Selling a website to a municipality: public procurement (2026)

The verdict in three sentences

Selling to a municipality is not selling to an SME: the need is real, but the buying path is governed by public procurement. Depending on the amount, you go through a simple request for quotation or a formal tender, with required references and capacities. Whoever masters this process and brings the right bid lands an institutional ticket of 5,000,000 FCFA or more, paid at 8% as a referral agent.

Thresholds and the right buying process

The project amount determines the procedure. Below a certain threshold, the authority can buy directly or by quick quotation; above it, it must launch an open tender. Knowing the applicable threshold avoids losing months on the wrong procedure.

What surprises private sellers: public payment terms, often 60 to 120 days after delivery. You must budget it in cash flow and never start without a signed purchase order or service order.

The bid and the 8% referral commission

A winning institutional bid gathers precise documents. This is exactly where a referral agent adds value: they open the door, qualify the need and help assemble the file, while Kolonell delivers.

The Kolonell commission grid by pole lets the referral agent choose their ground: institutional 8%, marketplace 10%, e-commerce 12%, showcase 15% + 5% recurring. On an 8,000,000 FCFA institutional site, 8% is 640,000 FCFA for an introduction and bid support, without delivering the tech.

Mini case study

Moussa knows the secretary general of a city hall in greater Dakar that wants a citizen portal (civil records, online procedures, budget transparency). He qualifies the need at 9,000,000 FCFA, helps build the consultation and refers the authority to Kolonell.

The contract is awarded after a 9-week restricted consultation. Referral commission: 8% x 9,000,000 = 720,000 FCFA. Public payment arrives at 90 days, but Moussa's commission is paid by Kolonell on the agreed schedule, without him bearing the project's cash-flow risk.

FAQ

Do you need a company to sell to a municipality? To sign the contract, yes: Kolonell contracts with the authority. You can act as a referral agent paid 8% without carrying the contract or compliance.

How long before the public sector pays? Expect 60 to 120 days after delivery, which means starting only with a signed purchase order and budgeting cash flow accordingly.

What is the minimum ticket for an institutional project? The minimum budget is 5,000,000 FCFA, and a full citizen portal often sits between 8 and 18,000,000 FCFA depending on modules and required compliance.

What mistakes lose the contract? An out-of-date tax file, missing comparable references, a vague quote without lead times, and forgetting the maintenance/SLA plan required for a continuous public service.

How much does a referral agent earn on institutional? 8% of the amount: on a 9,000,000 FCFA contract, that is 720,000 FCFA for the introduction and bid support.

Let's talk about your project. Know a city hall or local authority that wants to digitize its services? Become a Kolonell referral agent and earn 8% of the contract. WhatsApp +221 77 596 93 33.