weeks | Bilingual English and French site | 6 months |
In Geneva the language advantage is real: Kolonell writes natively in English and French, the two languages a Geneva clinic needs most. Every tier includes the domain registered in the clinic's name, all access handed over, Google Meet calls at a time that suits you and a written weekly update. The team is based in Senegal (GMT), one or two hours behind Geneva depending on the season. Payment by bank transfer or Wise, 50 % to start and 50 % at delivery. Full details are on our international website offer.
What should a Geneva aesthetic clinic site contain?
- Treatment pages for the treatments you actually offer, written factually: what it is, who performs it (doctor, delegated nurse or aesthetician depending on the treatment and applicable rules), consultation first, recovery and follow-up. No promise of results, no painless, risk free or best clinic wording.
- Practitioner pages with titles, specialities and licences to practise. Geneva's largely international clientele reads them closely.
- Consultation booking through your existing software, embedded or linked. A custom integration is quoted on request.
- Consultation request and medical history forms designed for health data, which is sensitive data under the revised Swiss data protection act (nLPD/revFADP), in force since 1 September 2023. Patients living in neighbouring France or elsewhere in the EU also raise GDPR questions. Choose a suitable form tool and hosting.
- Before and after images only with written patient consent and within applicable rules. Many clinics choose not to publish any.
- Prices: a price list or prices from only if the clinic chooses to and the rules allow it.
- Languages: French and English for international Geneva. For Arabic, Russian or other languages of visiting patients, translations are supplied by the clinic or quoted separately.
- Fast, highly visual mobile pages, since a large share of first visits comes from Instagram.
On the rules, simply bear in mind that they exist and that your clinic must check its copy: Geneva cantonal health rules, Swissmedic rules on advertising prescription-only medicines, and professional conduct rules for medical professions. We do not detail them, and this article is not legal advice. The European Accessibility Act, applicable since 28 June 2025 to certain services, and WCAG 2.1 AA are the accessibility references.
An honest point in favour of a local agency: on-site photo and video shoots are not included in the Kolonell grid. The clinic supplies its images or books a Geneva photographer separately.
How to compare the quotes you receive in Geneva
| Question to ask | Why it matters | Red flag |
|---|---|---|
| Is the domain in your name? | You stay free to change provider | Domain and hosting held by the agency |
| Is the English copy written or machine translated? | An international clientele notices | English not reviewed by a native writer |
| Is booking a standard embed or a custom integration? | The cost gap can be large | Integration with no detail |
| How are health forms stored? | Sensitive data under the nLPD | Sent by plain email |
| Who checks copy against advertising rules? | Responsibility stays with the clinic | Copy promising results |
| How long is support, in writing? | Avoids hourly bills from launch day | No duration stated |
| What is the payment schedule? | Shared risk | 100 % upfront |
Mini case study
Illustrative example, fictional clinic. Dr Morel runs a three-practitioner aesthetic clinic in Champel, Geneva. She wants a 20-page bilingual English and French site: injectables, skin treatments, laser, facial aesthetic medicine, practitioner profiles, aftercare and a link to her booking software. A Geneva agency quotes 30 000 CHF including the shoot and copywriting.
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With Kolonell Premium at 8 200 CHF, native English and French copy included, plus a Geneva photographer at 3 000 CHF (assumption), the build costs 11 200 CHF, a saving of 18 800 CHF, about 63 % below the agency quote. Over 3 years, applying the same hypothetical maintenance budget of 2 000 CHF per year to both options (Kolonell maintenance after the 6 months of support is quoted), the totals are 36 000 CHF against 17 200 CHF. The trade-off: Dr Morel organises the shoot herself and has the treatment pages checked before launch.
Already holding a quote? Request a Kolonell quote on the same scope and compare line by line.
FAQ
Is a bilingual English and French site possible on Starter?
No, the bilingual English and French site is available from Premium, at 8 200 CHF. Starter (2 700 CHF) and Growth (4 500 CHF) are delivered in one language, English or French.
Can you integrate our booking software?
Yes for a standard embed or a link to your current tool, included in the scope. A custom integration is quoted on request, without changing the 3 to 4 week timeline for the rest of the site.
Can we show before and after images?
Only with written patient consent and within the rules that apply in Geneva, which the clinic must check. The gallery can be prepared during the project and stay unpublished.
How does working with a remote team go?
Google Meet calls at a time that suits you, only one or two hours of time difference, and a written update every week. Payment is in two parts, 50 % at kickoff and 50 % at delivery.
What happens after launch?
3 months of support, 6 months on Premium. After that, maintenance is quoted according to your actual needs.
Let's scope your project. Send us your treatment list and languages, and we will propose Starter, Growth or Premium at a fixed price with delivery in 3 to 4 weeks. Request your free quote or see the international offer.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.