The verdict in three sentences
A trilingual English, Arabic and French website for a regional distribution group costs roughly USD 9,000 to 26,000 (90,000 to 260,000 MAD at Casablanca agency rates) in 2026, depending on page count and integrations. Arabic is more than a translation: the RTL (right-to-left) layout adds 15 to 25 % to design and front-end costs. The real project risk is translation sign-off, which pushes most schedules back by 3 to 5 weeks when nobody owns it.
What each language costs, line by line
The budget is built around a pivot language, then two variants. The figures below are 2026 orders of magnitude for a 25 to 40 page site with a brand catalogue, store pages and a careers section, delivered by a nearshore team in Morocco or Senegal. Dubai-based agencies typically quote 2 to 3 times higher for the same scope.
| Item | Pivot language | Second language | Arabic RTL |
|---|---|---|---|
| UX design and mock-ups | USD 2,800 | USD 300 (adjustments) | USD 900 (RTL mirror) |
| Front-end and development | USD 3,500 | USD 400 | USD 1,000 |
| Translation (35,000 words) | USD 0 | USD 2,800 to 4,200 | USD 2,800 to 4,200 |
| Native proofreading and sign-off | USD 300 | USD 500 | USD 700 |
| Multilingual SEO and hreflang | USD 600 | USD 300 | USD 400 |
| QA and browser testing | USD 400 | USD 200 | USD 500 |
| Indicative total | USD 7,600 | USD 4,500 to 5,900 | USD 6,300 to 7,700 |
The total lands around USD 18,400 to 21,200 for a median scope. A lighter 12-page brochure site drops towards USD 9,000; a project with an ERP-connected product catalogue and supplier portal reaches USD 26,000.
Why Arabic costs more
The RTL version requires mirroring the grid, directional icons, carousels, breadcrumbs and forms. Arabic fonts (Noto Kufi Arabic, IBM Plex Sans Arabic, Tajawal) have different line heights, so components must be reworked. Numbers, dates and phone numbers mix left-to-right and right-to-left reading: every table and every price block must be tested.
Technical architecture and SEO across three versions
| Choice | Recommended option | Alternative | Budget impact |
|---|---|---|---|
| URL structure | Subfolders /en/, /ar/, /fr/ | Subdomains | Subfolders: shared SEO authority |
| Hreflang tags | en-AE, ar-AE, fr + x-default | Generic en, ar, fr tags | 1 to 2 days of work |
| Dir attribute | dir="rtl" at Arabic page level | Case-by-case CSS classes | Saves 20 to 30 h of fixes |
| CMS | Localised fields (Sanity, Strapi) | One instance per language | Avoids triple data entry |
| Fonts | Subsetted WOFF2 files | Full font files | Saves 150 to 300 KB per page |
| Sitemap | One sitemap with alternates | Three separate sitemaps | Faster indexing |
The often forgotten point: Arabic search queries differ by market (Gulf Arabic in the UAE, standard Arabic mixed with transliterated Darija in Morocco). Keyword research must be done separately for each language, not translated from English. Budget USD 400 to 800 for that study.
Organising translation sign-off
On a 10 to 14 week project, translation and sign-off take up weeks 5 to 10. The workflow that works best in a distribution group:
| Step | Owner | Typical timing | Deliverable |
|---|---|---|---|
| Freeze of pivot texts | Communications department | Week 5 | Approved content, no more changes |
| Trilingual business glossary | Agency and marketing | Week 5 | 150 to 300 fixed terms |
| Translation into the two languages | Native translators | Weeks 6 to 8 | Files loaded in the CMS |
| Internal Arabic review | Arabic-speaking regional manager | Week 8 | Tracked corrections |
| Legal approval | Legal department | Week 9 | Legal notices and terms approved |
| RTL visual QA | Agency | Week 10 | Report of 40 to 80 items |
Golden rule: one approver per language, named at kick-off. Back-and-forth between three departments on the Arabic version costs 2 to 3 weeks of delay on average.
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Mini case study
Karim, marketing director of a distribution group (8 retail brands, 120 stores), receives two quotes: USD 14,500 with machine translation plus review, and USD 19,800 with native human translation. The site has 32,000 words. The USD 5,300 gap is almost entirely translation (32,000 words x 2 languages x about USD 0.085). Karim estimates that a poorly translated Arabic careers section would cost applications: the group hires 60 people a year at an average agency fee of USD 450 per hire. If the site brings 15 more direct hires, the saving is USD 6,750 a year, more than the gap between quotes. He picks the USD 19,800 offer, with an internal review by the Arabic-speaking HR manager.
FAQ
Can we launch in one language first and add Arabic later?
Yes, but plan the RTL architecture from day one. Adding Arabic to a site not built for RTL costs 30 to 40 % more than including it at launch, often USD 2,500 extra.
Is machine translation good enough for Arabic?
For simple product pages, machine translation reviewed by a native speaker cuts the cost to USD 0.03 to 0.05 per word. For corporate, legal and careers pages, human translation at USD 0.08 to 0.12 per word is still needed.
What does maintaining a trilingual site cost?
Budget USD 250 to 600 a month for hosting, updates and 4 to 8 hours of changes. Every new piece of content must be translated, which adds about 25 % to ongoing editorial costs.
How long does a full trilingual site take?
Between 10 and 14 weeks for 25 to 40 pages. It stretches to 16 weeks if the catalogue connects to an ERP or if legal approval involves the parent company.
Do we need separate Gulf and Maghreb Arabic versions?
Rarely for a corporate site in 2026. Modern Standard Arabic works across markets; only marketing landing pages benefit from local dialect copy, for USD 500 to 1,000 per page set.
Let's scope your project. Send us your page count, languages and integrations, and we will price a trilingual RTL site between USD 9,000 and 26,000 with a 10 to 14 week schedule. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.