The verdict in three sentences
A referrer chasing only the one-off commission restarts from zero every month, hunting new deals without ever compounding. The lever is the recurring cut: 5 % on maintenance, SEO and hosting contracts, which stacks month after month across the whole client base referred. Twenty maintained clients can generate more passive commission than a month of intense prospecting, with no extra effort.
Recurring commission in figures
Kolonell's recurring cut (5 %) applies to monthly maintenance, SEO and hosting contracts. 2026 ballpark figures:
| Recurring service | Client price / month | Referrer commission (5 %) | Over 12 months |
|---|---|---|---|
| Basic maintenance | 50,000 FCFA | 2,500 FCFA | 30,000 FCFA |
| Standard maintenance | 100,000 FCFA | 5,000 FCFA | 60,000 FCFA |
| Premium maintenance | 200,000 FCFA | 10,000 FCFA | 120,000 FCFA |
| Monthly SEO | 75,000 - 300,000 FCFA | 3,750 - 15,000 FCFA | 45,000 - 180,000 FCFA |
| Managed hosting | 25,000 - 75,000 FCFA | 1,250 - 3,750 FCFA | 15,000 - 45,000 FCFA |
A single premium client on maintenance + SEO can pay the referrer 20,000 to 25,000 FCFA/month in recurring commission, with nothing to do after the sale.
The compounding effect over 24 months
The magic of recurring is accumulation. A referrer signing just 2 maintained clients per month (100,000 FCFA average maintenance) watches their base grow:
| Month | Maintained clients | Maintenance base/month | Recurring commission/month |
|---|---|---|---|
| 3 | 6 | 600,000 FCFA | 30,000 FCFA |
| 6 | 12 | 1,200,000 FCFA | 60,000 FCFA |
| 12 | 24 | 2,400,000 FCFA | 120,000 FCFA |
| 18 | 36 | 3,600,000 FCFA | 180,000 FCFA |
| 24 | 48 | 4,800,000 FCFA | 240,000 FCFA |
After 24 months, the recurring commission alone reaches ~240,000 FCFA/month, i.e. ~2,880,000 FCFA/year of near-passive income, on top of sale commissions. These are estimates assuming low churn.
Mini case study
Ibrahim, a referrer in Dakar, signs on average 3 showcase sites per month. On each project he earns 75,000 FCFA in sale commission (15 % on 500,000 FCFA) but crucially, 2 of 3 clients subscribe to maintenance at 100,000 FCFA/month. After 12 months he has 24 maintained clients: his sale commission varies, but his stable recurring reaches ~120,000 FCFA/month. That base covers his rent before he's signed a single new deal for the month. That's the Kolonell partner program: 15 % on the sale, 5 % recurring.
The Kolonell partner program
| Segment | Sale commission | Recurring (maintenance/SEO/hosting) |
|---|---|---|
| Showcase site | 15 % | 5 % |
| E-commerce | 12 % | 5 % |
| Marketplace | 10 % | per contract |
| Institutional | 8 % | per contract |
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The goal isn't to sell more, it's to sell clients who stay. Every maintenance contract turns a one-off commission into monthly income that adds to every prior one.
FAQ
How much does a referrer's recurring commission pay?
5 % on a 100,000 FCFA/month maintenance contract, i.e. 5,000 FCFA/month per client, or 60,000 FCFA/year. Multiplied across a base of 20-40 clients, it becomes significant, regular income.
Is the recurring income really passive?
Largely: once the sale closes and the maintenance contract is signed, Kolonell delivers the service and you collect your percentage every month the client stays, with no involvement.
What happens if a client cancels their maintenance?
Your recurring commission on that client stops. That's why it pays to refer serious clients: low churn protects your income base.
Should I chase the sale or the recurring?
Both, but recurring builds wealth. The sale pays this month; the recurring pays every following month and compounds, which matters over 12-24 months.
How do I maximise my recurring income?
Encourage every client to take maintenance + SEO + hosting at signing. A full client pays you 5 % on three billing lines instead of one.
Let's talk about your project. Become a Kolonell referral partner and build recurring income that compounds contract after contract. WhatsApp +221 77 596 93 33.
Mohamed Bah
Fondateur, Kolonell
Passionate about digital and entrepreneurship in Africa, Mohamed has been helping Sénégalese businesses with their digital transformation since 2020. Founder of Kolonell, he believes every SME deserves a professional and accessible online présence.
