The verdict in three sentences
In 2026, a vertical SaaS MVP built in Toronto costs between 35,000 and 90,000 EUR, over a 3 to 5 month timeline. The price mainly depends on three structuring blocks: multi-tenant architecture, recurring billing and onboarding, which weigh around 40% of the budget. A successful MVP isn't about exhaustiveness: it ships a single core feature exceptionally well executed, ready to collect its first subscribers.
Cost per sprint in 2026
A SaaS MVP runs in 2-week sprints. Here is a 2026 order of magnitude for an experienced product team.
| Sprint | Deliverable | Indicative cost (EUR) |
|---|---|---|
| 0 - Scoping | Specs, design, architecture | 5,000 - 9,000 |
| 1-2 - Auth + multi-tenant | Accounts, roles, data isolation | 8,000 - 15,000 |
| 3-4 - Core feature | The central business value | 10,000 - 22,000 |
| 5 - Recurring billing | Subscriptions, trials, invoices | 6,000 - 12,000 |
| 6 - Onboarding + emails | Activation, lifecycle emails | 4,000 - 9,000 |
| 7 - Dashboard + analytics | Usage metrics, admin | 4,000 - 9,000 |
| 8 - Beta + fixes | Stabilisation, go-live | 4,000 - 8,000 |
Monthly infrastructure cost at launch
A young SaaS doesn't need costly infra. Here is a 2026 order of magnitude by number of active customers.
| Item | 0-50 customers | 50-200 customers | 200-1000 customers |
|---|---|---|---|
| App + DB hosting | 60 - 150 EUR/mo | 200 - 450 EUR/mo | 600 - 1,500 EUR/mo |
| Transactional emails | 0 - 30 EUR/mo | 40 - 90 EUR/mo | 120 - 300 EUR/mo |
| Monitoring + logs | 0 - 40 EUR/mo | 50 - 120 EUR/mo | 150 - 400 EUR/mo |
| Payment gateway (Stripe) | 1.4% + 0.25 EUR/transaction | same | same |
| Total excl. commissions | 60 - 220 EUR/mo | 290 - 660 EUR/mo | 870 - 2,200 EUR/mo |
Mini case study
Lea, co-founder of a B2B startup in Toronto, targets a management SaaS for advisory firms. Her MVP at 62,000 EUR must validate a subscription at 79 EUR/month. With a goal of 120 customers in 12 months, her target MRR is 9,480 EUR/month, i.e. 113,760 EUR/year.
Deducting infrastructure (around 500 EUR/month at this volume) and 1.4% Stripe fees (1,593 EUR/year), annual gross margin exceeds 106,000 EUR. The MVP pays for itself by month 8 or 9 after reaching target, leaving margin to fund V2 without a new round.
FAQ
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Why an MVP and not the full product?
Because 60 to 70% of features imagined before launch are never used. An MVP focused on one core feature validates the market in 3 to 5 months for 35,000 to 90,000 EUR instead of burning 200,000 EUR on assumptions.
Is multi-tenancy essential from the start?
Yes for a SaaS: it isolates each customer's data within a shared database, drastically cutting per-customer infrastructure costs versus one instance per customer while guaranteeing security.
How to handle recurring billing?
Stripe Billing or Paddle handle subscriptions, free trials, plan changes and automatic invoices. Integration represents 6,000 to 12,000 EUR and saves weeks of in-house development.
How long before first revenue?
If billing is built into the MVP, you can collect from launch, i.e. 3 to 5 months after kick-off. Many startups get their first 10 paying customers within 60 days of beta.
What happens after the MVP?
We prioritise V2 based on real usage data and customer feedback. Budget 3,000 to 8,000 EUR/month for evolution to iterate fast while traction confirms.
Let's scope your project. Describe your core feature, your target subscription model and your indicative launch budget. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
