The verdict in three sentences
For a Dutch training provider listed in the CRKBO register or holding the NRTO quality mark, the website is the public proof of what you promise: programme content, duration, price and conditions. With 60 programmes, editing course pages by hand in a generic CMS almost always produces outdated information, which costs you credibility with HR buyers and trouble at audit time. In Amsterdam in 2026, a site with structured course pages, open and in-company booking and accessible forms costs, as an order of magnitude, 10,000 to 22,000 EUR excluding VAT over 8 to 12 weeks.
Mandatory and expected information, and how to build it in
Dutch rules are less prescriptive than the French Qualiopi framework, but quality marks, consumer law and corporate procurement all expect complete, accurate information. On a 60-course site, each item should be a structured field, not free text.
| Information | Basis | Recommended integration |
|---|---|---|
| Objectives, target group, entry requirements, duration | NRTO code of conduct, buyer expectations | Required fields per course, publishing blocked if empty |
| Full price incl. or excl. VAT, exam and material costs | Consumer law, NRTO price transparency | Price field with VAT status and last update date |
| VAT exemption status | CRKBO registration | Shared block shown on eligible courses |
| Terms, cancellation and complaints procedure | NRTO code, consumer law | Linked terms page and complaints contact |
| Learning methods and assessment | Buyer expectations | Standardised checklist |
| Results and satisfaction | Quality mark audits, buyer due diligence | Satisfaction and pass rates imported from your training system |
| Accessibility statement | European Accessibility Act since June 2025 | Shared block, WCAG 2.1 AA forms |
| Chamber of Commerce number and VAT ID | Dutch trade register rules | Footer |
What goes wrong most often: a price that no longer includes the exam fee, or results figures two years old. An internal dashboard that flags pages not updated for 12 months removes that risk.
Open enrolment, in-company and funding
The STAP individual training budget ended in 2024, so funding now comes mainly from employers, sector training funds (O&O fondsen) and schemes such as SLIM. Your site should make it easy for an employer to book. Open courses need dates and seats left; in-company requests need a qualified form: headcount, location, preferred dates, funding source.
| Item | Content | 2026 order of magnitude (EUR excl. VAT) |
|---|---|---|
| Scoping and data model | Course fields, taxonomy of 60 programmes | 1,400 to 2,800 |
| Design and templates | Home, catalogue, course, session, sector pages | 2,200 to 5,000 |
| Filterable catalogue | Topic, format, duration, language, location | 1,600 to 3,800 |
| Open enrolment with sessions | Calendar, seats, automatic confirmation | 2,000 to 4,500 |
| In-company request | Qualified form, CRM sync | 900 to 1,600 |
| Results display | Import from training system, per course | 1,100 to 2,600 |
| Migration of 60 courses | Entry, checks, redirects | 800 to 1,700 |
| Total | Complete site | 10,000 to 22,000 |
Maintenance with Amsterdam agencies runs at roughly 120 to 300 EUR a month. In the Kolonell grid it is 35,000, 75,000 or 120,000 FCFA a month (53, 114 or 183 EUR). For a Dutch provider, the site itself is priced on a quote depending on the number of courses and the connections to your training management system. Languages are set in the quote.
Accessibility and search
Accessibility is no longer optional: the European Accessibility Act, applicable since June 2025, extends obligations to many online services, and large employers increasingly include WCAG requirements in procurement. Aim for sufficient contrast, keyboard navigation and labelled forms. On search, each structured course page can rank for a precise query such as project management course Amsterdam 3 days. With 60 pages, that is 60 entry points.
Mini case study
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Emma, director of a training provider in Amsterdam, runs 60 programmes with 14 trainers and 1,900 participants a year. Her team spends about 6 hours a week fixing course pages, answering questions the pages should answer and re-entering bookings.
She invests 17,000 EUR in a site with structured pages, online open enrolment and automatically imported results. Admin time drops to 2 hours a week. Calculation: 4 hours × 46 weeks × 45 EUR loaded hourly cost = 8,280 EUR saved a year. Online open enrolments rise 12%, about 50 extra participants at an average 750 EUR, or 37,500 EUR of revenue. The site pays back in under six months.
FAQ
Do quality auditors look at the website?
Yes, NRTO and similar audits check that public information matches what you deliver, including prices and terms. Discrepancies are a frequent finding. Keep a last updated date on every course page.
Should we show prices for every course?
For open courses, yes, with VAT status and all extra costs. For in-company, a starting price or indicative range is common. Providers that publish open course prices typically receive 20 to 30% better qualified requests.
Can the site connect to our training management system?
Yes, most Dutch and international tools offer an export or API. The connection avoids double entry of sessions and results. Budget 1,200 to 3,500 EUR depending on the tool.
How long to migrate 60 existing course pages?
About 2 to 3 weeks inside an 8 to 12 week project, checks included. It is the moment to fix durations, entry requirements and objectives that have drifted.
Let's scope your project. We define your course data model, quality information, open and in-company booking and an 8 to 12 week schedule for your new site. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
