The verdict in three sentences
For a wealth management firm or family office in Miami, the website must first protect client data and stay accessible, before it impresses anyone. Require in writing from your provider an accurate privacy notice, real cookie consent, minimal forms, controlled hosting and a WCAG 2.1 or 2.2 AA audit before launch. Kolonell builds that foundation at a fixed price from $2,900 to $8,900, with links to a secure client portal quoted separately.
Which rules apply to a wealth management website in Miami?
It depends on your status. An SEC-registered investment adviser is subject to Regulation S-P, which governs client privacy notices and the safeguarding of client information; its 2024 amendments add an incident response program and customer notification, with compliance dates phased in through 2026. The website itself is an advertisement under the SEC Marketing Rule: testimonials, ratings and performance shown on the site must meet specific conditions. A single family office relying on the family office exclusion is not a registered adviser, but its website still collects personal data.
At the state level, the Florida Information Protection Act of 2014 requires reasonable security measures and prompt notice to affected individuals after a data breach. The Florida Digital Bill of Rights exists, but its very high thresholds mean it rarely applies to a boutique firm. If you target EU residents, GDPR may also come into play.
Then accessibility: ADA Title III claims against websites are frequent in Florida. The sensible technical target is WCAG 2.1 or 2.2 Level AA. This is not legal advice: have your compliance officer or counsel confirm your case.
What should you require from the provider, item by item?
| Requirement | What you actually ask for | Owner | When |
|---|---|---|---|
| Privacy notice | Text describing the data the website really collects, separate from your Reg S-P notice | You and counsel, implemented by the provider | Before launch |
| Cookie consent | No advertising trackers before consent, rejecting as easy as accepting | Provider | From QA |
| Forms | Name, email, phone, reason; never account numbers, statements or ID documents | Provider | Design |
| Sensitive documents | Button to your existing client portal, never uploads through a form | Provider, portal on quote | Design |
| Hosting and access | Accounts in the firm's name, two-factor authentication, named user rights | Provider, then you | Launch |
| Backups and logs | Daily backup, tested restore, admin access log | Provider | Monthly |
| Accessibility | WCAG 2.1 or 2.2 AA, published accessibility statement, pre-launch audit | Provider, optional external audit | Before launch |
Two Miami-specific points deserve attention. A large share of clients come from Latin America: Spanish pages, and sometimes Portuguese ones, must carry exactly the same privacy wording and disclaimers as the English version. Also, many Brickell firms publish market commentary: every article that mentions performance must go through compliance review before publication, with a record of the approval.
What budget for a compliant site in 2026?
2026 ballpark, based on typical Miami agency quotes and public agency rate pages:
| Option | Initial budget | 3-year cost (maintenance included) | Note |
|---|---|---|---|
| Finance-focused agency in Brickell | $30,000 to $90,000 | $50,000 to $140,000 | Compliance review often included |
| Miami boutique agency | $20,000 to $60,000 | $35,000 to $95,000 | Accessibility sometimes an add-on |
| Advisor website platform | $1,500 to $5,000 + subscription | $6,000 to $15,000 | Rigid templates, little distinction |
| External accessibility audit | $3,000 to $15,000 | Depends on frequency | Useful as a complement |
| Kolonell Starter | $2,900 | Depends on chosen maintenance | Core site, privacy foundation |
| Kolonell Growth | $4,900 | Depends on chosen maintenance | Multilingual pages, market content |
| Kolonell Premium | $8,900 | Depends on chosen maintenance | Premium design, AA audit, 3 languages |
Every Kolonell plan includes a project manager reachable on Eastern time, native English or French copywriting, delivery in 3 to 4 weeks and 3 months of support. Details are on the international offer page. Links to a client portal, data room or CRM are quoted separately.
Questions to ask before signing
Where are the site and form messages hosted? Who has admin access, and how is it removed when an employee leaves? Which WCAG level is written into the contract, and who runs the audit? Are the Spanish pages written by a native speaker or machine translated? Who notifies the firm of an incident on the site, and how fast?
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Mini case study
Illustrative example: Rafael is COO of a Brickell multi-family office serving 40 families, 30 of them based in Brazil, Colombia and Mexico. His current site asks for a "portfolio statement" in the contact form, has no cookie banner and fails an automated accessibility test on 60% of its pages.
He compares two options. The first is a local boutique agency at $45,000 plus $6,000 a year in maintenance, so $63,000 over 3 years. The second is the Kolonell Premium plan at $8,900 with three languages, a $5,000 external audit and maintenance estimated at $4,500 a year, about $27,400 over 3 years. The gap, roughly $35,600, pays for several years of external compliance review. The form now collects only five fields, and documents go through the custodian's portal.
FAQ
Does our website need to show the Reg S-P privacy notice?
The Reg S-P notice is addressed to your clients and follows its own delivery rules. The website needs its own privacy notice describing data collected online; many firms publish both, on 2 separate pages.
Can we publish client testimonials?
The SEC Marketing Rule allows them under conditions, with required disclosures and oversight. Have compliance approve each testimonial before publication, ideally within 5 business days.
What accessibility level is expected?
WCAG 2.1 or 2.2 Level AA is the technical benchmark. The $8,900 Premium plan includes a pre-launch audit and an accessibility statement.
Can clients send us documents through the website?
Not through a standard form. The site links to your existing secure portal, and adding that link is quoted separately, often less than 1 day of work.
Do we need Spanish pages?
In Miami, Spanish is often the language of a large share of prospects. Plan pages written by a native speaker, with the same legal wording as the English version, in the Growth or Premium plan.
Let's scope your project. A compliant, multilingual and accessible wealth management or family office website, from $2,900 to $8,900, delivered in 3 to 4 weeks. See the international offer or request a free quote: detailed reply within 48 hours.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.