The verdict in three sentences
In Basel, a wealth management or family office website costs a ballpark of 10 000 to 35 000 CHF and up from a local agency and 3 500 to 9 000 CHF from a freelancer. Kolonell sits between the two on price, at fixed prices of 2 700, 4 500 or 8 200 CHF, with the structure of a team: a project manager, native copywriting and support after launch. In a city facing both Germany and France, the choice mostly depends on which languages you actually need.
This guide is for decision makers in Basel wealth management: partners at independent asset managers, principals of single family offices built on industrial or life sciences fortunes, and executives who moved from pharma into running a family's capital on the Rhine. It compares the three options and gives you a grid to decide.
Agency, freelancer or Kolonell: what does each option cost in Basel?
The ranges below are a 2026 ballpark, based on hourly rates commonly published by Swiss digital agencies, rates shown by freelancers on Malt or Upwork, and minimum project sizes listed on Clutch profiles. Basel generally sits a notch below Zurich and Geneva, but gaps between providers remain wide.
| Option | Indicative price | Typical timeline | What you get | Main risk |
|---|---|---|---|---|
| Basel digital agency | 10 000 to 35 000 CHF and up | 10 to 18 weeks | A team, custom design, CMS | Copywriting and translations billed on top |
| Zurich agency hired from Basel | Top of the range | 12 to 20 weeks | Finance experience | Higher budget and longer timeline |
| Basel freelancer | 3 500 to 9 000 CHF | 4 to 10 weeks | Design and build | Reliance on one person |
| Hourly billing | often 120 to 180 CHF per hour | Variable | Ad hoc work | Overruns |
| Kolonell Starter | 2 700 CHF | 3 to 4 weeks | Discreet site, native copy, 3 months of support | One language |
| Kolonell Growth | 4 500 CHF | 3 to 4 weeks | Detailed services and bios, secure form | One language |
| Kolonell Premium | 8 200 CHF | 4 to 6 weeks | Bilingual FR/EN, premium design, 6 months of support | German supplied by you |
Every tier is described on our international offer page. The domain is in your name, all access is handed over, and payment is by bank transfer or Wise: 50 % to start, 50 % at delivery.
What a wealth website has to account for in Basel
Basel has a long tradition of family wealth, often linked to the chemical and pharmaceutical industry, Rhine trade and the city's old families. Local culture favours reserve: no client names, no performance, no assets under management unless you already publish them. A single family office that takes no outside clients often wants a single institutional page, with a filtered contact route for banks, lawyers and partners.
The working language is German, with Basel dialect in speech; French is very present through cross-border commuters from Alsace, and English dominates in life sciences companies. Kolonell writes natively in English and French, so the German version is supplied by you or quoted separately.
Factual markers. The revFADP (nLPD) has applied since 1 September 2023. In a tri-national metropolitan area, the GDPR may also apply as soon as you target people in France or Germany. Communications about financial services fall under FinSA/FIDLEG according to your status, under the supervision of FINMA or the supervisory organisation for asset managers; your compliance officer approves every piece of content. This is not legal advice.
Our real references: TR Signing Group, notary and apostille services in New Jersey (bilingual EN/FR site, quote requests with per-file verification, booking, back office), and Orven Properties, off-plan real estate advisory in Dubai (trilingual FR/EN/AR site, project pages, investor guides).
Which tier for which Basel need?
| Situation | Tier | Price | Typical content |
|---|---|---|---|
| Single family office with no outside clients | Starter | 2 700 CHF | Institutional page, governance, filtered contact, legal notices |
| Independent manager, international English-speaking clientele | Growth | 4 500 CHF | Philosophy, services, bios, secure form |
| Succession and philanthropy advisory | Growth | 4 500 CHF | Dedicated pages per theme, detailed team |
| Firm with French and English speaking clients | Premium | 8 200 CHF | Bilingual FR/EN written natively, 6 months of support |
| Firm that also needs German | Premium | 8 200 CHF | Multilingual structure, German supplied or quoted |
| Client portal, online reporting | Custom application | Quoted on request | Authentication, secure documents |
Ongoing search work and maintenance beyond the support period are quoted on request, with no imposed subscription. For a precise figure, use our free quote form.
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Illustrative example. Martin, head of the single family office of a Basel family, wants an English-only site with no outside clients to attract. He compares three offers over three years: a Basel agency at 20 000 CHF, a freelancer at 7 000 CHF, and Kolonell Growth at 4 500 CHF. He applies the same hosting and maintenance assumption to all three: 150 CHF per month for 36 months, or 5 400 CHF (Kolonell maintenance after the 3 months of support is quoted on request).
| 3-year line item | Basel agency | Freelancer | Kolonell Growth |
|---|---|---|---|
| Build | 20 000 CHF | 7 000 CHF | 4 500 CHF |
| English copywriting | Per quote | Supplied by the client | Included, native |
| Hosting and maintenance (assumption) | 5 400 CHF | 5 400 CHF | 5 400 CHF |
| Total | 25 400 CHF | 12 400 CHF | 9 900 CHF |
Kolonell comes in 15 500 CHF below the agency and 2 500 CHF below the freelancer, copywriting included, with a project manager and 3 months of support.
FAQ
How much does a family office website cost in Basel?
As a 2026 ballpark, 10 000 to 35 000 CHF and up from an agency, 3 500 to 9 000 CHF from a freelancer. Kolonell offers 2 700, 4 500 or 8 200 CHF at fixed prices.
Do I need a German site in Basel?
It depends on your clientele: an internationally oriented family office can work in English only. If German is needed, it is supplied by you or quoted separately, within the multilingual structure of Premium at 8 200 CHF.
Does the GDPR apply to a Basel firm?
It may apply if you target people in the European Union, on top of the revFADP in force since 1 September 2023. Your compliance function decides; this is not legal advice.
What timelines?
Three to four weeks on Starter and Growth, usually four to six weeks on Premium, with a written schedule at kickoff.
How do you run the project?
Through Google Meet at a time of your choice and a weekly written update. The team is based in Senegal (GMT), one or two hours from Basel.
Let's scope your project. A discreet page, a full site or a bilingual version: describe your languages and pages, and we will come back with a scope, a tier and a timeline. Request your free quote or see the international offer.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.