The verdict in three sentences
In Touba and Mbacke in 2026, a showcase site runs between 250,000 and 450,000 FCFA, while a B2B wholesale catalog climbs from 800,000 to 2,500,000 FCFA depending on the number of references. The local market, geared toward high-volume trading, mainly values online order-taking and Wave payment. Add maintenance of 30,000 to 60,000 FCFA/month for a catalog whose prices and stock change often.
Pricing grid by use case in Touba-Mbacke (2026)
2026 orders of magnitude for a trader or wholesaler in the Touba-Mbacke area.
| Use case | FCFA price | EUR price | Delay | Best for |
|---|---|---|---|---|
| Simple showcase | 250,000-450,000 | 380-685 | 7-12 days | Shop, Google presence |
| B2B wholesale catalog | 800,000-1,500,000 | 1,220-2,285 | 12-18 days | Trading, tiered pricing |
| Full e-commerce | 1,500,000-2,500,000 | 2,285-3,810 | 15-20 days | Direct sales + Wave |
| Maintenance | 30,000-60,000/mo | 46-91/mo | — | Price/stock updates |
| Multi-currency option | +150,000 | +230 | +3 days | Diaspora, import-export |
A wholesaler who updates prices weekly is far better off with a back-office catalog than a static showcase that must be edited by the provider at every change.
Why a B2B catalog changes everything
| Criterion | Static showcase | Dynamic B2B catalog |
|---|---|---|
| Price updates | By the provider | Self-service, in 2 min |
| Tiered (bulk) pricing | No | Yes, by quantity |
| Online ordering | Simple form | Cart + purchase order |
| Wave/OM payment | Optional | Integrated and tested |
| Yearly edit cost | 100,000-250,000 FCFA | Included in maintenance |
| Salesperson time saved | Low | 5-8 h/week |
For a business handling dozens of variable-price references, catalog autonomy often repays the price gap within months thanks to time saved and orders captured outside shop hours.
Mini case study
Modou, a food wholesaler in Mbacke, fields 40 price calls a day. A 1,200,000 FCFA B2B catalog displays his tiered rates and takes orders at night via Wave. He captures 8 orders/week after hours, at an average basket of 90,000 FCFA and 15 % margin, i.e. 108,000 FCFA of margin/week previously lost. In under 3 months, the catalog is paid off, and his salesperson saves 6 hours a week on repetitive price requests.
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FAQ
Why does a B2B catalog cost more than a showcase?
Because it includes a back-office (tiered pricing, stock, purchase orders) and tested Wave payment. Count 800,000 to 2,500,000 FCFA versus 250,000-450,000 for a showcase, but the time saved pays it back quickly.
Is Wave payment reliable for high volume?
Yes: Wave and Orange Money are integrated with confirmation webhooks tested before launch. Every paid order triggers a notification, avoiding disputes over partial payments.
Can I edit my own prices?
On a dynamic catalog, yes, in under 2 minutes per product from the back-office. That is the key advantage for a business whose prices move weekly.
How long to deliver a B2B catalog?
Between 12 and 18 days depending on the number of references, if you provide the product list and prices quickly. Large catalogs can be imported automatically via an Excel file.
Let's talk about your project. Get a catalog or showcase quote tailored to your Touba-Mbacke trade. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
