The verdict in three sentences
A referral partner's income is calculated sale by sale: commission = contract price × tier rate. In 2026, a monthly mix of 5 showcase + 2 e-commerce + 1 institutional earns around 1.655 million FCFA, excluding recurring. The real question is not "how much per sale" but "which mix you target based on your available time."
The formula per tier
Each tier has its rate and average ticket. Multiply the number of sales by the unit commission to get your monthly income. Here is the 2026 calculation base.
| Tier | Average ticket | Rate | Commission per sale |
|---|---|---|---|
| Showcase | 500,000 FCFA | 15 % | 75,000 FCFA |
| E-commerce | 2,000,000 FCFA | 12 % | 240,000 FCFA |
| Marketplace | 5,000,000 FCFA | 10 % | 500,000 FCFA |
| Institutional | 10,000,000 FCFA | 8 % | 800,000 FCFA |
On top comes the 5 % recurring on showcase sites under maintenance: on a 75,000 FCFA/month maintenance contract, that is 3,750 FCFA per client per month, compounding with the size of your portfolio.
Three simulation scenarios
Depending on the effort you put in, income varies widely. Here are three referrer profiles in 2026.
| Profile | Sales/month | Mix | Monthly income | Over 12 months |
|---|---|---|---|---|
| Occasional (2h/wk) | 1-2 | showcase | 90,000 FCFA | ~1.1M |
| Consistent (6h/wk) | 4-5 | showcase + 1 e-com | 540,000 FCFA | ~6.5M |
| Intensive (full time) | 8 | 5 showcase + 2 e-com + 1 inst. | 1,655,000 FCFA | ~20M |
The intensive profile assumes a solid network and daily prospecting. The consistent profile is the most common: it combines a job with referral activity, for a top-up of 500,000 to 600,000 FCFA per month.
The Kolonell referral program
The simulation only matters because the grid is real and paid on every delivered contract. Concise reminder of the 2026 program.
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| Tier | Sale commission | Recurring | Ideal for |
|---|---|---|---|
| Showcase | 15 % | 5 % | Volume, beginners |
| E-commerce | 12 % | — | Merchants, stores |
| Marketplace | 10 % | — | Entrepreneurs, projects |
| Institutional | 8 % | — | CEO/CIO network |
A referrer has no ceiling: the more qualified contacts they bring, the more they collect. Kolonell provides the sales materials, demos and quotes — you just open the door.
Mini case study
Grace, an accountant in Dar es Salaam, wants to simulate her income before starting in 2026. She targets the consistent profile: 4 showcase sites and 1 e-commerce per month. Calculation: 4 × 75,000 = 300,000 FCFA + 240,000 FCFA = 540,000 FCFA in monthly commissions. After 8 months, her portfolio holds 24 showcase clients under maintenance, i.e. 24 × 3,750 = 90,000 FCFA recurring per month. Her total income in month 8 reaches 630,000 FCFA, of which 14 % is passive — for about 6 hours of work per week.
FAQ
How do I calculate my exact commission? Multiply the real contract price by the tier rate: a showcase at 800,000 FCFA earns 120,000 FCFA (15 %). The price varies with the tier sold (Starter, Growth, Premium).
Is the recurring automatic? Yes, as long as the client stays under a maintenance contract. On 20 clients at 3,750 FCFA, that is 75,000 FCFA passive per month, paid with no new sale.
Which mix is most profitable? Combining showcase (volume) and e-commerce (high commission). A single e-commerce sale at 240,000 FCFA equals more than 3 showcase sites for comparable selling effort.
Is there a commission ceiling? No, none. An institutional contract at 20M earns 1.6 million FCFA on its own. The more you bring, the more you earn, without limit.
Can I track my earnings in real time? Yes, the Kolonell referrer dashboard shows your sales, commissions due and recurring in progress. You always know what awaits you at the next payout.
Let's talk about your project. Simulate your income, choose your mix, become a Kolonell referrer today. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
