The verdict in three sentences
In Bridgetown, a yacht and private aviation charter website built by a local agency costs, as a 2026 order of magnitude, about 16 000 to 60 000 BBD (roughly 8 000 to 30 000 USD), while a capable Barbadian freelancer often sits close to Kolonell's prices or below. Kolonell charges a fixed 2 900 USD, 4 900 USD or 8 900 USD with native copywriting, a project manager in your time zone and a bilingual FR/EN option from Premium, but no on-site shoot. For a west coast concierge or charter broker, the honest test is the three-year cost and the quality of the copy aimed at winter visitors from the UK and North America.
Who is the site for in Barbados, and what should it contain?
Barbados's high season runs roughly from December to April, when villa owners and visitors on the west coast, from Holetown to Speightstown, arrive from London, New York and Toronto, some by business jet into Grantley Adams International Airport. Yacht demand splits between day charters along the coast and week-long crewed charters in the Grenadines, organised from Barbados but sailed elsewhere. The typical buyer is a small concierge or broker who bundles flights, yachts and villa logistics. The site should offer:
- a concierge-style home page that explains what you arrange and for whom, without client names;
- separate pages for private flights, day charters, Grenadines weeks and villa arrivals;
- a qualified request form: dates, guests, departure city, aircraft or yacht preference, budget range, flexibility;
- a status page stating whether you broker or operate and how you select operators and yachts;
- seasonal content you can update before each winter.
What does the site cost over three years?
The table uses the same maintenance assumption in every column, since Kolonell maintenance after the support period is quoted. Local figures are in BBD converted at the fixed rate of 2 BBD per USD.
| Item over 36 months | Bridgetown agency | Bridgetown freelancer | Kolonell Growth |
|---|---|---|---|
| Site build | 40 000 BBD, 20 000 USD | 10 000 BBD, 5 000 USD | 4 900 USD |
| English copywriting | Often extra, 1 500 USD | Usually yours or a writer, 1 200 USD | Included |
| Maintenance (same assumption) | 160 USD a month over 33 months, 5 280 USD | 5 280 USD | 5 280 USD, quoted |
| Pre-season updates, 3 hours a year | 3 x 3 hours at 100 USD, 900 USD | 3 x 3 hours at 50 USD, 450 USD | Quoted upfront, assumption 600 USD |
| Indicative total | 27 680 USD | 11 930 USD | 10 780 USD |
The freelancer and Kolonell columns are close. The difference lies elsewhere: who writes for British and American charterers, whether the scope is fixed in writing, and who can step on board to photograph a yacht, which only a local supplier can do.
How do Bridgetown agencies, freelancers and Kolonell compare?
Ranges are cautious orders of magnitude, not official figures. They draw on public price grids of Barbadian and Eastern Caribbean agencies, minimum project sizes on Clutch.co profiles, hourly rates published by local studios (often 150 to 280 BBD per hour, about 75 to 140 USD) and freelancer rates visible on Upwork and Fiverr.
| Criterion | Agency in Bridgetown | Local freelancer | Kolonell |
|---|---|---|---|
| Build cost, 2026 order of magnitude | 16 000 to 60 000 BBD (about 8 000 to 30 000 USD) | 4 000 to 14 000 BBD (about 2 000 to 7 000 USD) | 2 900 USD / 4 900 USD / 8 900 USD, fixed price |
| Changes | Often 150 to 280 BBD per hour | Often 70 to 140 BBD per hour | Quoted before work |
| Usual timeline | 6 to 12 weeks | 4 to 10 weeks | 3 to 4 weeks, Premium usually 4 to 6 |
| Photos on board or at the airport | Often available | Sometimes | Not included: your images, licensed images or a local photographer |
| Copywriting | Variable | Rarely included | Native English or French included, bilingual FR/EN from Premium |
| Support after launch | Retainer | Informal | 3 months, 6 in Premium |
| Ownership | Check the contract | Check the contract | Domain in your name, every access handed over |
Payment is by bank transfer or Wise, 50 % at kickoff and 50 % at delivery. Barbados stays on UTC minus 4 all year, so the team, working on GMT from Senegal, is four hours ahead: a 10 a.m. call in Bridgetown is 2 p.m. for us, with a written update every week. See our international website offer.
