Track Marketing digital et réseaux sociaux · level 2/5
Digital marketing for SMEs: win customers with WhatsApp, Google and social media
Customer inquiries every week from Google, WhatsApp and Facebook, with three hours of work a week and no agency
- 12 h
- 6 modules
- 73 exercises
- 2 projects
The gains come first from three free levers covered in the course: replying in under an hour with scripts, following up on silent quotes (20 to 30% recovered) and asking every customer for a review. For a service SME with an average ticket of 35,000 FCFA (about $58), this may mean 2 to 6 more customers per month, or 70,000 to 210,000 FCFA (about $117 to $350) of additional monthly revenue before any advertising. With a Meta campaign kept under the cost-per-customer threshold, the course's worked example goes from 40 to 58 customers per month in one quarter (illustrative orders of magnitude: estimates built for the course, not measured results; results depend on the business, consistency and local competition, and are not guaranteed).
50,000 FCFA · 76 €
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