The verdict in three sentences
For a London security guarding company with several hundred officers, a B2B website of 8 to 15 pages costs GBP 6,000 to 18,000 on the market in 2026, delivered in 4 to 6 weeks. Buyers (facilities managers, property firms, embassies, corporate HQs) are not looking for a pretty site but for proof: SIA licensing and ACS status, certifications, headcount, references and procedures. The quote request form for each site to be guarded must be secured, because it is the main source of qualified leads and a spam magnet.
What the site costs and what it contains
Procurement and security managers check the website before shortlisting suppliers for a tender. The ranges below are 2026 order-of-magnitude figures for the UK market.
| Package | Pages | Key content | Market budget (GBP) | Timeline |
|---|---|---|---|---|
| Credibility site | 8 | Services, licensing, contact | 6,000 to 9,000 | 4 weeks |
| Tender-ready site | 10 to 12 | + references, procedures, PDF pack | 9,000 to 13,000 | 5 weeks |
| Site + recruitment area | 12 to 15 | + officer applications | 13,000 to 18,000 | 6 weeks |
| Basic maintenance | Updates, backups | GBP 100 to 200 per month | monthly | |
| Standard maintenance | + hardened security, small changes | GBP 250 to 450 per month | monthly |
Kolonell's 11/10/2026 grid covers these needs remotely with three tiers: Starter at 800,000 to 1,200,000 FCFA (EUR 1,220 to 1,830), Growth at 1,200,000 to 2,000,000 FCFA (EUR 1,830 to 3,050) and Premium at 2,000,000 to 3,500,000 FCFA, with maintenance at 35,000 or 75,000 FCFA a month (EUR 50 or 110).
The proof that wins tenders
A facilities buyer usually fills in a scoring grid. The site should answer it without a phone call.
| Element | Where to show it | Why the buyer looks for it |
|---|---|---|
| SIA licences and ACS status | About page + footer | Eligibility requirement |
| Headcount and areas covered | Services page, London and Home Counties map | Capacity to staff a contract |
| Certifications (ISO 9001, BS 7858 vetting) | Quality page | Technical score |
| Sector references | References page (with written consent) | Lower perceived risk |
| Procedures and control room | "How we work" page | Operational credibility |
| Company PDF pack | Download after form | Qualified lead captured |
| Insurance cover | Compliance page | Contract requirement |
References should only appear with written client consent: many banks and embassies refuse to be named. You can present sectors instead ("3 banking HQs, 2 logistics hubs").
Securing the quote request form
The "site to protect" form collects address, site type, number of posts, hours and need for dog handlers or remote monitoring. This data is sensitive.
| Measure | Indicative cost | Effect |
|---|---|---|
| HTTPS and security headers | included | Encrypted traffic |
| Invisible anti-spam | included | -90% fake leads |
| No exact address required | included | Less client exposure |
| Instant alert to sales (WhatsApp, Slack) | GBP 300 to 900 | Reply within one hour |
| 12-month retention limit | included | UK GDPR compliance |
Mini case study
Need a professional website?
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David, managing director of a London guarding company, invests GBP 12,000 in a 12-page site plus GBP 300 a month of maintenance, GBP 15,600 in year one. The site brings in about 6 qualified enquiries a month. At a cautious 10% win rate, that is roughly 7 contracts a year. A typical contract of 4 officers billed at GBP 3,800 per officer per month is worth GBP 182,400 a year. A single signed contract repays the site more than ten times over.
FAQ
Do we need SIA details on every page?
Showing the ACS badge and licence status in the footer is enough site-wide, with full details on a dedicated compliance page. Buyers check this in under 30 seconds.
Can we publish client names?
Only with written consent. Otherwise present sectors and volumes (sites, officers), which satisfies most scoring grids.
How many quote requests should we expect?
For a mid-sized London firm, 3 to 10 qualified enquiries a month is a realistic order of magnitude after 3 to 6 months of local SEO.
Does the site help recruit officers?
Yes, a careers page with a form can draw 50 to 200 applications a month. Pre-filter for SIA licence and right to work to avoid overloading HR.
Which maintenance plan?
The lower plan suits a stable site; the higher one fits firms publishing job ads and news every week.
Let's scope your project. Share your licensing, coverage areas and tender targets: we will price a Starter or Growth site delivered in 4 to 6 weeks. Detailed quote within 48 h. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