What does each plan cover for a Barbados concierge or broker?
| Element | Starter 2 900 USD | Growth 4 900 USD | Premium 8 900 USD |
|---|---|---|---|
| Pages | Home, services, about, contact, legal, status | Starter plus pages for private flights, day charters, Grenadines weeks, villa arrivals | Growth plus guides (how charter works, seasons, what is included) and a full FAQ |
| Request form | Short form | Qualified form with departure city, guests, budget range, flexibility | Separate flight and yacht flows, callback slot in the client's time zone |
| Empty legs | Not included | Page updated by hand | Page updated by hand, alert sign-up |
| Imagery | Your photos in a gallery | Category pages with licensed images | Art-directed layout using your shoot or licensed images |
| Bilingual FR/EN | No | No | Included, useful for clients from Martinique, Guadeloupe or France |
| Timeline | 3 to 4 weeks | 3 to 4 weeks | Written plan at kickoff, usually 4 to 6 weeks |
A booking engine, instant pricing, an automated empty legs feed, a client portal or an integration with charter or villa management software is a custom application, quoted separately. Ongoing search engine optimisation is also quoted.
Which rules should a Bridgetown charter site respect?
A private flight is performed by an operator holding an air operator certificate (AOC) issued by a civil aviation authority: the local civil aviation authority for Barbadian operators, the UK Civil Aviation Authority (CAA) for UK operators, EASA and national authorities in the EU, the FAA for US operators under Part 135. A broker should not present itself as the operator and should say who operates the flight; the US DOT rules on air charter broker advertising apply when you market to US customers. Yacht charter follows the rules of the flag and of the waters sailed, which matters for Grenadines itineraries. On data, apply the Barbados data protection law to inquiries, and the UK GDPR can apply when you target UK residents. Accessibility: aim for WCAG 2.1 AA. This is not legal advice.
Which red flags should you notice in a quote?
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- A redesign that hides your status behind lifestyle imagery.
- Unlicensed villa, yacht or jet photos taken from other websites.
- A one-off price that excludes copy, forms or legal pages without saying so.
- A promised online booking system inside a small brochure budget.
- Domain, hosting or analytics owned by the supplier.
Ask who writes the copy, how pre-season updates are priced, and how many days the full handover takes.
Mini case study
Illustrative example. Natasha B. runs a two-person travel concierge in Holetown that arranges private flights from London and New York, Grenadines yacht weeks and villa arrivals. She also wants French for clients from Martinique and Guadeloupe. Quotes:
- Bridgetown agency: 46 000 BBD, about 23 000 USD, bilingual FR/EN, 10 weeks.
- Bridgetown freelancer: 12 000 BBD, about 6 000 USD, English only, copy by Natasha.
- Kolonell Premium: 8 900 USD, bilingual FR/EN written natively, plus a local photographer for a half day at about 1 000 USD.
Kolonell route: 8 900 + 1 000 = 9 900 USD, 13 100 USD below the agency. Against the freelancer it costs 3 900 USD more, the price of native French and English copy and a written scope. If Natasha only needs English, the freelancer is a reasonable choice.
FAQ
Are Barbadian freelancers cheaper than Kolonell?
Sometimes yes: 2 000 to 7 000 USD as a 2026 order of magnitude, against 2 900 USD to 8 900 USD at Kolonell. Kolonell adds native copywriting, a project manager and a fixed scope.
Can the site present Grenadines charters even though we are based in Barbados?
Yes, destination pages describe itineraries sailed elsewhere and state who provides the yacht. Growth at 4 900 USD includes one page per service.
What is the time difference with your team?
Barbados is four hours behind GMT all year. Calls are set at your hour and a written update arrives every week.
Do you handle photography?
No, Kolonell does no on-site shoots. A Barbadian photographer costs, as an order of magnitude, around 800 to 1 500 USD for a half day.
Can we add online payment later?
Yes, as a separate custom application quoted after launch. The brochure site is delivered in 3 to 4 weeks first.
Let's scope your project. Send us your services, seasons and current site, and we will reply with a fixed-price plan delivered in 3 to 4 weeks. Request your free quote or see the international offer.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.